Press conference of portal website of Jiangsu Provincial Department of Transportation Special press conference of Qingming small holiday travel service of Provincial Department of Transportation and P

 

 


 

Jun Huang[Deputy Director of Policy Research Office of Provincial Department of Transportation (presiding) and Director of Information Office]Good morning, journalists and friends! Welcome to the special press conference on Qingming small holiday travel service jointly held by the Provincial Department of Transportation and the Provincial Public Security Department.

This year’s Qingming small holiday time isfourmoonfiveSolsticesevenDay. According to the analysis of public travel data in recent years, during this period and some time before and after, there is a strong demand for grave sweeping, outing and traveling. In order to better serve the public travel, today, we invited the responsible comrades of the provincial department of transportation and the provincial public security department to release the related work of serving the public travel during the Qingming small holiday. I am Huang Jun, deputy director of the Political Research Office, and I will preside over today’s press conference. Let’s start the press release.

First of all, please ask Mr. Ling Jin, the spokesperson and deputy director of the Provincial Department of Transportation, to release the relevant information about the Qingming small holiday serving the public in the province’s transportation system.

 

Ling Jin (spokesperson and deputy director of the Provincial Department of Transportation): Hello, journalists and friends! In order to let the public have a safe and comfortable Qingming small holiday, the province’s transportation system will do a good job of travel service and guarantee during Qingming period. Below, I will focus on three aspects:

First, the basic situation of judgment and prediction

Based on the traffic situation during the Qingming small holiday in previous years, we made a study on the traffic situation during the Qingming period this year and made the following predictions:

(A) Road network operation forecast

During the Qingming small holiday, the province’s toll roads were implemented.sevenBelow the seat (includingsevenFree passenger car access policy, the province’s road network will usher in a new round of travel peak. According to the weather forecast, light rain or cloudy weather will prevail in most parts of the province during the Qingming period. Combined with the historical data and the analysis of the travel rules of major holidays, it is predicted that the highway network in our province will remain generally stable during Tomb-Sweeping Day this year, and there will be no long-term and large-scale traffic congestion. The Provincial Department of Transportation, together with the Provincial Public Security Department and Jiangsu Communications Holdings Co., Ltd., jointly compiled "2019Guide to Travel Service of Highway Network in Tomb-Sweeping Day Province in, has been placed in your seats for your reference.

During the Qingming period, the daily average export flow of expressway network in the province is expected to reach308—319Ten thousand vehicles, a year-on-year increase.7%—11%, about more than usual.50%, than2018The average export flow during the National Day holiday in 2008 was about low.2%—6%; The peak traffic day is expected to be the first day of Qingming (that isfourmoonfiveDay), the export flow is about320—332Ten thousand vehicles. During the Qingming period, the daily average cross-section flow of ordinary trunk highways in the province is expected to reach14055—14330Cars, a year-on-year increase2%—4%, about more than usual.10%.

In the road sections with large daily traffic, some hubs, service areas, toll stations and other nodes, as well as the sections near Qingming Festival and scenic spots, there may be situations where cars slow down for a short time, but it is expected that there will be no long-term and large-scale traffic congestion. WotingSmooth traffic"The client will also provide real-time traffic information query to further facilitate the public to travel comfortably.

Generally speaking, the road sections and nodes that may be congested in the province’s road network are:

Among the expressway river-crossing passages, the Nanjing Second Bridge, Jiangyin Bridge and Sutong Bridge are prone to congestion, especially during the return journey, the traffic from north to south is large. It is estimated that during the Qingming period, the highways in the province are prone to congestion14A, includingsixA horizontal (east-west) road section andeightA longitudinal (north-south) section, ordinary trunk roads are37A congested road section, concentrated in17National highway sections andtwentyA provincial road section, the above sections can be found in ".2019Travel Guide of Highway Network in Tomb-Sweeping Day Province in.

During the Qingming period, there will be more tourists enjoying rape flowers, and the traffic flow of toll stations near the three popular flower viewing areas of Nanjing Gaochun, Yangzhou Gaoyou and Taizhou Xinghua and the surrounding ordinary roads will increase significantly than usual.

Expressway exit toll stations leading to Nanjing, Suzhou, Wuxi, Changzhou, Yangzhou and other tourist cities, as well as related sections of ordinary trunk roads, may slow down for a short time during peak hours.

G2Huai ‘an-Yangzhou section and Guangjing-Xicheng section of Beijing-Shanghai Expressway,G2Jinghu/G42Wuxi-Suzhou section of Shanghai-Chengdu Expressway,G15wSuzhou section,G15Shenhai Expressway,S49Xinyang Expressway and other parts of the line26A service area along the line may be crowded during peak hours.

(B) Road passenger traffic forecast

During the Qingming period, Jiangsu road passenger transport is expected to send passengers.210.9Ten thousand person-times, the total urban traffic trip is expected to reach.5578.3Ten thousand people. Travel is mainly concentrated in cemeteries and scenic spots around the city and rural areas, and road passenger transport is mainly short-distance passenger flow.

Judging from the flow direction and flow of hot spots in the province, the top five cities in the province are Suzhou, Nanjing, Nantong, Wuxi and Taizhou. The main popular route is Nanjing.Huaian, SuzhouChangshu, ChangzhouJintan, SuzhouNantong.

Judging from the flow direction and flow of hot spots outside the province, it is estimated that the five provinces (cities) with the largest passenger traffic from Jiangsu to other provinces are Shanghai, Anhui, Zhejiang, Shandong and Henan in turn. The peak passenger flow will be concentrated infourmoonfourIn the afternoon,fiveMorning andsevenIn the afternoon, the time is concentrated in the morning.sevenDianzhininePoint, afternoononeDianzhithreePoint to two periods, and the trough period is expected to be afternoon.fiveAfter o’clock.

During the Qingming small holiday, the number of activities such as hiking and recreation will increase significantly, and water traffic will also usher in a travel peak.

Second, the service and safeguard measures

During the festival, the province’s transportation industry will continue to develop.Two guarantees and one strong"namelyEnsure safety, smooth flow and strong service."Special actions to ensure the implementation of various policies and measures, implementation24Lead the shift and duty system on an hourly basis, closely communicate with public security, meteorology, water conservancy and other departments, further improve emergency plans and emergency measures, and deploy emergency forces to ensure safe and smooth public travel.

(A) Road network management and services

During the Qingming period, the province’s toll roadssevenBelow the seat (includingsevenSeat) bus free passage time is:2019yearfourmoonfivesun0time—2019yearfourmoonsevensun24Time. At the same time, in Nanjing Second Bridge, Jiangyin Bridge and Sutong Bridge, some trucks (referring to dangerous chemicals trucks and yellow-card trucks) are restricted, among which dangerous chemicals trucks are restricted all the time and yellow-card trucks.6:00-20:00Limit.

Compared with Tomb-Sweeping Day last year, the road network in our province has been further expanded. Expressway: Zhendan Expressway was newly opened, and the mileage of expressways in the province reached.4711Kilometers; Jiangguang section of Beijing-Shanghai Expressway completedChange four lanes to eight lanes."Expansion project, new expressway interchange toll stationeightA,G40Shanghai-Shaanxi Expressway Yangzhou South Ring Road Section,S19Speed up the first lane of Taihu section of Tongxi Expressway to120kilometre (km)/Hours; Remove the boundary of Sulu province of expresswayfiveA toll station and the provincefiveA toll station for the main line of the river-crossing bridge. Ordinary trunk roads: the newly opened mileage is about.550Kilometers, the removal of Ningtong Highway 15 Li Dun toll station, Taizhou toll station.10A toll booth. It can be said that in the year since Tomb-Sweeping Day last year, the road network structure of the whole province is more reasonable, the service facilities are more perfect, and the traffic efficiency of the road network will be further improved.

During the Qingming period this year, our provinceG2Beijing-Shanghai Expressway,G40Shanghai-Shaanxi Expressway, etc.10At the highway construction section, plus Nanjing.G104, WuxiS342wait for16A common trunk highway section is closed, please pay attention to the route selection of social vehicles. In order to improve the efficiency of accident handling, expressways are set up in the whole province.28Pay for it quickly. Closed construction sections and quick settlement points, see ".2019Travel Guide of Highway Network in Tomb-Sweeping Day Province in.

The transportation departments at all levels in the province have strengthened highway inspections and investigation and rectification of potential safety hazards before the festival to ensure that highway infrastructure is in a good technical state. Highway management and maintenance units at all levels in the province will ensure that emergency equipment is in a good technical state, emergency materials are in sufficient reserve, and emergency personnel are ready to go. In the event of an incident that affects the traffic of the road network, the highway emergency team will arrive at the scene in time according to the emergency plan, restore the smooth road as soon as possible, and ensure the safe and smooth operation of the road network in the province.

(B) Road passenger service security

On the one hand, local transportation departments will strengthen transportation organization and scientifically allocate transportation capacity. By taking measures such as increasing emergency transport capacity and increasing the number of flights in hot directions in a timely manner, we can ensure the fast and smooth passenger transport on highway trunk lines. In terms of urban transportation, all localities have optimized public travel plans leading to major grave areas in advance, and opened grave-sweeping lines, free shuttle buses for memorial services, and customized bus services for families, so as to ensure people’s travel needs for grave-sweeping. For example, Nanjing has opened temporary special lines to the main memorial sites at Andemen, South Gate of Yuhuatai and Zhong Ling Street. Wuxi, Nantong and other places have opened grave-sweeping lines; Xuzhou opened the first cemetery and the second cemetery for free to sweep the shuttle bus; Zhenjiang has launched a customized family bus service to and from Lizishan Cemetery in the urban area, which is provided on a family basis.10Seat,13Seat,45A custom vehicle with a seat.

On the other hand, it provides customized passenger services to meet individual needs. At present, passenger transport enterprises all over the province have launched288Custom passenger lines, put into vehicles.1455Cars, innovate and carry out diversified passenger services, and strive to meet the personalized and high-quality travel needs of the majority of passengers. During the small holiday, customized passenger transport will usher in a new round of growth, and the travel rate of intercity express, intercity carpooling and customized chartered cars is expected to more than double year-on-year. In particular, airport shuttle service and train station shuttle service will save passengers from turnover fatigue and provide passengers with higher quality one-stop travel service.

(C) Water traffic security and safety supervision.

During the Qingming period, the waterway management department of the whole province will focus on strengthening the operation control and management of dangerous goods ships passing through and waiting for the gate. In view of the current situation that there are many ships waiting to be locked at Huai ‘an, Huaiyin, Zhuma and Mangdao shiplocks, the dispatching scheme will be further optimized, and the ship waiting time will be reduced, the ship turnover speed will be accelerated, and the navigation capacity of the waterway shiplock will be improved through intelligent gear shifting and intelligent dispatching.

During the Qingming period, due to tourism and other factors, water traffic will increase significantly, and it is easy to overload and agricultural boats and fishing boats to carry passengers, which is an accident-prone period.

First, in accordance with the decision-making arrangements of the provincial party committee and the provincial government on safety production, we will further promote the special action of safety inspection of township ferry and water tour business activities, and carry out the safety inspection of township ferry and water tour business activities through normalization, focusing on investigation and management to ensure the people’s safe travel on water. This special action fromfourmoononeFrom, will last until.10moon31Day.

The second is to profoundly absorb the recent Guangxi.“3.23”Lessons from the water traffic accident when the cruise ship ran aground, and strengthen on-site supervision. Make full use ofVTSAISCCTV, cruise and other means of supervision, focusing on strengthening the dynamic supervision of Taihu Lake, Hongze Lake, luoma lake and other waters, especially ferries, reservoirs, navigation-intensive areas, tourist areas and other waters, cracking down on illegal and illegal production, illegal passenger and cargo transportation and ship overloading, strengthening the supervision of water safety of recreational projects such as water restaurants and yachts, and preventing illegal manned fishing boats and agricultural boats from overloading.

Third, we will make full use of newspapers, television, radio and SMS, WeChat Weibo, electronic display screen and other means to give extensive safety tips, publicize water safety knowledge and common sense skills such as emergency handling of dangerous situations, escape and self-help, urge warning companies, ships, crew members and passengers to implement safety precautions, and comprehensively strengthen the safety awareness and accident prevention ability of water traffic participants.

(D) Service hotline

During the Qingming period, Jiangsu Traffic Service Hotline will continuously provide information consultation, complaints and help-seeking services to the public. If the public encounters any problems in travel, they can call.12328(96196) to get related services. Considering that the hotline traffic may increase during the Qingming periodthirty percentAround, we have asked local hotline departments to appropriately increase the number of service seats, and strengthen the efficiency of hotline service by improving the connection rate and shortening the waiting time.

Third, the public traffic travel tips

During the Qingming period, in order to realize the safe, comfortable and pleasant travel of the public, we issued the following tips to the public:

(1) It is suggested that the public take the initiative to pay attention to the travel tips issued by local transportation departments, arrange the travel time and route reasonably, try to avoid traffic jams and give priority to public transportation.

(two) the public who travel by car can use navigation software and highway service hotline.96777, Jiangsu Communications Network, Jiangsu News Radio, etc., to learn the latest road information. It is recommended to avoid peak travel days and peak hours, and travel at the wrong time and peak. Pay attention to the on-site traffic signs when passing through the construction section, and pay attention to the observation when passing through the grade crossing section of ordinary trunk roads and rural roads to avoid bumping into pedestrians or electric bicycles that suddenly appear.

(3) Carefully choose travel sites and vehicles. During the Qingming period, you should choose the official platform to inquire about travel information and book tickets, and choose to take regular flights at regular stations to avoid taking black cars and being cheated by scalpers. The public can passJiangsu traffic"WeChat WeChat official account,Changhang Jiangsu"andBus steward”APPWaiting for the purchase of road tickets in advance.Bus steward”APPSupport online bus ticket purchase, change, refund and electronic ticket checking services, and go online.One-click taxi"Function, usingBus steward"At the same time, you can call Cao Cao’s trip, the first car about the car, and the Shenzhou special car.

(four) refusing to rent or take an unlicensed illegal ship for water sightseeing; Please pay attention to safety when boarding the ship, wear life jackets consciously, obey the guidance of the staff, and don’t fight or play when boarding or disembarking, so as to avoid danger. In case of water danger or accident, please call in time.12395Telephone, maritime personnel will rush to the scene to rescue in time.

(five) if you encounter illegal business operators and their rights and interests are violated, please collect evidence in time and contact the relevant transportation authorities, or to the traffic service hotline.12328(96196) for help.

 

Jun Huang[Deputy Director of Policy Research Office of Provincial Department of Transportation (presiding) and Director of Information Office]: Thank you, Director Jin. Now, please ask Mr. Chen Yufeng, the head of the Traffic Police Corps of the Provincial Public Security Department, to release the measures for road safety and smoothness during the Qingming small holiday of the provincial public security traffic police system.

 

Chen Yufeng (Chief of the Traffic Police Corps of the Provincial Public Security Department): Good morning, media friends! According to the agenda of the conference, I will report on the overall prediction and early warning of the road safety situation in the province during the Qingming small holiday this year, as well as the relevant work of the provincial public security traffic police department to effectively strengthen road traffic safety management.

This year’s Qingming small holiday isfourmoonfiveSolsticesevenContinue to implement during the day and festival.sevenFree passage policy for minibuses with seats and below. By then, people’s travel activities such as hiking and sweeping will increase significantly, and the traffic of roads and highways around suburbs, scenic spots and cemeteries will surge, and traffic safety risks will increase. We are closethreeThe traffic accident data during the Qingming small holiday in 2000 were analyzed, and there are the following characteristics: First, from the perspective of accident time, there were more accidents on the last day of the small holiday, andsevenWhen the time comesnineWhen,twelveWhen the time comes13When,18When the time comestwentyAccidents occur frequently in three periods. Second, from the perspective of road types, rural roads (county roads) have frequent accidents, and the number of accidents and deaths account for the total number of accidents respectively.41%and35%. Third, from the perspective of accident models, small passenger cars have the most accidents, accounting for nearly 50% of the total number of accidents; Followed by motorcycles, heavy trucks and agricultural transport vehicles. Fourth, from the types of traffic violations that lead to accidents, failure to yield, driving without a license and drunk driving are the main reasons that lead to frequent traffic accidents.

Based on the analysis of the characteristics of traffic accidents in the same period of last year, it is estimated that during the Qingming small holiday this year, road traffic safety in our province will face five major risks:

First, the traffic safety risk of the cemetery and the roads along the route has increased. The tomb area of Tomb-Sweeping Day cemetery and the roads along the route will usher in the peak of grave sweeping, the traffic volume will increase sharply, and the traffic safety risks will also increase, especiallyfourmoonfiveOn the 20 th, the highest peak will be swept. Because the cemetery cemetery is mostly located in the suburbs and rural mountainous areas, and the surrounding roads are mostly roads below Grade III and Grade II, with steep slopes, overcrowding of vans and manned agricultural vehicles are prone to occur frequently, and the probability of traffic accidents increases.

Second, the peak of traveling in the spring to enjoy flowers has increased the risk of tourism traffic safety. Enter the spring early this year, andthreeThe continuous rainy weather at the beginning of the month suppressed the demand for people to travel and play. Two days after the Qingming holiday, the weather in our province was mainly cloudy and sunny, which was suitable for traveling. By then, on the one hand, the traffic flow of tourist passenger vehicles and highway passenger vehicles will increase, and the safety risks will increase; On the other hand, the traffic volume of tourist attractions and roads leading to scenic spots will increase obviously, and the traffic safety risk in go on road trip will increase.

Third, the traffic flow of expressway increases, and the probability of traffic accidents increases. Self-driving traffic such as traveling and visiting relatives by highway during Qingming holiday will continue to increase year-on-year. According to statistics of relevant industries, there is a strong demand for self-driving in short rent during the Qingming holiday, with the scheduled volume increasing by about 40% year-on-year. The concentrated increase of expressway traffic flow will lead to an increase in the number of slow-moving sections of vehicles. In addition, traffic violations such as changing lanes at will, failing to ensure safe distance and distracted driving are frequent, which greatly increases the probability of accidents.

Fourth, traffic safety risks in rural areas have increased. Before and after the Qingming Festival, there were more trips by vehicles to worship ancestors and farm work in rural areas, and the probability of traffic violations such as overcrowded vans, trucks and tractors carrying people illegally, drunk driving and driving without a license increased. In addition, the rural road infrastructure was weak, the safety status of some vehicles was relatively poor, and drivers’ safety awareness was relatively low, and traffic safety risks were more prominent.

Fifth, rainy weather will occur in some areas. According to the forecast, on the first day of Qingming Festival, there will be a large range of rainy weather in our province, which will have an adverse impact on travel safety, especially in rainy days, the road surface is slippery, and the risk of rear-end collision, sideslip and rollover of expressway vehicles and falling of linhe road is increased.

In order to effectively strengthen the road traffic safety management during the Qingming small holiday, eliminate potential safety hazards to the maximum extent, reduce safety risks, and fully provide good service guarantee for people’s safe and smooth travel, the provincial public security traffic police department will mobilize the whole police and go all out to focus on the following aspects:

The first is to further strengthen the analysis of judgment and early warning. On the basis of analyzing and studying the characteristics of local traffic flow, accidents and traffic violations during the Qingming small holiday in previous years, the provincial public security traffic police department will further look for possible potential risks. In view of the great pressure on rural roads caused by visiting friends and sweeping graves to worship ancestors during the Qingming period, we will focus on strengthening the safety management of rural roads, especially the waterfront sections, intensifying inspections, strengthening safety precautions, and strictly preventing river accidents; In strict accordance with the work requirements of "one road, one plan, one point, one countermeasure", formulate the work plan for accident-prone road sections and potential safety hazards to ensure that potential risks are minimized and eliminated in the bud; Highway traffic police will take the initiative to coordinate road management units and road administration departments, gather resources from all three parties, innovate working methods, strive to achieve orderly traffic, embrace without blocking, and prevent long-term and large-scale traffic congestion.

The second is to further strengthen the large-flow response and disposal. The first day of this year’s Qingming small holiday is Tomb-Sweeping Day. Due to the rigid travel demand of Qingming grave sweeping, the traffic flow will continue to run at a high level. The provincial public security traffic police department willTwo drops and one liter."That is, the total number of accidents, the double decline of traffic congestion and the improvement of the efficiency of quick evacuation of accidents are the goals, and the work measures are fully implemented to improve the emergency response capability. The leaders of the traffic police departments at all levels are in front of the command, and all the staff are on duty during the Qingming period, and they go all out to deal with the heavy traffic flow; The Provincial Traffic Police Corps will establish a highway congestion early warning and push mechanism. Once the road section is congested,eightKm, will be the first time to push the congestion warning to the relevant traffic police branches and brigades, and quickly take comprehensive control measures such as on-site flow restriction, diversion, interception and navigation platform line intervention to fully alleviate and eliminate congestion; Further improve and perfectAll the way and three parties"Joint logistics linkage mechanism, the full implementation of traffic police, road administration, clearing obstacles in large traffic sections.Three-vehicle joint service"Mode, and give the road management unit staff the authority to deal with minor accidents in advance, and put them on the job and implement them.“115”Service mechanism, namelyoneMinute police,15Minute disposal force arrived at the scene, and strive to restore road traffic in the shortest time. Local traffic police departments will continue to strengthen in-depth cooperation with Internet navigation software, dig deep into the huge potential of real-time guidance during navigation, and timely implement line scheduling through Internet navigation. In addition, during the Qingming small holiday, the Second Nanjing Yangtze River Bridge, Jiangyin Bridge and Sutong Bridge will still implement the control measures for hazardous chemicals transport vehicles and yellow-card trucks to travel in peak hours.

The third is to further strengthen the safety supervision and inspection of key vehicles. The provincial public security traffic police department will conscientiously implement the Emergency Notice of the General Office of the Provincial Party Committee and the General Office of the Provincial Government on Doing a Good Job in Safe Production in Key Industries such as Hazardous Chemicals, and earnestly strengthenTwo passengers, one danger and one cargo."And other key vehicle management. Explore strengthening the safety inspection and education tips of key vehicles by relying on the police station in the service area; Relying on the highway entrances and exits and the river-crossing bridge, strengthen the inspection of truck goods to prevent ordinary trucks from illegally transporting hazardous chemicals; Implement the key vehicle interview mechanism, regularly analyze the illegal and accidents of key vehicles in the jurisdiction, interview the safety responsible person or person in charge of key vehicle units with outstanding hidden dangers, and instruct enterprises to implement the main safety responsibility.

In addition to the above measures, during the Qingming small holiday, the provincial public security traffic police department will continue to unite with Jiangsu Traffic Broadcasting Network.FM101.1Frequency, developmentTraffic police broadcast safely", timely broadcast the real-time road conditions around key expressway sections, popular scenic spots and tombs with concentrated traffic in the province, and strengthen traffic safety tips through official Weibo and WeChat. Here, five safety tips are issued to the general public through the news media:

First, pay attention to weather changes and road information in advance, arrange travel time and route reasonably, and try to avoid peak hours and easy-to-block sections.

Second, drive in a civilized way, regulate parking, obey the command of the traffic police, please wait patiently when the traffic slows down, do not occupy the emergency lane on the expressway, and do not occupy the opposite lane to overtake on the ordinary highway to ensure safety.

Third, when driving, you should keep a safe distance from the car in front, control the speed, and don’t overspeed, forcibly overtake or forcibly meet. When passing through the waterfront section, special attention should be paid to observation, and a sufficient lateral safety distance should be kept from the subgrade to prevent the accident of falling into the river.

The fourth is to consciously do not drunk driving, drunk driving and fatigue driving. People traveling in rural areas should consciously resist traveling by trucks, tractors and overcrowded cars, and do not mix people and goods.

Fifth, once a vehicle breaks down or a traffic accident occurs on the expressway, it is necessary toCall the police when the car pulls over and people evacuate."That is to say, turn on the danger warning flash immediately, in the direction of coming cars.150Warning signs were placed meters away, and the people in the car quickly evacuated to a safe place outside the guardrail and called the police to wait for rescue.

 

Jun Huang[Deputy Director of Policy Research Office of Provincial Department of Transportation (presiding) and Director of Information Office]: Thank you, Chief Chen. Next, please ask the reporter friends to ask questions about the questions you are interested in.

……

Because of the time, today’s press conference is over. If you have any questions of interest, you can continue to communicate after the press conference. Thank you!

 

 

 

People’s Forum Online Comment | Inheriting the red gene is the best comfort for heroes.

  Tomb-Sweeping Day is a day to remember the lost relatives. When we are thinking of our deceased ancestors, we must not forget those Republic martyrs who are sleeping. Some of them left no tombstones, some left no bones, and some even left no names. They exchanged their most precious lives for the rebirth of the Republic. Remembering them is the deepest and richest interpretation of the feelings of home and country. It is the truest memory and comfort for them to keep moving forward in the footsteps of heroes and heroes.

  Revolutionary heroism is a national honor and national wealth. People’s heroes are supreme praise for revolutionary martyrs, and at the same time, they tell us that the heroic feats of the revolution are not just individual honors, but their achievements for a long time have already turned into the powerful spiritual wealth of the Chinese nation and become the indomitable, fearless and courageous national soul of Chinese sons and daughters. The history of the Communist Party of China (CPC), the history of the People’s Liberation Army of China, is the history of countless revolutionary martyrs who advance wave after wave and shed blood and sweat. "It doesn’t matter if you behead, as long as the doctrine is true." "For the new China, go!" "Do earth-shattering things and be an anonymous person" … … These inspiring words and inspiring lofty sentiments have long been handed down from generation to generation as the magic weapon for the people of the Communist Party of China (CPC) and China to overcome all kinds of difficulties and obstacles and win new victories. If you love this country and this nation, you should respect heroes and martyrs. On the contrary, the lack of awe of revolutionary heroes, downplaying or even questioning the great achievements of British model figures are manifestations of historical nihilism, and we will forget "where we came from and where we are going." We should always remember the history of the struggle of revolutionary heroes, integrate the great spirit of people’s heroes into the four beams and eight pillars of the Republic building, and support the great cause of national rejuvenation.

  Heroes come forth in large numbers to make the country rich, the country prosperous and the people safe. Times make heroes, and heroes advance the times. The Chinese nation is a nation that bears hardships and stands hard work, is a nation that respects morality and defends integrity, is a nation that is brave and tenacious, and is also a nation that is full of heroes. In the revolutionary war years, those heroes in our party who cherished ideals and sacrificed their lives for righteousness achieved the great cause of liberation with iron-like will. During the period of socialist construction, there have also emerged many people’s heroes who put aside their personal interests and wrote their loyalty with their lives. On the new journey of building a modern socialist country, we still need a large number of advanced models and exemplary figures with lofty ideals, firm beliefs, courage to shoulder heavy burdens and sacrifice themselves to make contributions to the party and the people in their respective posts. All walks of life and all fronts should vigorously carry forward the heroic spirit, cultivate heroes, vigorously advocate a good atmosphere with collectivism and revolutionary heroism as the main content, and play the clarion call for the new era and new journey.

  Pass on the red genes of revolutionary heroes from generation to generation. The country has a future, the nation has hope, and we cannot lack spiritual strength. Revolutionary heroes are not only the heroes of the Republic, but also the national soul they exchanged with blood and life is an inexhaustible source of strength to unite strength, inspire morale, overcome difficulties and move from victory to victory. The outstanding moral character and lofty realm of these heroes, such as loyalty to the party, love for the people, righteously, death-like, pleasure in suffering and pride in dedication, are our precious red genes. As latecomers, it is the best consolation for heroes, the best memorial and remembrance for us to pass on and continue these genes. Let the revolutionary heroic spirit last forever, and we will be invincible and invincible. (Author: Gao Hui)

One-week inventory | Wei Lai Last week, US stocks rose by 5.51%, and Hong Kong stocks rose by 1.94%

[trend of individual stocks]

18 December to 22 December

Last week, the S&P 500 rose 0.75%, the Nasdaq Composite Index rose 1.21% and the Dow Jones Industrial Average rose 0.22%.

Weilai US stocks rose 5.51% last week.Last week, the total turnover was 3.636 billion US dollars. As of last week’s close, the US stock price was 8.42 US dollars; The cumulative monthly increase of US share capital is 15.82%, the cumulative decline this year is 13.64%, and the cumulative decline in the past 52 weeks is 23.25%.

Last week, the Hang Seng Index fell by 2.69% and the Hang Seng Technology Index fell by 6.15%.

Weilai -SW Hong Kong stocks rose 1.94% last week.Last week, the total turnover was HK$ 509 million. As of last week’s close, the stock price of Hong Kong stocks was HK$ 63.15 and the market value was HK$ 108.562 billion. Hong Kong stocks rose by 10.69% this month, fell by 19.55% this year and fell by 28.56% in the past 52 weeks.

[Company comparison]

Securities code Securities abbreviation Latest price Last week’s ups and downs Up and down this month Up and down this year 52-week ups and downs NIO Weilai $8.42 5.51% 15.82% -13.64% -23.25% TSLA Tesla $252.54 -0.38% 5.19% 105.02% 105.07% XPEV XPENG Motors $13.81 -4.56% -16.86% 38.93% 37.28% LI Li Auto $33.20 -6% -10.15% 62.75% 76.88% 09866 Weilai -SW HK$ 63.15 1.94% 10.69% -19.55% -28.56% 02015 LI -W HK$ 128.20 -8.17% -12.07% 66.93% 61.16% 09868 Xpeng Motors -W HK$ 53.45 -9.87% -20.46% 39.37% 27.87%

[Related News]

Weilai Li Bin: It is estimated that China automobile brands will account for five of the top ten automobile companies in the world in 2035.

On December 24th, at the media communication meeting of Weilai, Li Bin, founder, chairman and CEO of Weilai, predicted that in 2035, among the top ten automobile groups in the world, China automobile brands are expected to account for five. Judging from the global automobile market, China automobile enterprises are actually "new forces", all of which have grown up in the past 20 or 20 years. Li Bin said frankly that there was a gap between Weilai’s performance and expectations this year, and he was also reflecting internally, but he was still full of confidence. "The first business of an enterprise is to win market competition." (Yicai)

Weilai Li Bin: Non-winners take all the food in the automobile industry. Weilai Capital has invested in more than 70 companies.

According to CBN, on the morning of December 24th, Li Bin, founder, chairman and CEO of Weilai, said at the media exchange meeting held in Xi ‘an that Weilai Capital has invested in more than 70 companies, including batteries, laser radar and so on. Regarding the launch of other brands, Li Bin said that smart electric has many aspects to share among brands with different prices. For example, smart driving can be used in the mass market when it is innovated in high-end brands, but the cost will be cheaper after scale. In addition, mobile phone companies are making cars, and the pattern of "chasing after me" is conducive to the development of the industry.

Li Bin: The pre-sale price of Weilai ET9 is 800,000 yuan, which will be delivered in the first quarter of 2025.

At the 2023 Weilai Day held today, Li Bin, CEO of Weilai Automobile, said that Weilai ET9 started delivery in the first quarter of 2025, and today it began to accept reservations, with a pre-sale price of 800,000 yuan. (Sina Finance)

Weilai released the first self-developed intelligent driving chip Shenji NX9031.

At the 2023NIO DAY held today, Weilai Automobile released the first self-developed intelligent driving chip-Shenji NX9031. Shenji NX9031 adopts 5nm gauge process and has more than 50 billion transistors. Weilai expects to realize the performance of four flagship smart driving chips in the industry with a self-developed chip, which makes the efficiency and cost better. (Sina Finance)

Weilai officially released the executive flagship car NIO ET9.

Weilai officially released the executive flagship car NIO ET9.

Weilai released 640kW fully liquid-cooled ultra-fast filling pile and the fourth generation power station began to be fully deployed in April 2024.

Weilai 640kW fully liquid-cooled ultra-fast filling pile and the fourth generation replacement power station were officially released, and the full deployment began in April 2024. In 2024, Weilai will add 1,000 power stations in the China market, with a total of over 3,310. 20,000 charging piles were added, and over 41,000 piles were built.

(): It is planned to set up Zhongan Energy Company with () and Weilai to engage in aftermarket business of new energy vehicles.

On December 22nd, Anhui Natural Gas announced that the company intends to jointly use currency with related parties Anhui Energy Group Co., Ltd. (hereinafter referred to as "Wanneng Group"), Anhui Wanneng Capital Investment Co., Ltd. (hereinafter referred to as "Wanneng Capital"), non-related parties Guoxuan Hi-Tech, Wuhan Weilai Energy Co., Ltd. (hereinafter referred to as "Weilai Automobile"), Anhui New Energy Automobile and Intelligent Networked Automobile Industry Fund Partnership (hereinafter referred to as "New Energy Automobile Fund"). Zhongan Energy plans to have a registered capital of 1.6 billion yuan, of which Wanneng Group has subscribed 504 million yuan, holding 31.50% of the shares; Wanneng Capital subscribed 140 million yuan, holding 8.75% of the shares; The company subscribed capital contribution of 140 million yuan, holding 8.75% shares. This investment will accelerate the construction of infrastructure and platform for charging and replacing electricity in Anhui Province, and unify the standards for charging and replacing electricity, battery banking, virtual power plants, carbon management and other related fields in the aftermarket of new energy vehicles. This foreign investment is in line with the national policy and the company’s transformation and development strategy. The aftermarket business of new energy vehicles engaged by the target company of foreign investment may be affected by macro-economy, industry policy, market environment, technological change and management. The company will pay close attention to the development of the industry and the management of the investment target company.

Wei Lai: The task of building 1,000 power stations has been completed this year.

Weilai Guanbo announced that the plan of 2023 thousand stations has been reached, with 1,000 new power stations added in 355 days and 2,305 power stations built in total.

Weilai donated 5 million yuan to help the earthquake-stricken areas in Gansu.

According to Weilai Guanwei, Weilai decided to join Weilai User Trust to donate a total of RMB 5 million to help the earthquake-stricken areas. Weilai User Public Welfare Foundation (initiated by Weilai User Trust) has also taken action and is making plans to provide more care to the affected areas.

Li Bin responded that it is no longer the largest shareholder of Weilai: it still has the largest voting rights.

According to Sina Technology, Weilai announced yesterday that it had won a strategic investment of about 2.2 billion US dollars from Abu Dhabi investment institution. Some reports said that Li Bin, founder, chairman and CEO of Weilai, was no longer a major shareholder. Li Bin responded that "these media homework has not been done enough". First, he transferred 50 million shares to the user trust when he went public, and now he has not lost it in the equity table, which means that he has long been the largest shareholder in the economic sense; Second, because of its super voting rights, its own voting rights still remain the most, and there is little change in the voting level of shareholders.

This article comes from the theme of Hong Kong-US Datalink. Click to read more about Hong Kong-US companies > > >

New Media: Who will be the next chairman of the Federal Reserve? The market is waiting.

  BEIJING, Oct. 10 (Xinhua)-Singapore’s Lianhe Zaobao published an editorial on the 10th, saying that the term of office of the current Federal Reserve Chairman Yellen will expire in 2018, although there are still four months to go, and the battle for the chairmanship of the Federal Reserve has already started. US President Trump, who has been keeping his mouth shut about the next presidential candidate, finally revealed at the end of last month that he would give an answer in "the next two or three weeks". At present, the market is waiting for the next chairman, because it will have a far-reaching impact on the US capital market, monetary policy and economic trends.

Data Map: The current Federal Reserve Chairman Yellen

  The editorial said that Yellen has always been on Trump’s shortlist, and the possibility of re-appointment has not been ruled out. But Trump also frankly said that he had met with four candidates. Although it didn’t disclose who the four people were, according to White House officials’ talk and market speculation, they included Jerome Powell, the current Fed governor, Kevin Walsh, a former Morgan Stanley executive and former Fed governor, john tyler, a professor at Stanford University, and John allison, the former president of BB&T Company in the United States.

  The Federal Reserve is an organization composed of member banks, independent of the US government and Congress, and responsible for the formulation and implementation of monetary policy, supervision of member banks and national payment systems. The chairman and members of the Federal Reserve are nominated by the President and appointed by the Senate to ensure their independence. The chairman candidate in Trump’s mind will have a certain impact on the market. Trump himself is also cautious about this appointment. He said that he had held four meetings on the issue of the new chairman.

  In a speech last month, Yellen strongly defended the financial supervision measures after the financial crisis in 2008 and 2009. Although Yellen has expressed this view before, this speech has made the outside world think that the probability of her re-election has decreased, but some experts believe that the possibility of her re-election is still very high.

  If Yellen is re-elected, the Fed’s monetary policy can continue to be implemented, including normalizing the currency, reducing the balance sheet and continuing to raise interest rates, that is, maintaining a clear policy path, and the market can also see the obvious guiding direction.

  The Fed has raised interest rates three times in less than a year, and it is expected to raise interest rates again in December this year. As inflation is still below the target, there are still some dovish officials in the Fed who want to wait and see, but Rosengren, the hawkish chairman of the Boston Fed, said recently that the US labor market is already very tight, and it is imperative for the Fed to raise interest rates. Although Rosengren’s views often represent the overall policy direction of the Fed, whether to continue to raise interest rates in the future depends on who is the chairman of the Fed.

  Kevin Walsh, 47, served as a director of the Federal Reserve from 2006 to 2011. He once called for the revision of the way the Fed formulates monetary policy, and publicly expressed his dissatisfaction with the current economic policy. He is more hawkish than Yellen in policy stance. He represents a possible direction for the Fed in the future. At present, every move of the Fed depends on data, but it doesn’t mean that the Fed’s policy is no longer important. Under Trump’s "US priority" policy, whether the Fed will lose its independence has always been a concern.

  The article said that the current economic growth in the United States is stable, and there will be no risk of soaring inflation. Trump’s economic policy is becoming more and more obvious. Who will be the next chairman of the Federal Reserve may have an impact on the sustainability of US economic growth. A stable monetary policy is also expected by the market, and the established policy of raising interest rates must continue, so that the United States can steadily embark on the track of monetary policy normalization.

  The article pointed out that at the end of last year, the Federal Reserve Open Market Committee unanimously agreed to raise interest rates in an unprecedented way, and many central banks followed suit. Although it has a short-term impact on the stock market and foreign exchange market, the world must bid farewell to the era of ultra-low interest rates in order to get rid of the risk of asset bubble expansion. Whether the Fed’s operational policy will continue to be stable after five months still depends on the next personnel transfer of the chairman and other directors.

Mercedes-Benz female car owners’ rights protection incident: the case can be reconciled, and the root cause still needs to be dug deep.

  CCTV News:New progress has been made in safeguarding the rights of Mercedes-Benz owners in Xi ‘an. In view of the financial service fees reflected by the owners, the Taxation Bureau of Xi ‘an High-tech Industrial Development Zone in State Taxation Administration of The People’s Republic of China went to the 4S shop of Lizhixing in Xi ‘an to conduct relevant investigation and evidence collection. On the 16th, the tax authorities responded that the financial service fee paid by Ms. Wang, the owner of Mercedes-Benz, was actually paid to a third-party company, which was actually a "guarantee" fee.

  In addition, Beijing Mercedes-Benz Sales & Service Company issued a statement, apologizing again, and said that it would immediately suspend the sales operation of the authorized store. If the investigation results show that the dealer has illegal and non-compliant behaviors, its authorization will be terminated.

  On the evening of 16th, Ms. Wang, the owner of Mercedes-Benz who defended her rights, and Xi ‘an Lizhixing Automobile Co., Ltd. reached a settlement agreement on car replacement and compensation (including an apology from Mercedes-Benz, replacement of a new car, refund of financial service fees, interior decoration upgrade, etc.), and the quality problems related to the vehicles involved have also entered the appraisal procedure.

  With the in-depth media coverage and public attention, the rights protection of female Mercedes-Benz owners in Xi ‘an, Shaanxi Province is progressing in the direction that people expect. But at the same time, we should also see that there are many manifestations of irregular operation in 4S stores, and various pits for buying cars are not uncommon. In the past, the media also exposed the violations of 4S stores many times, and Ms. Wang’s experience is not a case. When consumption has become the main driving force of economic growth, how to make consumers more assured of consumption? In the end, the reconciliation between the two sides came to an end, but we are more concerned about how to avoid similar incidents from happening to others.

  Cctv news micro-comment

  4S stores frequently infringe on consumers’ rights and interests.

  Once upon a time, the model of authorized franchise store (4S shop) was synonymous with excellent quality and excellent service. Brand car manufacturers review the qualifications of sellers and allow franchises, so that the products sold by 4S stores are free from counterfeiting and the after-sales service is more professional. However, in reality, 4S stores often lack the right to speak on the price of suppliers and manufacturers, so they can only find profit space for consumers, such as vehicle decoration, raising the price of cars, detaining vehicle certificates, etc., which makes consumers miserable. More importantly, due to the consideration of market share, there is often only one single brand 4S store in a certain area, and it is not possible to sell across regions among specialty stores. Lack of effective competition has led to frequent violations of consumers’ rights and interests, such as opaque fees and exorbitant prices.

  In this case, consumers often become "self-seeking" when buying a car. Consumers are naturally happy when they meet qualified products. When it comes to a "problem car" with defective quality, consumers will spend a lot of time and struggle to open the "rights protection mode". At the same time, for the various charges and the so-called "one-stop service" and "car purchase package", consumers often look at the flowers in the fog and become sacrificial lambs.

  Promote the listing of car purchases and services into reality.

  From this point of view, the essence behind the phenomenon of cheating customers in 4S stores is the car sales model itself. Is there no way to solve this problem? In this regard, on the one hand, it depends on the strength of the regulatory authorities. I wonder if you still remember the various packages of mobile tariffs? Previously, there were many problems in this field, and there were many traps behind many package terms. However, after years of continuous efforts by the government, the results of transparency and standardization of package settings are obvious to all. This year’s government work report also clearly requires that the package settings be standardized so that the fee reduction is real and clear to consumers. Facts have also proved that the standardization of package setting is not a bad thing for enterprises, on the contrary, it also promotes the standardized development of operators.

  If the field of mobile tariffs can be transparent, there is no reason why the field of automobile consumption cannot be done. All expenses are clearly marked, so that services can be listed and consumption can be listed, and they can be directly supervised online. The regulatory authorities also supervise the implementation at any time. If there are violations, heavy penalties will be imposed, which will inevitably help consumers to understand their car purchases clearly.

  On the other hand, from the market point of view, some 4S stores can bully customers partly because a brand’s 4S stores are exclusive in a certain geographical area, so 4S stores have the bargaining power. With the development of internet plus’s automobile business, some brand automobile manufacturers have begun to implement the direct mode, such as Tesla, a typical electric vehicle manufacturer, which orders directly through the website, then delivers and picks up the car, and clearly marks the price. This model has been adopted by some emerging automobile manufacturers and may challenge the traditional 4S shop sales model in the future. If 4S stores don’t change and don’t improve the quality and level of service, it will inevitably push consumers to direct stores of manufacturers. If you harm consumers, you will be abandoned by consumers.

  This incident can’t end with the solution of the case.

  Generally speaking, the case of consumer rights protection is relatively easy to solve, and this incident has come to an end with reconciliation between the two sides. However, what consumers expect is that this incident can’t end with the solution of a case, and the whole industry must be promoted to carry out substantive changes through this incident. The difficulty is indeed not small, but in today’s context of promoting consumption and promoting high-quality development, this is an inevitable way to go. Consumption has become the first driving force for China’s economic growth, but from the current situation, there is still room for further development of the potential of consumption to promote economic growth. In China, not only in the field of automobile consumption, but also in other areas of consumption, there are problems of deceiving and slaughtering customers. Cleaning up these problems, so that consumers can spend with confidence, is itself cleaning up the roadblocks of high-quality economic growth in China. At the same time, making consumption transparent is also promoting fairness and indirectly improving consumers’ purchasing power. No matter from historical experience or international experience, consumers’ rights and interests are well protected, and even consumers are a little picky within the scope of law, which is conducive to promoting enterprises to improve product quality and service level.

  Defending rights by "making trouble" is not a phenomenon that a society ruled by law should have, nor is it a phenomenon that a consumer economy should have. From this perspective, Xi ‘an Mercedes-Benz women car owners’ rights protection event should be an opportunity to really push China’s consumer market to a more legal and fair track, which is our original intention of paying attention to this event today.

  Wen Yi, a special contributor to CCTV commentary, wrote for Mi.

It sells 300 million packs of tea in 6 years, with millions of fans. How does this tea brand make young people drink China tea?

Editor’s Note: This article comes from WeChat WeChat official account FBIF Food and Beverage Innovation (ID: Food Innovation), and is reproduced by Entrepreneurial State with authorization.

Speaking of drinking tea, what comes to mind is the tea in a thermos cup for middle-aged people, the tea in grandpa’s teapot, or the tea in a teahouse?

None of the above three seems to have anything to do with young people at present.

In the eyes of many young people, drinking tea is a "traditional" and "complicated" thing, not to mention developing the habit of drinking tea (excluding young people who love tea in Fujian and Guangdong).

Undoubtedly, young people are an important consumer group at present. The "New Consumption Trends in China" jointly published by Ali Research Institute and BCG Consulting mentioned that young customers have great consumption potential, which will drive 69% consumption growth in the next five years.

So it’s 2020. How far is it between China tea with thousands of years of history and young people?

Throughout the tea industry, compared with traditional retail tea, new tea drinks such as hi tea and Naixue tea are more concerned by young people. When young people pursue new tea, to some extent, the distance between young people and tea is closer.

But it also illustrates the pain point of China tea industry:New tea makes young people drink tea, but they don’t fall in love with tea and packaged tea.

Not long ago, we saw a packaged tea in the live broadcast room in Li Jiaqi, and sold 80,000 boxes in 3 minutes. So after a survey, this packaged tea brand named CHALI Chali has sold 300 million packs of tea for six years, with a daily sales volume of over 500,000 packs and tens of millions of fans.

CHALI tea products

Image source: CHALI Chali Tmall flagship store

This data is eye-catching in the packaging tea industry in China. This can’t help but make us think: do young people really don’t like tea? Or is China Tea not ready for young consumers? How does CHALI tea make young people drink China tea?

01 Who doesn’t love China tea or young people?

There is a question worth discussing: China tea and young people, who doesn’t love who?

The popularity of new tea can already be seen. The biggest difference between the so-called new tea and traditional milk tea is that the original leaf tea is used instead of tea powder as the tea base.

It is worth mentioning that Peng Xin, the founder of Naixue’s tea, once mentioned in a public speech that in 2019, the sales of Naixue’s sugar-free pure tea was higher than that of milk-covered tea [1].

This also answers the above questions from the side.In fact, it is not that young people don’t accept tea, but that tea doesn’t accept young people.

People have been drinking tea for thousands of years in China. In the eyes of many people,Drinking tea is a daily thing, and it is also a thing that needs attention.. For example, what temperature water is used, how to wash tea, what utensils are used to make tea, how to soak it, how many times to soak it, and so on.

From the classification of tea, China tea not only has six tea series, but also has a wide variety of categories from the origin. It must take time and energy to figure this out.

But for young people, if they are not really interested, it is generally difficult to take the initiative to learn these doorways of China tea.This sets a threshold for young consumers to drink tea: what kind of tea should I buy? What kind of tea suits me? How to soak?

So, "Instead of thinking about these doorways, just buy a cup of milk tea or coffee.. "-probably is the voice of many young people don’t drink tea.

There is still a problem in the current market of China tea, which sets a threshold for young consumers-the price issue.

In a survey of 2200 young people drinking tea conducted by Tea Life in WeChat official account, one question was "Do you think the better the tea, the more expensive it is?". The results show that both people under the age of 20 and people over the age of 35 believe that the better tea does not mean that it is more expensive, and there is also the possibility of business speculation. This shows thatYoung consumers think that there are some problems in the current tea market in China, such as chaotic and irregular prices.

Young people’s attitude towards tea prices.

Image source: Tea also lives

Now, after 90 or even 00, there is an obvious feature in consumption-paying attention to cost performance, not blindly pursuing high or cheap prices, but seeing whether the price and experience match..

For young people, there are many kinds of tea itself, but the same variety has a large price range, so it is difficult for them to accurately distinguish whether the product matches the price.

From the cost performance, we can talk about products. At present, the retail tea in China is mainly bulk tea. It’s not that young people don’t like to drink loose tea, butBulk tea often has uneven quality.And young people have always been particular about product quality. Secondly, to buy bulk tea, if you want to try a variety of tea, you have to buy multiple packages/cans, which is costly.

The product innovation of retail tea is also a problem, such asFew enterprises try to match tea according to young people’s preferences.There are also homogenization problems in the varieties of fruit tea and herb tea.

Packaging is also one of the reasons why young people don’t choose tea, orAt present, young people are rarely considered in the packaging design of tea industry.. In the era of Yan value, young people have a unique taste in product packaging design, and good-looking, tonal and fashionable are all complaints. However, at present, many tea packaging does not cater to the aesthetics of young people, and still maintains the traditional design style.

How can we let young people buy if they can’t even poke the packaging?

Product problems can be attributed to the basic status quo of the whole tea industry.

One isThe level of industrialization is not highIn many places, tea enterprises are still in the form of small-scale peasant economy, and the production mode is workshop-style. From picking to making tea, the degree of human participation is high, which brings problems such as high production cost, low resource utilization rate and low efficiency of production and processing.

The second isLow degree of standardization.Product standardization is not only reflected in the form of prefabricated packaging, but also in the standardization of planting and production, transportation and storage, as well as the standardization of taste and flavor. Without standardization, how to ensure the quality of each piece of tea is consistent?

The third isSupply chain problem. The common full supply chain mode is that growers provide tea raw materials to processors, and processors (including packaging) sell them to consumers in wholesale and retail modes. Few enterprises can cover the whole supply chain. If there is no full supply chain model, it is very likely that downstream demand will be strong, upstream production will not keep up, or upstream overcapacity and downstream inventory backlog will occur.

At present, many people still rely on friends’ recommendation to buy tea, or go to a tea shop to try it.Brand is not the primary factor for consumers to choose.

This is because the branding of tea in China is not enough. There are several reasons: first, some varieties are limited by the origin and production capacity, and the brand development is also limited; Second, because many brand employees, most of them used to be traditional tea gardens or teahouses, lack experience in making modern consumer goods.

There are fewer brands, and there are fewer brands for young people.

When young people can’t tell the difference between good and bad tea and the price of tea, brand means quality.. Therefore, the lack of brands is also one of the manifestations that the tea industry does not accept young people.

02

On average, 500,000 packs of tea are sold every day. How can "young people fall in love with drinking tea" in tea?

These four problems in the tea industry can easily shut young people out.

CHALI Tea, which sells 500,000 packs of tea per day and 6 packs of tea per second, hopes to try to solve these problems from the aspects of products, supply chain and brand, so as to make young people fall in love with China tea.

It is worth mentioning that slogan in CHALI tea is "BE A TEA FAN (this generation fell in love with this bag.)”。 This generation is young people, and this bag refers to teabags. CHALI Tea takes letting young people fall in love with China Tea as the core of the brand.

In the first step, CHALI tea chooses to use teabags to cut into the track where young people drink tea, and its core product is the original leaf triangle teabag.

Teabag originated in the west. Since Lipton entered China in 1992, teabag has opened the China market.

Nowadays, teabags have become an important part of tea consumption in the world. As far as the proportion of tea bag consumption in the total consumption of tea products is concerned, the world average level is 23.5%, and the consumption of tea bags in developed countries in Europe and America is obviously higher than the world average level, 80% in Europe and 90% in the United States and Britain [2].

CHALI tea triangle teabag

Image source: CHALI Chali Tmall flagship store

By contrast,The consumption level of teabags in China is only 4%.. According to the 2016 China Tea Bag Market Research Report released by Ai Media Consulting, the size of China’s tea bag market in 2016 was about 6 billion.It is estimated that by 2020, it will exceed 35 billion yuan., the market potential is huge [2].

Compared with the traditional bulk tea in China, teabags are more convenient and simple to drink, and only need to add water, which lowers the threshold for young consumers to drink tea and makes them feel that drinking tea itself is not complicated. At the same time, the convenience of teabags brings the diversity of consumption scenes.

Teabags in CHALI tea, for example, have different combinations of flavors, which reduces the cost for young consumers to try different kinds of tea.

Young consumers pay attention to the quality of tea, and the most intuitive expression is whether it is good or not.. In an interview with FBIF, CHALI Tea said that "delicious" is an important standard for the research and development of products in CHALI Tea.

In order to meet this standard, if the international evaluation standard of CTC red broken tea bags is far from meeting the needs of consumers, CHALI Tea has established a unique "CFDS four senses evaluation system", which controls the quality through smell, taste, feeling and vision, and each sense will be further divided into more than five evaluation standards. It can be said that each model will stand the 21-fold test.

Illustration packaging in CHALI tea

Image source: CHALI Chali Tmall flagship store

In terms of products, the core product of CHALI tea is the original leaf triangle tea bag, which includes three kinds of fruit tea, scented tea and health tea. Peach Oolong in fruit tea is especially popular among young people, and it is the best-selling product in its Tmall flagship store, with a monthly sales of 70,000+. In the buyer’s evaluation, many consumers said that "you can smell the aroma of peaches when you open them", "the combination of peaches and oolong tastes just right", "you can see clear peach particles and complete tea", "high value" and "easy to brew".

CHALI tea peach oolong

Image source: CHALI Chali Tmall flagship store

As mentioned above, China tea faces the problem of standardization, and the solution in CHALI tea is to establish a grading system. The standardized grading system in CHALI tea includes tea garden grading, picking grading, making grading, finishing grading and tea grading.

Teabag is actually a way to solve the problem of low standardization and industrialization of tea industry.. The shape of teabags determines that they depend on machine processing, and the promotion of industrialization also means that standards need to be established. In CHALI Tea, six famous teas in China are used to complete a teabag in 33 processes, and the establishment of teabag industry standards is explored.

On the issue of supply chain, CHALI Tea hopesCreate a flexible supply chain with sufficient capacity and comprehensive channels..

The upstream of the supply chain is divided into tea planting, R&D and production. CHALI Tea has 7 tea garden bases in China, and the tea is directly supplied from the producing area. In research and development, we have jointly established a national food and beverage research institute with Otsuka Food in Shanghai and a CHALI tea laboratory with the Tea Research Institute of Guangdong Academy of Agricultural Sciences. The Nansha headquarters base in CHALI Tea House covers the trinity of production center, R&D center and International Tea College.

Base of CHALI tea garden

Image source: official website in CHALI Tea

In the middle and lower reaches of the channel, CHALI tea has formed a channel network combining B-end and C-end:Online whole network sales, B-end big customers, supermarkets+convenience stores, retail experience stores..

At present, CHALI Tea has settled in 10 B2C online platforms such as Tmall, JD.COM, Youzanwei Mall and Xiaohongshu. Last year’s Double Eleven, CHALI Tea was listed as the Tmall Food Million Club, ranking first in herb tea category for four consecutive years. In B2B, CHALI Tea has expanded to hotels, airlines, tourism and corporate office channels.

New retail is an important layout in CHALI tea in recent years. CHALI Tea Store has opened retail tea experience stores in Guangzhou, Changsha, Wuhan and Hong Kong to let more young people contact CHALI Tea Store. The day before yesterday, the tenth store in CHALI Tea was officially opened in Chongqing. In addition, CHALI Tea also has Tmall Smart Store and JD.COM Digital Store.

CHALI Cha Li Chongqing Store Opened

Image source: CHALI Tea Official Weibo

These channels are closer to the daily consumption habits of young people than the traditional sales channels of China tea, such as teahouses, tea shops or brand tea shops.

Young people are most interested in marketing for FMCG. CHALI Tea uses popular "tricks" that young people like in brand building and marketing. I hope.Gradually change the stereotype of many young people about the "tradition" of China tea.

For example, the figure in CHALI Tea appeared in the live broadcast of Li Jiaqi. CHALI tea told FBIF,Live broadcast development to seize virtual shelvesBoth traditional e-commerce companies such as Taobao and JD.COM, social e-commerce companies in Pinduoduo, and entertainment e-commerce companies in Tik Tok and Aauto Quicker are traffic portals for young people, covering people in first-and second-tier cities and people in third-and fourth-tier cities.

CHALI tea appeared in the live broadcast room of Li Jiaqi.

Image source: Taobao live screenshot

In addition, CHALI Tea has cooperated with many brands, such as Southern Weekend, Shuke, Marubi, Lamian Noodles Shuo and other cross-border brands. Last year, we also launched a joint customized Tea bag with Black Tea Bejian Toothpaste, and launched a challenge activity of "Tea takes a small mood" in Tik Tok, with a total of 130 million plays.

CHALI chali x black chabeijian custom-made tea bag

Image source: CHALI Tea Official Weibo

CHALI Tea also co-branded the popular movie IP, for example, it once launched a customized suit of the movie to the sky kingdom and Better Days.

From making teabags, retail system and brand marketing in CHALI tea, we can see that the style of CHALI tea is to make China tea into fast-moving consumer goods. CHALI Tea also said in an interview with FBIF that,I hope CHALI Tea will become the leader of China tea fast-moving products, which is equivalent to Nestle in coffee.Use FMCG to promote the development of tea industry and capture young people.

03

How many reasons does it take for young people to fall in love with China tea?

CHALI tea provides a reference for the rejuvenation of China tea from a practical point of view, and we hope to make a conclusion: How many reasons do young people need to fall in love with China tea?

1, more convenient, more choices

The product is the key. The success of teabag is obvious whether it is in CHALI tea made in China or Lipton from abroad. In the past, consumers had the impression that tea bags were cheap and of poor quality, but now we see that tea bags are just a form that allows people to drink tea more quickly, without affecting the quality of tea.

Besides teabags, what other convenient tea categories may appear in the future?Tea with quantitative packagingIt is a direction, and it is only necessary to add water, without considering the steps of washing tea and how to brew it.

The taste of tea can also be innovated, but it mainly refers to blending tea. The taste of pure tea comes from quality assurance.

Some young people may not like to drink original tea, and mixed tea with fruity or floral fragrance is more attractive to them. Although there are too many fruit teas and herb tea on the market, there is still room for innovation.What kind of fruit, what kind of flowers and plants, and the proportion of matching can be improved by combining consumer research.You can also learn from foreign products.

2, more scenes, let young people drink tea can also become a habit.

Nowadays, when making fast-moving consumer goods, we all pay attention to the combination of "people and goods yard", and the proportion of scene consumption is increasing, which is also the place where China tea needs to make great efforts to innovate.

In a survey of 2200 young people drinking tea conducted by Tea Life in WeChat official account, they were asked the reasons why they didn’t like drinking tea. "It is inconvenient to drink at work and study" is one of the important reasons. This shows that young people have a demand for drinking tea, but the China tea in the market is lacking in this respect.

Investigation on the reasons why young people don’t like drinking tea.

Image source: Tea also lives

Scene consumption is first related to the category of tea, which has been mentioned above. In addition to teabags, instant tea is also the development direction of convenient tea drinking in the future.

Scene consumption focuses on the matching of products and scenes.. For example, the student party wants to drink some tea with remarkable refreshing effect when studying in class, and the working party wants to have some health-preserving tea at home on weekends. It is worth mentioning that CHALI Tea launched "Daily Tea" last year, focusing on drinking different teas at different times and in different scenes every day.Refresh yourself in the morning, relieve boredom after meals, and refresh yourself in the afternoon.Three bags a day and 21 bags a week are all in one box.

CHALI cha Li mei ri cha

Image source: CHALI Tea Official Weibo

The more subdivided the scene, the better it can meet people’s needs. At the same time,Over time, it can also cultivate young people’s habit of drinking China tea.

3. Tea culture can also be young.

Young people don’t drink tea, which is related to tea culture?

Maybe it does have something to do with it. The tea culture in China is extensive and profound. Although most young people don’t know much about it, they are at least in awe. This awe may have developed into a "stay at a respectful distance from China tea".

Looking at the current China tea, some brands will add traditional and illusory explanations such as "Zen" and "Tea Ceremony" to their products.It seems to promote tea culture, but in fact it has established a gap with young people..

The spread of tea culture needs the way of young people. For example, based on tea products, combine the big V that young people like to popularize tea knowledge and interact with young people’s communication methods.

It is worth mentioning that the cultivation of tea aesthetics is the key to the popularization of tea knowledge.. Q&A in Zhihu: "Is the reason why young people don’t drink tea a problem of product experience or cultural identity?" User Chen Jie’s answer points out the internal problems of the tea industry.

"There is a major called Tea Studies in China University, which has established a very complicated knowledge and culture system. However, due to the complexity of the research, practitioners gradually forget the lowest level of tea, that is, the aesthetic education on the taste of tea.Ignoring the cultivation process of the most intuitive sensory experience makes us fall in love with tea in the dimension of spiritual understanding, but unable to perceive tea from the perspective of physical aesthetics.. "

04

tag

Tea does not only mean tea ceremony and tea culture, but also a drink.Middle-aged people drink it, young people drink it, Chinese drinks it, foreigners drink it, the so-called middle class drinks it, and ordinary people drink it.

The problem of "making young people fall in love with China tea" that we are discussing today is not only that China tea industry wants to capture young consumers, but also in this process.Tea enterprises should make changes, solve the current problems and promote the development of tea in China.Let China tea go to the world.

This article (including pictures) is reproduced by the cooperative media and does not represent the position of the entrepreneurial state. Please contact the original author for reprinting. If you have any questions, please contact editor@cyzone.cn.

In March, the purchasing managers’ index of China manufacturing industry was announced: the economic operation has been adjusted back, but the economic operation still has a stable foundation.

CCTV News:The China Federation of Logistics and Purchasing and the Service Industry Research Center of the National Bureau of Statistics released the purchasing managers’ index of China manufacturing industry in March today (March 31st). Affected by short-term factors, such as the spread of epidemic in many places in China and geopolitical conflicts, the pressure of supply shock, demand contraction and expected weakening in China’s economy has increased, and the overall economic growth rate has been adjusted back, but the basic raw materials industry has rebounded, which has a certain stabilizing effect on the economy.

In March, the purchasing managers’ index of China’s manufacturing industry was 49.5%, down 0.7 percentage points from the previous month, and fell back to the contraction range below 50%.

Affected by short-term factors such as the multi-point spread of domestic epidemic and the persistent international geopolitical conflicts, the operation of China’s manufacturing supply chain is blocked, which leads to an increase in supply shock pressure. From the perspective of industries, the production indexes of equipment manufacturing, high-tech manufacturing and consumer goods industries have dropped significantly compared with last month. From the demand point of view, the new manufacturing order index and the new export order index decreased by 1.9 and 1.8 percentage points from last month, which were 48.8% and 47.2% respectively. Among them, the market demand of equipment manufacturing, high-tech manufacturing and consumer goods industries has shrunk obviously.

In addition, geopolitical conflicts have led to fluctuations in the international commodity market, and the prices of raw materials related to China’s manufacturing industry have also risen rapidly. The purchase price index in March rose by 6.1 percentage points from the previous month to a high of 66.1%.

Cai Jin, Vice President of China Federation of Logistics and Purchasing:In March, the purchasing managers’ index did fall to a certain extent, and the short-term factors dominated the decline, mainly due to the epidemic situation distributed in many places across the country. At present, the purchasing managers’ index is at a level of 49.5%. Although it has dropped, it still reflects that China’s economy is relatively resistant to pressure.

Despite the pressure of high raw material prices, the production and operation activities of the basic raw material industry have remained steady and increased, which has supported the economy, indicating that the relevant policies for ensuring supply and stabilizing prices of important raw materials and primary products have achieved good results. In March, the production index of basic raw materials industry increased by 3.9 percentage points from the previous month to 50.1%. On the demand side, the demand for basic raw materials in the middle and lower reaches of domestic manufacturing industry is generally stable. At the same time, geopolitical conflicts have led to fluctuations in the production capacity of relevant countries, reduced exports, and some foreign demand has shifted to China. The new order index and new export order index of basic raw materials industry have rebounded from last month.

Experts said that on the whole, in March, due to short-term factors such as multiple outbreaks of epidemics and geopolitical conflicts, the economic growth rate has been adjusted back, but the economic operation still has a stable foundation.

Cai Jin, Vice President of China Federation of Logistics and Purchasing:It should be said that the whole macroeconomic policy is still in place. Of course, if we look at it now, we should also coordinate with the whole epidemic prevention and control policy, so that we can better play the macro-economic (policy) effect on the stable development of the whole economy.

How did the ancients eat barbecue? The cultural relics in the museum tell you

"kebab oven with dipping sauce, soul barbecue three-piece set"

Did the ancestors eat barbecue like this? The cultural relics in the museum tell you

Zibo barbecue fire out of the circle. Put a handful of kebabs on the red-hot stove, and then a handful of soul cumin Chili noodles and a roll of cookies, which is very enjoyable. Nowadays, barbecues are spread all over the country, and many places have developed kebabs with local characteristics: Xinjiang Hongliu Barbecue with rough style in the northwest, Jinzhou Barbecue with both land and sea in the northeast, Yunnan Barbecue with everything in the southwest, Guangdong Barbecue with exquisite seafood in the southeast … Of course, Xuzhou Barbecue, one of the cradles of barbecue, is also available. In the Han Dynasty more than two thousand years ago, how did people living in this land get confused? The cultural relics in the museum tell you.

Yangzi Evening News/Zi Niu News reporter Shen Zhao

Stone reliefs in Han Dynasty recorded that the ancestors of Xuzhou were like this.

To see how the ancestors of Xuzhou ate barbecue, they had to go to Xuzhou Museum. This city had a "three-piece set" of barbecue since the Han Dynasty, and the heroic barbecue style of the ancestors "ten kidneys and ten balls, shouting pepper and oil" has continued to this day. But what was the scene of the ancients eating barbecue? The image record is hidden in the Han Dynasty stone relief in Xuzhou.

Chen Zhao, deputy director of the office of the Chinese Painting Museum of Xuzhou Museum, told the reporter that there is a "roasting basin" in the main exhibition building of Xuzhou Museum, which is supposed to be used for barbecue besides heating by fire. There is also a Chinese stone relief containing barbecue content in the main exhibition building, and there are also four stone relief in the Chinese Painting Museum, which also depicts the scene of the ancients eating barbecue.

The most typical record of barbecue diet is a Han stone in the Eastern Han Dynasty. This stone was unearthed in Dongyan Village, Hanwang, Tongshan, with a height of 78cm, a width of 70cm and a thickness of 25cm. It was carved by the technique of plane relief. The picture is divided into three layers, the top layer is engraved with two people, the person in the middle is holding a long knife and cutting meat on the case, the person on the right is holding a hand to fan the fire, the other hand is holding a kebab for barbecue, some meat food is hung in the upper left corner, and there is a sheep tied with four hooves waiting to be slaughtered on the far left; There are also two people on the middle floor, one on the left is sitting in front of the stove, the other on the right is standing in front of the well to draw water, and there are some utensils such as ear cups on the picture; The bottom floor is the scene of horses and chariots traveling. We can even see clearly in this Han stone that mutton is one of the best choices in the oven, which is similar to the barbecue we eat now. The people in the painting cut the meat into pieces, string it on a sign, and then roast it on the fire, which is quite different from the way we eat it now.

Although the way of cooking is similar, if we really travel back to the Han Dynasty, I’m afraid we still can’t get used to the Han Dynasty version of kebabs. Chen Zhao introduced that compared with modern times, the cooking style of the Han Dynasty has been basically the same as that of modern times, but the taste is not quite the same as today. According to archaeology and literature, there are mainly not so many spices now, "because the spices introduced from the western regions at that time have not spread all over the country. Cook the meat, for example, is to cook white meat and then dip it in the sauce. I guess barbecue is similar, and it is more likely to be eaten with roasted meat dipping sauce, because meat sauce and horseshoe sauce have also been unearthed in Xuzhou. " Nowadays, there are ways to eat barbecue with dipping sauce, but spices are essential in the processing of ingredients, especially cumin from the western regions. What is the taste of barbecue in Han Dynasty? Maybe the next time you have a barbecue, you can eat it without spices.

How did you get a delicious barbecue?

Strictly speaking, Xuzhou can not be called the origin of barbecue, but should be called the place where the barbecue diet was first recorded. Barbecue with fire is the earliest and most primitive way of cooked food cooking. Barbecue is also one of the earliest foods invented by human beings. The way of processing food with fire barbecue is also one of the signs that ancient people bid farewell to the life of eating animals and drinking blood. Archaeological findings show that as early as 600,000 years ago, many burnt animal bones were found in Paleolithic sites. About 7,000 years ago, a long ceramic barbecue grill was unearthed in Majiabang cultural site in Jiaxing, Zhejiang Province, and its function was presumed to be similar to the barbecue grill used today.

By the Shang and Zhou Dynasties, with the progress of productive forces and the enrichment of means of production, the method of barbecue began to upgrade, and barbecue had a special name "roast". The Book of Rites recorded: "roast, through the fire." That is, skewer the meat and burn it on the fire. However, at that time, the barbecue was exclusively for nobles, and it was also a sacrificial object. For example, in the tomb of Zeng Houyi in the early Warring States period, a barbecue was unearthed, which was composed of a top plate and a bottom furnace. The furnace was shallow, with an open flat bottom and three legs. When unearthed, there were still more than a dozen unburned charcoal in the furnace, and most of Ceng Houyi’s daily recipes also included barbecue.

Barbecue really became popular as a kind of food in the Han Dynasty. According to Liu Xin’s Miscellanies of Xijing, after Liu Bang ascended the throne, Emperor Gaozu "often barbecued deer liver to drink wine". For example, in Mawangdui Han Tomb, the moire lacquer case unearthed from Xin Zhui’s tomb was filled with drinking lacquer cups, five small lacquer plates containing food and bamboo chopsticks, and the unearthed recipes of Xin Zhui family were also recorded with roasted cattle and chopsticks. The mutton kebabs of the Han Dynasty were also unearthed in Changle Han Tomb in Zhongwei, Ningxia. Three cereal products similar to "cakes" were also found in the lacquer box in front of the coffin. An ink book was also unearthed in the tomb, which read "Ten pieces were brought into the kitchen by a man named Lu Qiu", indicating that these things were sacrifices given to the tomb owner. So, the way to eat kebabs with small cakes may have existed in the Han Dynasty.

But for ordinary people, barbecue is not today’s street food, and only nobles have realized "barbecue freedom". In the late Eastern Han Dynasty, the Han stone relief in Wulibao, the Kitchen Picture, depicts how the kitchen of the aristocrat cooked the barbecue at that time: two servants were in front of the oven, one was holding the meat strung with a sign, and the other was holding a fan to control the heat. Isn’t this a proper food stall scene?

It can be found that since the Han Dynasty, the development of barbecue has advanced by leaps and bounds, especially the qualitative leap in barbecue ingredients, not only simple beef and mutton, but also grilled fish and roasted rabbits. According to Chen Zhao, in the Han Dynasty, agriculture, forestry, animal husbandry, by-products and fisheries developed in an all-round way, which was the material basis for the rich diet in the Han Dynasty. According to the records of Han tombs and Han stone reliefs unearthed in Xuzhou, there were staple crops such as rice, wheat, millet and sorghum in the Han Dynasty, and pigs, cattle, sheep, chickens, ducks, geese and fish were all in demand, and the seasoning making skills, such as bean paste, also made great progress.

From a religious sacrificial food to the exclusive food of the aristocratic class to the fireworks in the streets and lanes, a string of barbecues strung together a thousand-year-old food civilization, with one hand strung together wine, eating the burnt fragrance of the barbecue and tasting the thick history. (Shen Zhao Yangzi Evening News)

General Administration of Customs: In the first five months, China’s total import and export value was 12.1 trillion yuan, and the level of foreign trade facilitation continued to improve.

  CCTV News:Today (10th) morning, the General Administration of Customs announced the import and export of China’s foreign trade in the first five months of this year. Data show that in the first five months of this year, the total import and export value of China’s foreign trade reached 12.1 trillion yuan, up 4.1% year-on-year, and foreign trade continued to maintain a good momentum of steady growth.

  Customs statistics show that in the first five months of this year, China’s foreign trade import and export was 12.1 trillion yuan, up 4.1% year-on-year, of which 6.5 trillion yuan was exported, up 6.1%, and 5.6 trillion yuan was imported, up 1.8%.

  Li Kuiwen, director of the General Statistics Department of the General Administration of Customs, said that in the first five months of this year, China’s foreign trade import and export continued to grow steadily. In the face of the slowdown of world economic growth and international trade, the general trend of China’s economic stability and long-term improvement has not changed. The fundamentals of China’s economic development with strong resilience, great potential and sufficient stamina have not changed. In particular, the effects of a series of policies and measures such as stabilizing foreign trade and foreign investment have gradually emerged, and the business environment has been continuously optimized, which has laid a solid foundation for China’s foreign trade development.

  In Shanghai, a big data platform for cross-border trade management collects more than 700 million pieces of data from production, trade, logistics, taxation, industry and commerce, foreign exchange and other parties, and seamlessly connects with "single window", shipping companies and port departments.

  Zhang Lei, director of Shanghai Customs’ Big Data Cloud Center, said that this big data platform summarizes various information such as financial information, goods information and enterprise information. It is through this information that we can make law-abiding enterprises more convenient and goods can be released in seconds.

  Through this new mode of intelligent customs clearance, enterprises can not only make their own decisions in declare in advance, but also arrange the plan of container lifting in advance, so as to realize "preferential booking" and "berthing for direct lifting". Foreign trade is becoming more and more convenient, and the steady growth of imports and exports has also been consolidated. In May, China’s foreign trade import and export value was 2.59 trillion yuan, up 2.9% year-on-year. Among them, exports were 1.43 trillion yuan, up 7.7% year-on-year, and imports were 1.16 trillion yuan, down 2.5% year-on-year.

  Li Kuiwen, director of the General Statistics Department of the General Administration of Customs, said that according to customs statistics, exports increased by 7.7% in May, 2 percentage points faster than the previous four months, which became a highlight of foreign trade development.

Expert: Interest expense is basically unaffected.

  Nanfang Daily News (Reporter/Li Hualian, zhangyan, Chen Ying) On August 25th, the People’s Bank of China announced that since October 8th this year, the new commercial personal housing loan interest rate has been formed by adding the loan market quotation rate (LPR) for the corresponding period in the latest month as the pricing benchmark. Among them, the interest rate of the first set of individual housing loans shall not be lower than the corresponding term LPR, and the interest rate of the second set of individual housing loans shall not be lower than the corresponding term LPR plus 60 basis points.

  What is the impact of the adjustment of housing loan interest rate on ordinary residents’ loans? In this regard, the relevant person in charge of the People’s Bank of China said that compared with before the reform, the interest expenses of households applying for individual housing loans were basically unaffected.

  The interest rate of the first home loan shall not be lower than the quoted interest rate of the loan market for the corresponding term.

  According to the announcement of the central bank, since October 8 this year, the interest rate of newly issued commercial personal housing loans has been formed by adding the loan market quotation rate (LPR) of the corresponding period in the last month as the pricing benchmark. The added value should meet the requirements of national and local housing credit policies, reflect the loan risk situation, and remain unchanged during the contract period.

  "The most important change in this adjustment is the change in the pricing benchmark of individual housing loans." Dong Ximiao, chief researcher of Xinwang Bank, said in an interview that before this adjustment, the pricing benchmark of individual housing loans was the benchmark interest rate of loans. After adjustment, the pricing benchmark of individual housing loans is the loan market quotation rate (LPR), that is, the interest rate of individual housing loans is determined by adding some points on the basis of LPR.

  How to price the interest rate of individual housing loan after the reform? In this regard, the relevant person in charge of the People’s Bank of China said that after the reform, the interest rate of newly issued commercial personal housing loans was formed by adding the quotation rate of the loan market for the corresponding period in the last month as the pricing benchmark. Among them, the loan market quotation rate is calculated by the quotation bank of the loan market quotation rate. According to reports, after the conversion of the pricing benchmark, the interest rate of the first set of individual housing loans newly issued nationwide shall not be lower than the corresponding term LPR (according to the LPR of more than five years on August 20, 4.85%); The interest rate of two sets of personal housing loans shall not be lower than the corresponding term LPR plus 60 basis points (calculated as 5.45% according to the LPR of more than five years on August 20), which is basically equivalent to the actual minimum interest rate of personal housing loans in China at present.

  Interest expense is basically unaffected.

  The announcement makes it clear that the repricing period of individual housing loan interest rate can be agreed by both parties through consultation, with the shortest period being one year and the longest period being the contract term. Borrowers and lending banks can choose according to their own interest rate risk bearing and management capabilities. Every time the interest rate is repriced, the pricing benchmark is adjusted to the LPR of the corresponding period in the latest month.

  What is interest rate repricing? The relevant person in charge of the People’s Bank of China explained that interest rate repricing means that the loan bank determines to form a new loan interest rate level according to the change of pricing benchmark according to the calculation method agreed in the contract.

  "Compared with before the reform, households applied for personal housing loans, and interest expenses were basically unaffected." The relevant person in charge of the People’s Bank of China said that the announcement was mainly aimed at the interest rate of newly issued individual housing loans, and the interest rate of existing individual housing loans was still implemented according to the original contract. The interest rate policy of provident fund personal housing loan will not be adjusted for the time being.

  It is strictly forbidden to provide "remortgage and mortgage" services.

  Why adjust the mortgage interest rate at this time? The relevant person in charge of the People’s Bank of China said that the interest rate of individual housing loans is an integral part of the loan interest rate system. In the process of reforming and improving the formation mechanism of the loan market quotation rate (LPR), the pricing benchmark of individual housing loans also needs to be converted from the loan benchmark interest rate to LPR to better play the role of the market.

  "The personal housing loan interest rate is also an important part of the long-term management mechanism of the real estate market and the regional differentiated housing credit policy." The relevant person in charge of the People’s Bank of China said that in order to implement the positioning of "the house is for living, not for speculation" and the long-term management mechanism of the real estate market, ensure the smooth and orderly conversion of the pricing benchmark, keep the interest rate of individual housing loans basically stable, and safeguard the legitimate rights and interests of both borrowers and lenders, the People’s Bank of China issued an announcement to clarify matters related to the adjustment of the interest rate of individual housing loans.

  At the same time, the announcement stressed that it is strictly forbidden to provide personal housing loans with "remortgage" and "mortgage-adding" services to ensure the smooth and orderly progress of related work.

  ■ Interpretation

  Mortgage interest rate will be more market-oriented.

  For property buyers, after the New Deal, did the mortgage interest rate go up or down? According to the monitoring data of Rong 360 Big Data Research Institute, in July 2019, the average interest rate of the first home loan in China was 5.44%, and the average interest rate of the second home loan was 5.76%. If the LPR after October 8 is roughly maintained at the current level, does it mean that the mortgage interest rate has declined after the New Deal?

  "This is the minimum requirement for national unity." Dong Ximiao said that judging from the announcement, the provincial branches of the central bank will determine the lower limit of the interest rate of the first and second sets of individual housing loans in various places according to the principle of "policy according to the city" and changes in the local real estate market situation.

  Zhou Jingtong, a researcher in charge of the Bank of China, said in an interview that the future mortgage interest rate will more prominently reflect the regionality, monetary policy and credit strategies of banks, and the difference of mortgage interest rate will be greater in different regions, different customers and different periods.

  At the routine briefing on the State Council policy held by the State Council Press Office on August 20th, Liu Guoqiang, deputy governor of the central bank, made it clear that the principle of "staying in the house without speculation" should be resolutely implemented in the real estate market, and the mortgage interest rate would not drop.

  From the market point of view, the mortgage interest rate has an upward trend in August. According to the latest information obtained by reporters from a number of banks, it is unlikely that the short-term mortgage interest rate will be lowered due to the recent tight mortgage quota.

  Nanfang Daily reporter Chen Ying zhangyan Li Hualian