Take-away lunch boxes that are difficult to recycle: biodegradable and recyclable, no one cares.

Take-away lunch boxes that are difficult to recycle: biodegradable and recyclable, no one cares.

Take-away lunch boxes that are difficult to recycle: biodegradable and recyclable, no one cares.

Take-away lunch boxes that are difficult to recycle: biodegradable and recyclable, no one cares.

  At 1: 00 pm on September 1, there were still food delivery staff wearing various overalls in the stairwell of Jinlong Building "flying" in the corridor. A delivery man took six takeaways in one hand and waited by the elevator. He told reporters that his site delivered about 800 takeaways a day on average, and if it was raining and other bad weather, the delivery volume exceeded 1,000.

  Correspondingly-a large number of fast food boxes are thrown into the garbage every day. The reporter saw in the unsealed garbage bin that the takeaway boxes were scattered and piled up, and some had more than half a bowl of soup left. "On weekdays, an average of 17 or 8 cars of garbage are collected a day, and each car is about 30 bags of takeaway garbage."

  According to the statistics of Ai Media Consulting, a third-party research institution, 256 million takeaways were produced every day in 2016, including at least 256 million lunch boxes and plastic bags, which will take at least 470 years to degrade after use. Besides incineration, according to statistics, about 8 million tons of plastics are dumped into the sea every year.

  "Degradable" lunch boxes will also pollute the environment.

  "1000 in 55 yuan, wholesale degradable lunch boxes." "Biodegradable plastics are non-toxic and harmless." In lunch box wholesale markets and online stores, such word descriptions can be seen everywhere.

  On Taobao, the reporter saw some disposable foamed lunch boxes with the words "degradation" clearly written on them. A lunch box supplier who settled in Tmall told reporters that their sales volume is calculated by trucks, and they sell an average of 3,000 trucks a year, with 200 boxes in each car and 300 sets in each box, which can sell 180 million sets a year.

  Because they are "degradable", most people think that these plastics can eventually be degraded in the environment, which is green and harmless, and there is little psychological burden when they are discarded. But in fact? Experts say that biodegradable plastics will not degrade in the natural environment, but will cause lasting pollution to the environment, especially the marine environment. Therefore, the widespread use of products labeled as "biodegradable" will not significantly reduce the amount of garbage entering the ocean, or reduce the physical and chemical risks brought by plastics to the marine environment.

  "Many things called biodegradable plastics do meet the standards set by some international institutions, but this only means that they can degrade at certain high temperatures." Han Shuo, a master of materials science at Zhengzhou University and editor of Materials+WeChat in WeChat official account, said. The most commonly used plastics, such as polyethylene, polypropylene and polyvinyl chloride, are not biodegradable in the ocean. It is almost impossible to achieve the specific conditions required for the degradation of some biodegradable polymers in the marine environment. For example, these polymers need to be treated at a high temperature above 50℃ for a long time before they decompose in industrial compost. There are a few very special plastics that do miraculously degrade, such as oxygen-degradable plastics, but these plastics have few uses and are more expensive.

  In particular, Han Shuo pointed out that some surveys found that the decomposition of oxygen-degradable plastics in the marine environment is quite slow, which may take as long as five years. Moreover, the broken oxygen-degraded plastics continue to pose a threat to the marine ecosystem, and the resulting microplastics particles will be absorbed by marine organisms, resulting in the transport of harmful microorganisms, pathogens and algae.

  In response to the quality monitoring of lunch boxes, the reporter learned that there is no standard for the specific ingredients of takeaway lunch boxes at present, and the personnel of relevant departments said that it is "non-toxic and harmless, as long as it meets food safety standards".

  Hungry? The customer service staff of the takeaway platform told the reporter that the packaging of the takeaway platform is currently the responsibility of the merchants themselves, and the platform has no special requirements for the material and quality of the lunch boxes of the settled merchants. "Lunch boxes are sold by merchants to customers, and they are all charged and provided by the merchants themselves."

  A Meituan takeaway rider said that the platform has no requirements for the environmental protection of lunch boxes, but "it must not contain harmful substances". For packaging, the platform requires that there should be no leakage, nor can it directly contain food in plastic bags.

  "Recyclable" lunch boxes are mostly reduced to domestic garbage.

  At present, there are mainly four kinds of take-away lunch boxes on the market, namely PS (polystyrene) packaging boxes, PP (polypropylene) packaging boxes, paper packaging boxes and degradable lunch boxes made of natural straw pulp or corn starch.

  The reporter visited more than 10 merchants in the city and found that all the lunch boxes used by take-away merchants were purchased by online and wholesalers, and the material was mainly PP5 (polypropylene). The lunch box provided by a braised chicken rice merchant shows that the service temperature is "20℃-100℃", and the words "PP5", "QS" and "microwave oven permission" are also marked on it, and some merchants’ lunch boxes are also marked with the triangle symbol of "recyclable".

  The owner of a Lamian Noodles in Lanzhou said that he didn’t know whether the lunch box was environmentally friendly, but he could guarantee that it was non-toxic and harmless. "This kind of lunch box is basically used for take-out in the market now, but to be on the safe side, we still remind customers to use it once and do not heat it." According to the boss, lunch boxes are purchased from the wholesale market, the price is one in 0.5 yuan, and the daily usage is about 50.

  On take-away platforms such as Hungry, Meituan, etc., consumers will display the cost of lunch boxes when ordering food. Generally, according to the ordering quantity and usage, a lunch box is 1 yuan.

  It is understood that all qualified PP5 lunch boxes have "QS" and number on them, which is equivalent to the product ID card and is also issued by the AQSIQ. This kind of product has undergone strict quality audit, that is, its raw materials, production environment and production technology, including the health requirements of personnel, are strictly regulated.

  Marked with a triangle symbol, indicating that this material can be recycled. However, the reporter interviewed relevant departments and learned that at present, the recycling amount of plastic products in take-away garbage is extremely low, and most of the take-away garbage is incinerated. Why do lunch boxes marked recyclable end up as domestic garbage disposal?

  Sheng Min, Secretary-General of China Renewable Resources Recycling Association Recycling Plastics Branch, said that these materials themselves do have recycling value, but the recycling price is not high. Pure polypropylene (PP) transparent lunch box, which is currently used as the mainstream lunch box, is one of the higher quality plastic materials, and the purchase price is only two or three yuan per kilogram. Moreover, after being used as take-away tableware, it is basically impossible to enter the recycling chain.

  "From the recycling situation, no matter whether it is a scavenger or a recycling enterprise, he usually only chooses relatively simple types such as coke bottles at the front end. Such a dirty lunch box containing oil stains cannot be recycled." Han Shuo said that most of the wastes did not enter the recycling channel for reuse, but were directly incinerated. If some lunch boxes cut corners in order to simplify the process in the production stage, it will cause more pollution to the incineration treatment, so that the degradable materials themselves are actually "non-degradable".

  It is too expensive to separate food from plastic tableware.

  In the interview, the reporter also found that almost no one separated the remaining food in the box from disposable plastic tableware. Many discarded plastic lunch boxes contain leftover food.

  Should waste food in takeaway garbage be separated from disposable plastic products? The staff of relevant departments said that the cost of secondary sorting and cleaning is high, and the value of recycling plastic products is limited. Therefore, most of them will not be sorted twice.

  This statement was recognized by Fang Peng, Ph.D. in Materials Science of Northwestern Polytechnical University and a partner of Beijing Fanrui Technology Co., Ltd. He explained that once food is mixed with disposable plastic products, the cost of sorting is too high. Judging from the current situation, most of these disposable plastic tableware can not be recycled after separation.

  At present, paper lunch boxes are the most environmentally friendly. In developed countries, paper tableware is often used for takeout. There are also some foreign fast food and baking businesses in China who choose paper take-away packaging.

  Fang Peng said that the raw materials of paper tableware are mostly wood pulp, and then they are pressed and shaped by stamping tools, and then chemical additives are coated on the surface to prevent water seepage. At the same time, paper tableware is also harmless. In some high-end takeaway shops, they usually use this kind of tableware to package food, which looks exquisite. "But the disadvantages of paper tableware are also obvious. First, the price is high, and second, it is impossible to package soup."

  There is also a real degradable tableware, which is mainly made of plastic, but with photosensitizer or starch added. Under the action of microbial enzymes in the natural environment, this tableware will be decomposed into carbon dioxide and water, which will not cause harmful effects on the environment. "The disadvantage is also the high price. If there is no special requirement, the merchants will not take the initiative to use it." Fang Peng said.

  So how much pressure will the plastic lunch boxes and packaging entering the garbage disposal system bring to the environment? Fang Peng introduced that for plastic waste, incineration and landfill are still two mainstream ways.

  It is incumbent on take-away enterprises to fulfill their environmental responsibility.

  According to the information released by official website, the daily order volume of Meituan is 12 million, with a cumulative user of 200 million. According to the China takeaway big data released by NGO Sushe citing Hungry, the market size of China has reached 600 million. In 2016, the frequency of online take-away users’ consumption was as high as 63.3%. According to the statistics of this non-profit organization, at least 400 million takeaways "fly in the streets of China" every week, resulting in at least 400 million disposable packaging boxes and 400 million plastic bags, and 400 million disposable tableware discarded.

  A lunch box manufacturer said that although the lunch boxes they produced were food grade, the state did not put forward the "degradable" standards or requirements for lunch box manufacturers. If we use 14.6 billion lunch boxes a year now, and each lunch box will increase the cost of 0.5 yuan, the take-away industry will spend 7.3 billion yuan more. Who will pay for these expenses?

  "The take-away industry has changed from the Three Kingdoms to two leading companies. At this time, we should consider garbage disposal and environmental protection issues." Someone suggested this.

  In Fang Peng’s view, if the policy level can guide and encourage enterprises that are willing to bear environmental costs not to suffer losses, they can use economic leverage to incite the enthusiasm of enterprises through the compensation mechanism, so that maintaining the environment becomes a rational choice for all parties. "Takeaway enterprises should bear the responsibility of recycling plastic lunch boxes and allocate special funds to lunch box recycling or processing enterprises according to sales." Considering the characteristics of Chinese catering, PP lunch boxes can only be used in many cases. "In terms of technology and policy, support PP lunch box manufacturers to develop degradable PP lunch box production technology, sign a recycling plan for PP lunch boxes with take-away merchants and take-away platforms, and advocate diners who use PP lunch boxes to consciously clean their lunch boxes and put them in designated recycling places to facilitate later recycling."

  In June this year, Meituan Takeaway, China Cuisine Association and China Environmental Protection Foundation jointly launched the Green Takeaway Industry Convention (Green Ten Articles) with a number of food and beverage take-away brands, including the content of "promoting the use of green tableware", and called on the scientific research community to provide intellectual support for the industry and develop degradable and environmentally friendly lunch boxes with high quality and low price. However, at present, the implementation of the "Green Ten" can only rely on industry self-discipline, and its effect needs time to test.

  ● Reporter’s Notes

  How to crack the garbage pollution of take-away packaging

  In many developed countries, the food take-away industry is very prosperous. Why are there no serious take-away garbage pollution in these countries?

  The reason is that in these countries, paper and degradable lunch boxes are the mainstream of take-away packaging. In the domestic catering industry, for the sake of cost, most merchants choose cheap plastic lunch boxes and abandon green lunch boxes such as degradable cartons. However, the manufacturing cost of plastic lunch boxes is low, but the environmental cost is very high.

  If you only hit the board on the ordering platform, it may be biased. The defects of relevant industrial policies and the imperfect garbage recycling system have greatly aggravated the seriousness of this problem. Just as Fang Peng said, to solve the pollution problem of take-away plastic waste, it is necessary to clearly define the responsibilities of individual consumers, take-away enterprises, garbage disposal enterprises and the government, and all parties should work together.

  The state should greatly increase the use cost of plastic lunch boxes and reduce the use cost of green lunch boxes such as paper boxes through tax leverage, so as to curb the source of take-away packaging pollution.

  In addition, the pollution of take-away packaging has also exposed the backwardness of the current garbage recycling system. At present, our garbage disposal is still in an extensive stage, and there is no effective classified recycling system. Take-away packaging, as a recyclable resource, has not been effectively recycled, resulting in annoying garbage. It not only causes pollution, but also brings waste.

  The take-away ordering platform needs to actively fulfill its environmental responsibilities and cannot turn a blind eye to the problem of increasing garbage. At the same time, it also needs an effective public governance mechanism under the leadership of the government for take-away packaging and garbage recycling. Only by working together can we find a way to crack the "garbage siege" of take-away packaging.

How can the new energy automobile industry be stable and far-reaching

  A few days ago, with a pure electric car driving off the production line, the cumulative production of new energy vehicles in China exceeded 20 million. Experts believe that this marks that China’s new energy vehicles have entered a new stage of high-quality development of scale and globalization on the basis of industrialization and marketization.

  What opportunities and challenges will China’s new energy automobile industry face at present and in the future? How to promote the stability of new energy automobile industry?

  In the first half of the year, production and sales increased by 42.4% and 44.1% respectively.

  New energy vehicles are the main direction of global automobile industry transformation and upgrading and green development, and also the strategic choice for high-quality development of China’s automobile industry. According to the latest data from China Association of Automobile Manufacturers, in the first half of this year, the production and sales of new energy vehicles in China were 3.788 million and 3.747 million respectively, up by 42.4% and 44.1% respectively. The sales volume of new energy vehicles reached 28.3% of the total sales volume of new vehicles.

  Xin Guobin, Vice Minister of the Ministry of Industry and Information Technology, said that since the 18th National Congress of the Communist Party of China, China has taken the lead in establishing a national strategy for developing new energy vehicles, and then formulated industrial development plans for 2020 and 2035. the State Council approved the establishment of a top-level design and promotion mechanism for industrial development, and various departments have successively launched more than 70 policy initiatives to support the development of new energy vehicles. Various localities have introduced supporting policies in light of their own actual conditions, and industrial enterprises have accelerated their innovation and jointly promoted the development of China’s new energy vehicle industry to achieve historic achievements.

  "Through unremitting efforts, China has established a new energy vehicle industry system with complete structure and organic synergy, cultivated the world’s largest consumer market, and formed a good development situation in which new energy vehicles and related industries are symbiotic and win-win." Xin Guobin said.

  Fu Bingfeng, executive vice president and secretary general of China Automobile Industry Association, said that in September 2020, China’s new energy vehicle production exceeded 5 million, and in February 2022 it exceeded 10 million, and it took only one year and five months to achieve the second 10 million.

  At the same time, the brand competitiveness of new energy vehicles in China has been greatly improved. According to statistics, in 2022, the domestic market sales of self-owned brand new energy passenger cars accounted for 79.9%, up 5.4 percentage points year-on-year. In the first half of this year, 534,000 new energy vehicles were exported, a year-on-year increase of 1.6 times.

  Ou Yangming Gao, member of the Standing Committee of Chinese People’s Political Consultative Conference, academician of China Academy of Sciences and professor of Tsinghua University, said that after nearly ten years of rapid development, China’s new energy vehicle and power battery industry has led the world, with the output and quantity ranking first in the world, and achieved large-scale export, which has become a highlight of China’s economy.

  Gradually establish a competitive advantage in the technical field of "Three Electricity"

  Technological innovation is the core competitiveness of industrial development.

  In recent years, the core technology of new energy vehicles in China has continued to break through. For example, the energy density of mass-produced power batteries reaches 300 WHr/kg, which is at the international leading level, and new group technology and high-nickel cobalt-free batteries have achieved breakthrough applications; The peak power density of the driving motor exceeds 4.8 kW/kg, and the maximum speed reaches 16,000 rpm. The average power consumption per 100 kilometers of pure electric passenger cars dropped to 12.35 kWh.

  "China has been in ‘ Sandian ’ (Battery, motor, electronic control) technology has gradually established a competitive advantage. " Fu Bingfeng said that in recent days, the intensive introduction of policies to stimulate consumption potential and strengthen industrial supporting capacity building will further stabilize market expectations and promote high-quality industrial development.

  Of course, we should also see that there are still some problems in China’s new energy automobile industry, such as insufficient supply of key core technologies and the need to improve support and guarantee capabilities.

  "It is the key to industrial transformation and upgrading to establish a multi-field collaborative model of automotive chips, application software and operating systems." Li Shaohua, deputy secretary-general of China Automobile Industry Association, believes that host manufacturers, software companies and research institutes should jointly build and share common technology platforms to enhance the stability and competitiveness of the supply chain.

  Xin Guobin pointed out that the Ministry of Industry and Information Technology will support China enterprises to carry out technical cooperation with foreign enterprises in the fields of new system batteries and autonomous driving, so as to enhance brand vitality through technological innovation. Guide enterprises to establish the concept of product life cycle service, strengthen the construction of digital and network capabilities, and enhance brand affinity with quality services.

  In addition, experts believe that at present, China’s new energy automobile industry still relies on imports of raw materials such as lithium, nickel and cobalt. In the process of rapid development, we should also be alert to risks such as overcapacity and structural contradictions. We should focus on the long-term, fill in the shortcomings, maintain a benign industrial order, and make industrial development stable and far-reaching.

  Further build a high-quality charging infrastructure system

  "This year’s Dragon Boat Festival holiday, our family traveled by car and charged in the expressway service area halfway. Because there are many cars and few piles, the waiting time in line is long, and the charging power is low and it takes a long time, which greatly affects the travel experience." Wang Yongtao, a new energy owner who lives in Daxing District, said.

  Nowadays, with the increasing demand for long-distance travel of new energy vehicles, the expressway service area has become an important scene for charging new energy vehicles.

  Wang Zhongying, director of the Energy Research Institute of the National Development and Reform Commission, said that by the end of May this year, there were 4,289 expressway service areas with charging conditions in China, accounting for about 65% of the total service areas. However, according to statistics, the number of expressway charging infrastructure is about 18,000, accounting for only 0.8% of China’s public charging infrastructure. Compared with the development demand, the problems of insufficient total charging infrastructure, low density and insufficient coverage are still outstanding.

  In addition to "difficulty in charging roads", "difficulty in finding piles" and "difficulty in entering residential areas" are also strong problems reflected by users of new energy vehicles.

  Wang Yao, Secretary-General of China Electric Vehicle Charging Infrastructure Promotion Alliance, said that private charging piles could not be built as needed in old residential areas due to the shortage of parking spaces and insufficient power capacity, and some residential areas still did not cooperate with the property to provide proof materials, which made it impossible for users to install private charging piles. In addition, the problems such as the difficulty in finding the location of public charging piles, the high failure rate of charging piles and the occupation of charging parking spaces are particularly prominent.

  In the long run, the development of new energy automobile industry is inseparable from high-quality charging infrastructure system. "By the end of 2022, the cumulative domestic car-pile ratio in China was 2.5: 1." Ou Yangming Gao said that it is expected that the number of new energy vehicles in China will continue to grow rapidly, and the development of charging infrastructure must be accelerated.

  Recently, the General Office of the State Council issued "Guiding Opinions on Further Building High-quality Charging Infrastructure System", which clearly put forward five tasks: optimizing and perfecting network layout, accelerating the construction of key areas, improving operational service level, strengthening the guidance of scientific and technological innovation, and increasing support and guarantee.

  In this regard, Ou Hong, deputy secretary-general of the National Development and Reform Commission, said that the National Development and Reform Commission and the National Energy Administration will work with relevant parties to strengthen departmental coordination and strengthen guidance and supervision to ensure that all measures are effective as soon as possible.

  (Reporter Liu Kun)

From the controversy to the hot "prepared food" is coming.

  The whole process of buying vegetables, washing vegetables, cutting vegetables and frying vegetables takes as little as tens of minutes and as many as several hours — — This is a traditional cooking process.

  Tear open the package and put it directly into the pot. It only takes a few minutes at the shortest, and seemingly complicated dishes can be served — — This is a cooking process with "artifact" blessing.

  When the fast-paced life meets the exquisite needs of life, it runs out of the "prefabricated dishes". Do it quickly and eat well. Is it reliable?

  "Little White" became "Kitchen God" overnight?

  The Spring Festival in 2021 is special for Kobayashi. In response to the call of celebrating the New Year on the spot, she joined a few friends for dinner. "It is said that one person has two specialties, and the result is a bunch of takeaways."

  But this "takeaway" is not another "takeaway". It is not a steaming finished product that can be eaten upon receipt, but a semi-finished product that still needs to be processed. Some were temporarily called from the takeaway APP before departure, and some were hoarded in major live broadcast rooms a long time ago.

  Take lotus leaf chicken, the "final dish" prepared by Kobayashi, as an example, you only need to thaw the materials in advance, poke a few holes in the lotus leaf when cooking, and put it in a pot for 40 minutes, which is a hard dish that is quite handy.

  "First of all, it is convenient. Fresh materials and condiments are very troublesome from purchase to treatment; Secondly, it takes a long time to prepare the meat dishes yourself, and the efficiency of semi-finished products is much higher; Finally, the taste of prefabricated dishes is relatively stable. My friends and I rarely fire at ordinary times, and we are not at ease with our own craftsmanship. " Kobayashi said that he and his friends are very satisfied with this "semi-buffet" New Year’s Eve dinner.

  Many young people like Kobayashi have made prefabricated dishes a new favorite on the New Year’s Eve dinner table. Among the top ten New Year’s goods data released by Tmall, the sales of prefabricated vegetables increased by 16 times compared with last year. According to JD.COM Big Data, since January 20th, the turnover of semi-finished dishes with small packages for 1-2 people has increased by 3.5 times year-on-year.

  The main consumer groups of pre-cooked dishes are young consumers born in 1980s and 1990s. Box Ma Xiansheng’s data shows that the proportion of consumers buying semi-finished dishes after 1995 is twice as high as that after 1965. Let many young people with poor cooking skills step into the ranks of "chefs" in one fell swoop, and the prepared dishes have also been named as "Aauto Quicker dishes" and "lazy dishes".

  On April 27th, Weizhixiang, which focuses on the R&D, production and sales of pre-cooked dishes, was successfully listed as the "first stock of pre-cooked dishes". Haidilao’s "Dinner" series products have been launched in major official channels; Boxma Xiansheng upgraded Boxma Workshop to 3R (Ready to Cook, Ready to Heat, Ready to Eat) business department; Every day, Youxian launched the "Famous Cuisine Famous Shop" channel, and the signature dishes of famous shops such as Xibei and Meizhou Dongpo entered strongly; In the category of "Aauto Quicker Cuisine", the crayfish commodity "Boxing Shrimp" went online for one and a half months, achieving sales exceeding 100 million … …

  Pre-cooked dishes, which can only be used as the reason why the elders don’t let you eat out in family group chat, have been completely "put on the table"

  Behind the scenes to the stage, the controversy is hot.

  "The epidemic has brought opportunities to the industry," Mr. Sun, who is engaged in the prefabricated vegetable industry, told Zhongxin.com that his business increased by nearly 300% year-on-year during the epidemic. Braised pork, sweet and sour pork chops, lion’s head and other dishes that require a lot of time and cost, and stews such as chicken soup, sparerib soup and Buddha jumping wall are the best to sell.

  Nowadays, the prepared dishes, which have the potential to blossom everywhere, are actually not a new thing. To put it bluntly, it is the "advanced version" of quick-frozen processed products.

  The so-called prefabricated dishes and semi-finished dishes refer to dishes that have been washed, cut, matched or even prepared in the factory, and then stored in frozen or vacuum packaging. After consumers buy them, they only need to heat them or simply cook them through the combination of materials in the prefabricated dishes.

  "In a broad sense, pre-cooked dishes are very hot compared with previous years ‘ Cooking bag ’ Is exactly the same. Judging from the market situation, it is currently more used in restaurants and hotels and less used in families. " Mr. Sun said.

  For example, Mr. Sun said, "For example, when we go to a wedding banquet, so many tables and so many identical dishes are all cooked like the kitchen? That’s definitely not possible. It will take a long time to serve and the experience will be uneven. This kind of occasion basically depends on the prepared prefabricated dishes. "

  According to the research report of Guohai Securities, the ratio of B-end to C-end in China prefabricated vegetable market is about 8: 2, and restaurants and other businesses still account for the bulk of the consumption of prefabricated vegetables. Another scene where prefabricated dishes are widely used is take-away.

  Put the "chef in crisis"? Actually, that is not the case.

  According to Song Xiangqing, a well-known economist and vice president of China Business Economics Association, the emergence of terms and products such as "lazy economy" and "prepared food" means the progress of human beings and the development of society to a certain extent.

  "Like prefabricated dishes, it is a market behavior that people pursue high-quality life by using new technologies and new materials and inventing new products and services. In the final analysis, human intelligence and hard work have improved people’s living space and way, reflecting social progress." Song Xiangqing said so.

  Then, will the appearance of prefabricated dishes really "lead to the catering revolution" or "put the chef group in crisis" as rumored? Insiders told reporters that this is not the case.

  "To make industrial dishes, the first step is for the chef to develop them before mass production." People in the industry told reporters that, not to mention that the current prepared dishes are only in the initial stage, and the taste needs to be further strengthened. From the psychological acceptance of consumers, the traditional catering mode can not be replaced by industrialized prepared dishes now.

  What’s the difference between today’s prepared dishes?

  Many people’s criticisms of prefabricated dishes focus on the lack of guarantee of their freshness.

  The reporter searched for fast food commercial cooking packages on the e-commerce platform, most of which were frozen and preserved, and the shelf life could reach 365 days. It takes a year for the cooked food to "see the light of day". Does it taste like a "zombie dish"?

  "At present, the fresh-keeping methods of the prefabricated vegetable industry are scientific packaging and rapid freezing technology (MINUS 18 C), and transportation will also require cold chain logistics throughout. Without the use of preservatives and additives, low temperature is the main way to maximize the preservation of food nutrition and inhibit microbial reproduction. " In this regard, Mr. Sun introduced.

  "Now the food industry and restaurant supply chain development to what extent? A live fish is frozen and still alive after thawing. " In Mr. Sun’s view, preservation under the current technology is inseparable from low temperature, but low-temperature technology is also constantly developing.

  For example, in the current market, for the transportation of fresh beef omasum, some merchants use 0-5℃ refrigeration instead of freezing to ensure its crisp taste. This requires suppliers to apply liquid nitrogen refrigeration technology more accurately and upgrade their packaging.

  In addition, "insecurity" and "lack of nutrition" often make people distrust prepared dishes.

  Liu Xiaoling, a doctoral supervisor of Guangxi University and an expert of Guangxi Food Safety Expert Committee, once pointed out that from the perspective of nutrition, the nutritional components of food are related to the source of raw materials and processing methods, and the changing laws of different foods and different nutrients are not consistent, so it cannot be simply said that fried food is more nutritious.

  "The traditional way of buying food, cooking and processing food has the problems of high cost and difficult risk control." At the same time, Liu Xiaoling believes that it is a way and trend for producers to adopt the access mode of food production license and market supervision to make meals in the central kitchen and distribute them centrally, which is to realize the standardization of restaurants or canteens, improve product safety and improve efficiency.

  "In fact, not only prefabricated dishes, but also categories related to the food industry will have food safety hazards." Regarding the safety of food, Mr. Sun also said that authentic prepared dishes are definitely healthier than most takeaways, but they can’t guarantee the safety of the whole industry by themselves. "As practitioners, my colleagues and I still have to do business with our conscience, and the industry can go further."

  Great potential, it is expected that in 2023.

  The market size may exceed 500 billion yuan

  What is the potential of prefabricated dishes? According to the consulting data of Ai Media, the scale of the prefabricated vegetable industry in China is estimated to be 345.9 billion yuan in 2021, up by 18.1% year-on-year. It is estimated that the prefabricated vegetable market in China will maintain a rapid growth rate of about 20% in the future, and the scale of the prefabricated vegetable market may reach 516.5 billion yuan by 2023.

  What kind of consumers like to buy prepared dishes? The data shows that among the consumers of prefabricated vegetables, 45.7% are located in first-tier cities, 19.8% in second-tier cities and 16.4% in third-tier cities.

  Among them, consumers aged 22-40 accounted for 81.3%, among which consumers aged 31-40 accounted for 46.4%.

  According to the data of Tianyancha, the number of registered enterprises engaged in the business related to pre-cooked vegetables was 1,796 in 2011, exceeded 4,000 for the first time in 2015, and exceeded 8,000 for the first time in 2018. In 2020, the number of registered enterprises reached the highest level in ten years, with a total of 12,500 new registrations, a year-on-year increase of 9%.

  At present, the registered capital of pre-cooked food-related enterprises is mainly concentrated within 1 million. Among them, Shandong Province has the largest number of prefabricated vegetable enterprises, with 9,246, followed by Henan, Jiangsu, Guangdong and Anhui.

  Ai Media Consulting analysts believe that 80% of consumers have formed the habit of buying prefabricated dishes every week, and consumers’ demand for prefabricated dishes will increase, and the market will further expand.

  The development of prefabricated vegetables also faces these challenges.

  Prefabricated vegetable market has entered a period of rapid development, with high market demand and challenges.

  According to Ai Media Consulting, there are three main challenges in the prefabricated vegetable industry: First, market coverage. China has a large cross-border area between north and south, with many cuisines and complex types. The prefabricated vegetable enterprises have obvious regional labels, so it is difficult for enterprises to cover the national market. The second is the preservation of dishes. Precast dishes need to keep the freshness of dishes, which requires extremely high cold chain transportation. The sales scope can only radiate the area around the central kitchen set up by the enterprise, which limits the further development of the prefabricated vegetable enterprise; The third is taste recovery. The taste of Chinese food is closely related to the cooking process. The factory produces all the conditioning packages of the products and then gives them to customers for processing. Once it comes to cooking, the taste can only be controlled by personal cooking.

  "In the future, if prefabricated vegetable enterprises want to develop, they must combine standardization, safety and personalization by improving the safety production capacity of central kitchens and a complete cold chain logistics system, so as to usher in a broader market." Industry analysts told reporters this way.

  Will a small step in preparing dishes be a big step to promote young people to "bid farewell to take-out and walk into the kitchen"?

  Comprehensive reports from China News Service and Dahe Daily

The combination of theory and practice makes ideological and political course a popular course.

  Bright picture

  Bright picture

   The combination of theory and practice is the basic requirement and direction of the "Great Ideological and Political Course" in the new era. The theoretical essence of the "Great Ideological and Political Course" lies in the combination of textbooks and reality, and the unity of theory and practice, which is related to whether the "Great Ideological and Political Course" can be taught with temperature, strength and effectiveness. General Secretary of the Supreme Leader clearly stated: "‘ Great ideological and political course ’ If we want to make good use of it, we must combine it with reality ",emphasizing that" ideological and political lessons should be taught not only in class, but also in social life ". We should thoroughly implement the spirit of the important speech of the Supreme Leader General Secretary, promote the theory and practice of "big ideological and political course" to complement each other, promote the combination of "small ideological and political class" and "big social class", realize the unity of course theory and practice, and accelerate the opening up of a new situation of ideological and political course reform and innovation in the new era.

  Make the ideological and political course attractive, tense and energetic.

   As the main channel of Marxist theoretical education in colleges and universities, "Great Ideological and Political Course" needs theoretical knowledge to enhance students’ understanding of the socialist road, and also needs practical training to cultivate students’ firm and correct political direction. The theoretical knowledge and practical exercise of "Great Ideological and Political Course" complement each other and are indispensable. In the teaching of "Great Ideological and Political Course", there is no pure theoretical knowledge that does not come from practice, and there is no practical exercise that lacks value guidance and theoretical guidance. Only when the theory and practice of "Great Ideological and Political Course" complement each other can the knowledge of ideological and political textbooks be thoroughly explained and turned into students’ conscious thoughts and actions. Promoting the theory and practice of Dali Theory Course complement each other, which has the following three functions:

   The ideological and political course is more energetic. The General Secretary of the Supreme Leader pointed out: "The situation at home and abroad and the tasks of the Party and the state are developing and changing rapidly. The teaching content of ideological and political courses should keep up with the times. Only by constantly preparing lessons and constantly talking about innovation can we achieve better teaching results." The great practice of Socialism with Chinese characteristics’s modernization provides a social classroom for the "Great Ideological and Political Course", in which students can deeply experience the historic achievements and changes made by the Party and the country, such as the Party leading the people to complete the great historical task of getting rid of poverty in the new era and leading the people throughout the country in their immortal struggle against the COVID-19 epidemic. Vivid practice and vivid reality are magnificent and boundless, which contain the source of theory, the foundation of belief, the degree of right and wrong and the root of feelings, and are the vivid teaching materials for the teaching of "Great Ideological and Political Course". These vivid and vivid "ideological and political textbooks" inspire the enthusiasm and initiative of young people in the new era to build the cause of Socialism with Chinese characteristics, strengthen their political stance and struggle confidence, and encourage young people in the new era to write life chapters in the vivid practice of realizing the Chinese dream.

   The ideological and political course keeps the tension more. General Secretary of the Supreme Leader pointed out: "Students will ask some sharp and sensitive questions in ideological and political classes, which often involve deep-seated theoretical and practical problems. It is not easy to make these questions clear and thorough." The construction of "Great Ideological and Political Course" needs to start from students’ concerns, focus on the goal of cultivating people by virtue, and respond effectively to students’ needs and concerns according to the unprecedented changes in the world, the overall development of the cause of the party and the country, and the vivid practice of the Communist Party of China (CPC) leading the people to govern the country, such as the dynamic follow-up teaching supply.

   The ideological and political course is more charming. General Secretary of the Supreme Leader pointed out: "Run the ideological and political course well … … Consciously integrate patriotism, ambition to strengthen the country and serve the country into the struggle to uphold and develop Socialism with Chinese characteristics, build a socialist modernization power and realize the great rejuvenation of the Chinese nation. " In the "Great Ideological and Political Course", the national political prosperity, economic and social events and people’s livelihood happiness are not only the distinct requirements of the "Great Ideological and Political Course", but also the outstanding features of the "Great Ideological and Political Course". The "great ideological and political course" is not the size of the classroom or the theoretical knowledge. No matter how large the class is, no matter how rich the theoretical knowledge is, it can’t be called big if it is placed between the vast world. We should regard the magnificent practice as an ideological and political classroom, so that students can feel the awe-inspiring righteousness between heaven and earth, let them take the initiative to feel the practice, explore the essence of things, grasp the law of development, and let the truths, principles and things that students have realized in practice be preserved after many years. Teachers of ideological and political courses should have a solid foundation, be flexible in various ways, respond to students with thorough theoretical analysis, and convince students with thorough ideological theory, so that students can be convinced and benefit for life. Only in this way can the ideological and political course become a "hot class" or even a "bursting class" full of charm.

  Break through the barriers between "ideological and political classroom" and "social classroom"

   In recent years, colleges and universities all over the country have actively opened up the way of combining theory and practice of "Great Ideological and Political Course", constantly breaking through the barriers between "Small Ideological and Political Class" and "Big Social Class", and explored the following important ways of combining theory and practice of "Great Ideological and Political Course":

   The first is to strengthen the top-level design of the construction of "Great Ideological and Political Course" and promote the combination of theory and practice. It is an inevitable requirement to promote the construction of "Great Ideological and Political Course" to make concerted efforts by the party and government and strengthen the top-level design. As the first person in charge of the construction of "Great Ideological and Political Course", the party secretary and president of colleges and universities need to take the lead in attending lectures and investigating, take the lead in promoting the construction of "Great Ideological and Political Course", and establish and improve the working mechanism in which the academic affairs department and the teachers’ work department take the lead, the colleges (departments) are specifically responsible, and the publicity and personnel departments directly participate.

   Marxist College and other relevant departments should integrate the ideological and political resources of the whole school, coordinate the work of the "Great Ideological and Political Course" in the school, combine the characteristics and advantages of the school, constantly update the teaching content, constantly innovate and improve the teaching methods, be good at adopting various teaching methods such as case teaching, inquiry teaching, experiential teaching, interactive teaching and focus teaching, and actively use modern information technology to make the ideological and political course alive.

   The second is to promote the combination of theory and practice by means of social practice and other forms. General Secretary of the Supreme Leader emphasized that "all knowledge must be put into practice if it is to be transformed into ability. We must adhere to the unity of knowing and doing, pay attention to learning true knowledge and understanding the true meaning in practice, and strengthen our ability to hone and grow. " Social practice is just responding to this call, and it is an important way to transform theoretical knowledge into action practice. Guide students of different grades and stages to participate in practice and sharpen their growth. Through social practice, we can recognize the national conditions, increase our talents, exercise our perseverance and contribute to society.

   Students turn what they think and learn into concrete actions through practical forms such as investigation of national conditions, social service, learning and preaching, aiding border education, and scientific research practice. It can not only understand the society in multiple dimensions, improve practical skills, but also solve some concrete and practical problems. At the same time, colleges and universities should encourage and fund practical members and even ideological and political teachers to give theoretical lectures at the grassroots level, advocate practical teams to hold discussions with staff of grassroots people’s governments, enhance students’ sense of social responsibility and historical mission, and effectively guide young students to be firm believers, active communicators and model practitioners of socialist core values. Through the organic combination of ideological and political courses and practical courses, students are guided to put their life ambitions into down-to-earth practical actions, and the specific goals of study and struggle are combined with the great goals of national rejuvenation.

   The third is to promote the combination of theory and practice through various scientific research projects and competitions. The development and promotion of scientific research projects and competitions can purposefully promote the organic combination of theoretical knowledge and practical exercise. It is necessary to highlight the realistic orientation and problem orientation of scientific research projects and competition results, and to refine the practices and experiences in the process of promoting projects and competitions into theoretical knowledge. For example, the National Challenge Cup, internet plus Competition, "Creating Youth" Competition and Red Brigade Special Competition are important platforms for integrating the theory and practice of "Great Ideological and Political Course", and integrating ideological and political elements such as family feelings, public service, innovation and entrepreneurship will greatly improve the quality and effect of scientific research projects and competitions.

   At the same time, by enriching the ideological and political content of scientific research projects and competitions, the concept of "Great Ideological and Political Course" is extended to many aspects such as project declaration, competition planning, activity design and achievement evaluation, so as to improve the effectiveness and appeal of ideological and political education and realize the organic unity of "scientific research ability improvement" and "value guidance". On the basis of fully understanding the characteristics of scientific research projects or competitions and related professional knowledge, we should dig out the points of combination with China’s excellent traditional culture, the major policies of the party and the state, and the socialist core values from the knowledge units closely related to scientific research activities and competitions. The team should be good at embodying and displaying the corresponding highlights of ideological and political elements, so as to make the integration process "flexible and vivid", which can not only enhance the realm of scientific research projects and competitions, but also enhance the practice of ideological and political education.

   The fourth is to build a multi-dimensional evaluation system for the construction of "Great Ideological and Political Course" and promote the combination of theory and practice. To build a multi-dimensional evaluation system for the construction of "Great Ideological and Political Course", it is necessary to set up concrete and operable evaluation indicators, including curriculum construction planning, ideological and political ideas, teaching methods and teaching means reform, evaluation methods, teaching achievements and application promotion effects. To improve the quality and effect of the construction of "Great Ideological and Political Course", it is necessary to strengthen the process management of "Great Ideological and Political Course" and highlight the characteristics of regularization, institutionalization and standardization of the construction management of "Great Ideological and Political Course".

   (Author: Quan Lin, professor of Marxism College of Shanghai Jiaotong University, director of the Party Building Research Center of Shanghai Jiaotong University)

Reporter’s interview: Without health code, can the elderly travel smoothly?

At the end of 2020, the General Office of the State Council issued the "Implementation Plan on Effectively Solving the Difficulties of the Elderly in Using Intelligent Technology", which made arrangements for further promoting the difficulties encountered by the elderly in using intelligent technology. Among them, "improving the management of’ health code’ and facilitating the passage of the elderly" has attracted much attention.

 

After Beijing entered the normal epidemic prevention and control, citizens need to check their personal health status by scanning "Health Treasure" when entering public places. However, some elderly people feel inconvenient when they enter these places because they don’t have smart phones or can’t use applets.

 

The reporter recently visited some shopping malls, supermarkets and banks and found that humanized services have been added in these places, and some people assisted the elderly to scan the code; Old people who don’t have mobile phones can fill in the information manually, and there is also a service for filling in; Fresh supermarkets around some communities only need a community pass to enter the supermarket after temperature measurement.

 

Shopping mall: enter after there is no smartphone to register information.

 

There are many elderly customers in Changying Hualian Shopping Center in Chaoyang District. Every morning, many elderly people will go to the supermarket in the shopping center as early as possible to snap up special dishes. The reporter saw here that the customer passed the electronic thermometer before entering the door. "Enter in order, measure temperature and scan code," the security personnel reminded customers. When there are many customers, security personnel with temperature measuring gun will come forward to help measure the temperature.

 

"Why can’t I get on this health treasure?" An old man was holding a mobile phone for a long time and didn’t understand it. The staff came forward to help. It turned out that it was useless for a few days. Health Bao needed to log in again and fill in the itinerary code. When you meet an old man without a health treasure, there is a paper registration form on the table. "Just fill in the name, phone number and other information. Old people can’t write, we can help fill it out. "

 

The reporter found that after registering in the shopping center, you need to register again before entering the supermarket in the shopping center. The procedure is the same. There is a health treasure scan code, but there is no manual registration information of health treasure.

 

There are also many elderly customers in Chang ‘an Shopping Mall, which is characterized by community service centers, most of whom are the elderly in the surrounding communities. The reporter saw that there are five doors including supermarkets, all of which are equipped with temperature measuring posts. According to the staff, there are three main ways for the elderly to enter the door. One is to scan the code by themselves; There is no manual registration of health code, and it is inconvenient to write. People on duty at the door can write it on their behalf. If it is an old man with his family, you can check your peers through the health code.

 

In Chaoyang Joy City, all incoming customers need to check their health information by temperature measurement first. For the elderly with family members of the same trade, the shopping mall will verify the health treasures of the family members of the same trade, and they will check the health code of the elderly on their behalf; If the old man is alone and does not carry a smart phone and can provide an ID number, the staff will check the health code of the old man on his behalf; If you can’t remember the ID number, the elderly can also enter the shopping mall after recording the basic information in the register.

 

Supermarket: the community pass can replace the health treasure certificate.

 

During the visit, the reporter found that the customers of supermarkets around many communities are mainly elderly people in the community. Located in Zhenguosi North Street, Fengtai District, Zhiguang Rich Caoqiao Xinyuan Store mainly serves Caoqiao Xinyuan Community. The reporter saw in the store that more than 90% of the customers are elderly people. Some elderly people come to buy food without health treasures, show their community pass, and enter the store for shopping after temperature registration.

 

"It’s basically old customers, many of whom know each other." The staff said that Zhiguang Fushu Fresh Supermarket basically serves the community, and the main customer group is the elderly in the community, who often meet the elderly without health treasures. "The elderly provide a community pass, and we can enter if we pass the temperature measurement after registration; The elderly can also report their ID number or mobile phone number and do manual registration. " For some elderly people who are inconvenient to travel, the store also provides telephone ordering and home delivery services.

 

Taipingqiao Store, the first flight supermarket on the South Road of West Station in Fengtai District, the reporter learned that at present, customers can enter the supermarket without showing health treasures and other information, just by measuring the temperature normally. During the period when the epidemic prevention and control measures were strict, it was necessary to check the health treasure and measure the temperature before entering the supermarket, and the supermarket also had to limit the number of people in the store.

 

Because the supermarket is located near the old residential area, most of the residents nearby are elderly people. During the epidemic prevention and control period, it is necessary to verify the health treasure before entering the supermarket. Many elderly people are "a little puzzled".

 

A staff member of the maiden voyage supermarket Taipingqiao Store said that in the early days of the epidemic, many elderly people around had caused a lot of troubles because they could not use health treasures. At first, supermarket staff would teach the elderly how to register health treasures with less hands, and how to scan the QR code to register and enter the supermarket. "It was very inefficient to teach one by one, but at that time, the epidemic prevention and control was strict, and there was no other good way."

 

For the elderly who don’t have a mobile phone or don’t want to be used, the supermarket has set up a notebook. "Those elderly people who really can’t use the health treasure can choose to register by hand. For those elderly people who can’t write, our staff will write for them."

 

Hospital: Set up a "green channel" for patients without health code.

 

A code scanning area is set up in the outpatient building near the northwest gate of Beijing Electric Power Hospital in Fengtai District. Patients need to scan the code to register first, and show the health code to the security personnel when entering the outpatient building. A security guard said that if they meet elderly people without health treasures, they can help them apply; If you don’t have a mobile phone, you can also fill in a paper registration form after entering the door.

 

A staff member of the hospital said, "We still suggest that the families of the elderly should help them fix the health treasure first. It is really impossible for security personnel to help, and if they are not good, they can fill in the form at home."

 

After the reporter showed his health code and entered the outpatient building, he saw that the hospital had set up a link to fill in the paper COVID-19 screening form, and it was necessary to register personal information such as name, telephone number and ID number, and check whether to go to high-risk areas. A staff member of the hospital said that all patients should fill in the paper screening form, and if there are elderly people who can’t write, the hospital staff can write for them.

 

At the entrance of the East Gate of Beijing Anding Hospital, there is a "green channel for elderly patients without health code". "Scan the code with WeChat or Alipay and show it to the nurse in front; The front that can’t scan the code can be handwritten. Thank you for your cooperation. " The horn outside the clinic building plays this prompt in a loop. Most hospitalized patients are registered by scanning code, and the contents are mainly personal information and epidemiological screening. Many elderly people choose to take the "green channel".

 

A "no health code" green channel has also been set up at the security checkpoint in the outpatient building. A staff member told reporters that this green channel is mainly set for the elderly who have no health code and patients who can’t show their health code due to various situations. "At the green passage, the elderly need to fill in a paper information registration form and an epidemiological screening form. If they meet an elderly person who can’t write, we can help them write," the staff member said.

 

Bank: Special person to help the elderly use smart devices.

 

As a personnel-intensive window unit, the bank’s epidemic prevention and control measures are more stringent. The reporter visited some banks and saw that many banks have special personnel to serve the elderly to scan codes and register information to help the elderly use smart devices inside the bank.

 

The reporter saw in Chaoyang Guanzhuang Sub-branch of Industrial and Commercial Bank of China Beijing Branch that when entering the door, it is required to scan the code for temperature measurement. Some elderly people do not have their mobile phones, so they are required to fill in the information registration manually. They have also prepared magnifying glasses, reading glasses and other equipment for the elderly. "Many of them are elderly people from nearby communities. Just fill in their phone numbers and names," said the bank staff.

 

According to the relevant person in charge of the bank, the elderly customers of this outlet mainly handle business on the pension payday on the 15th of each month, because they are located near the community, and there are many elderly people who usually handle business. "We found that many elderly people have certain difficulties in using smart phones." For some elderly people who can’t use smart phones, the outlets will use Beijing Health Bao’s "Old and Young Health Code Help Query Function", and the bank staff will assist the elderly customers to make inquiries; Older people who can’t remember their ID numbers can also register information manually.

 

In addition, the penetration rate of smart devices in banks is getting higher and higher. Take this bank for example, smart devices include full-function smart phones, intelligent inquiry and payment machines, all-in-one deposit and withdrawal machines, and Internet cafe experience machines. Customers can complete the business of deposit and withdrawal, payment, small remittance, card opening, e-banking opening, investment and wealth management by themselves. Many old people were blinded when they came in to see these devices. To this end, the bank has a special person to help these old people use intelligent self-service devices.

 

On the day of pension payday, the bank will open its doors 30 minutes in advance, and set up a special person to assist the elderly to handle passbook withdrawal business at the intelligent terminal to avoid queuing, which is efficient and convenient, and can effectively alleviate the psychological difficulties of the elderly. "The functions commonly used by the elderly in the past mainly focus on deposit and withdrawal of passbooks and payment of daily life." The bank staff said.

 

Voice: government departments should consciously consider the needs of the elderly.

 

Lou Wei, director of the Resources and Environmental Economics Research Office of the Institute of Ecological Civilization of China Academy of Social Sciences, said that the introduction of the implementation plan reflects the further development of urban management in China in terms of humanization and refinement. "The more developed a society is, the more it takes care of vulnerable groups, the more humanized and refined it will be."

 

Lou Wei pointed out that taking Beijing Anding Hospital as an example, it is a positive attitude to set up a "no health code" green channel for elderly patients in response to national policies. As a very important public place where the elderly may go in and out, it is very important to set up a green channel.

 

"It should be emphasized that these problems should not only be solved by hospitals or other service providers, but also by relevant state departments, especially those in the technical field," Lou Wei said. "Setting up green channels will increase costs, including labor costs. In reality, this cost cannot be borne by all service providers alone."

 

Lou Wei pointed out that government departments and enterprises must consciously think about the elderly. Under the requirements of refined management, in addition to considering technical factors, economic costs and the specific needs of the elderly, they must also think more comprehensively. "For example, some problems have different needs in the north and the south, and different units have different needs. Government departments must think more carefully and comprehensively when serving the elderly or vulnerable groups."

 

"It is also necessary for the elderly who have the ability to adapt and learn actively. Only when all stakeholders move in the opposite direction and work together can we better solve this problem. " Lou Wei said.

 

Beijing News reporter Chen Lin Xu Meihui

Editor Chen Si

News and newspaper abstracts

Column name

News and newspaper abstracts

Date of establishment

April 10, 1950

Column cycle

Seven issues a week

Broadcast channel

Voice of China

languages

Chinese

Broadcasting unit

the China Central People’s Radio Station

creator in chief

Collective (Yan Xiaoming, Zizhong Zhao, Shi Min, Cai Xiaolin, Hou Donghe, Wang Kai, Li Wei, Gao Yan, Wang Huaqiang, Wei Manlun, Fan Yongxin, Chen Bingke, Xiao Zhitao, Chen Junjie, Chen Liang (small), White, Bai Jian, Wang Yipeng, Cui Tianqi, Man Chaoxu, Xu Jing, Yang Juntian, Feng Shuo.

Participate in the evaluation
special column
brief introduction

?????News and Newspaper Summary, a 67-year-old column, is the flagship column of china national radio, the oldest and most influential broadcast current affairs news column in China, enjoying high prestige and great appeal in the national press, with hundreds of millions of regular listeners.

?????News and Newspaper Abstract is the propaganda position of the Party and the government. It must always be the Party’s surname, adhere to the unity of party spirit and people’s nature, organize and carry out reports closely around the central work of the Party and the state, and strive to explain the principles and policies of the Party and the state to the people thoroughly and clearly, turn the Party’s theory, line, principles and policies into the conscious actions of the people, and always be the disseminator of the Party’s policy propositions.

?????《新闻和报纸摘要》宣传党和国家大政方针,报道国内外重大事件,呈现地方新鲜气象,反映社会普遍问题,在各个方面、各个环节都坚持正确的舆论导向。栏目以团结稳定鼓劲、正面宣传为主,既准确报道个别事实,又从宏观上把握和反映事件或事物的全貌。既唱主旋律,也不回避工作中存在的问题,激浊扬清,引导公共舆论走向,发挥喉舌作用,突显央广重要宣传阵地和舆论前哨的作用和价值。

?????牢记使命,不断前进。2016年《新闻和报纸摘要》围绕“创新”进行了科学的、大胆的、卓有成效的改革,让老品牌焕发了新风采。

?????一、做精“头条工程”,围绕最高领袖总书记和中央中心工作,履行中央媒体职责使命。

?????1.2016年,《新闻和报纸摘要》结合最高领袖总书记系列重要讲话精神,紧紧围绕中央中心工作,把握中央媒体定位,以“头条”为统领,以时政新闻为主线,创新主题报道,推出了以《领航!习总书记改革方略》为代表的一系列专题报道,努力刻画好以最高领袖同志为核心的党中央带领全国人民实现“中国梦”征程上的一个个伟大图景。

?????2. In 2016, Chairman Supreme Leader went abroad for five times, with a journey of 75,000 kilometers, visited 16 countries and participated in five international summits, expounding the "China Plan" for world security and global governance, and contributing "China wisdom". News and Newspapers Summary published regular columns such as President Xi’s Diplomatic Moment and Visiting with the Chairman of the Supreme Leader, which showed the confident, honest and pragmatic diplomatic style of the Chairman of the Supreme Leader as a leader of a big country in an all-round way.

?????3. actual sound, the General Secretary of the Supreme Leader, was used extensively to restore the important speech of the General Secretary truly and vividly, forming a unique auditory charm and emotional impact, enhancing the persuasiveness and appeal of the manuscript, highlighting the unique advantages of the broadcast media and amplifying the news communication effect.

?????4. 2016 is the first year of the Thirteenth Five-Year Plan, and it is also a crucial year to promote supply-side structural reform. News and Newspapers Summary has successively opened columns such as Exerting Power on the Supply Side, Creating New Kinetic Energy, Reform Research Bank, Tracking and Implementing Reform, Decoding Chinese-style Innovation, Searching for the Star of Private Enterprises, etc., connecting with the big theme from a small incision, reflecting the big mission with little people, digging deeply, and reporting continuously, with great momentum, which not only fully shows the achievements of the current supply-side reform, but also objectively reflects the supply-side structure.

?????5. Headlines of News and Newspaper Digest also focus on integrating reports and integrating various contents around a theme, so as to increase headline weight and improve manuscript quality. It is usually based on the instructions, speech spirit and activities of the party and state leaders, or the integrated reports of the same standing Committee on the same topic, or the integrated reports of different standing committees on the same topic. The former is like "The Spring Festival Footprint of the Supreme Leader’s General Secretary", and the latter is like "The General Secretary and the Prime Minister go to the local supervision array to provide structural reform". Although they are all old materials, we are looking for a new perspective and re-linking and editing them under the new background conditions, so as to explore new connotations and show new ideas.

?????Second, add "interpretation of current affairs" and use popular language to thoroughly explain the rich information contained in current affairs reports.

?????The leaders’ report of News and Newspaper Summary not only pays attention to sound recording, but also pays attention to connotation interpretation, and "translates" current political news for the people so that they can hear and understand clearly. Interpretation starts from the details to find the angle, such as "The first inspection of the central leaders in the New Year is meaningful?" ""Why did the General Secretary rush to Jinzhai for more than four hours? ""Why did China leaders repeatedly urge the United States and Europe to terminate Article 15 of the WTO as scheduled? ""What kind of talents does Schwarzman Scholars pay attention to? ",etc., with the help of authoritative think tanks, vividly use the language of the people, so that the voice of the CPC Central Committee can be heard by the masses and understood by the masses, not only as a" mouthpiece "of the party, but also as a" speaker ".

?????Third, comments return, convince people by reasoning, and shoulder the responsibility of the central media to guide public opinion.

?????News commentary is the soul and banner of the media. In 2015, CCTV launched "Central Broadcasting Review" and "Central Broadcasting Review", which assumed the responsibility of the central media to guide public opinion. In 2016, News and Newspaper Summary keenly grasped the party’s feelings and public opinions, and launched a series of comments, including Sixteen Lectures on Managing the Party and Governing the Party on the major policies of the Party and the State, Addressing social hot issues requires a multi-pronged approach, Is it true patriotism or is it a slap in the face of patriotism, and China people don’t believe in evil and are not afraid of ghosts, which must immediately clarify fallacies and distinguish between right and wrong. These comments have a high political position, clear narrative and meticulous logic to convince people. This is not only the need to unite the people and boost morale, but also a firm practice of the party spirit principle of "the party media is the party".

?????Fourth, the introduction of "two micro-ends" in "newspaper abstracts" is open and diverse, and the integration of new media has achieved initial results.

?????In 2016, News and Newspaper Digest changed the simple "newspaper digest" to "all-media scanning", changed the situation of passively relying on newspaper contributions, and expanded the content source from print media to "two micro-portals", from industry media to comprehensive media, from information gathering to viewpoint collection, which revitalized media resources, and embodied the program quality of News and Newspaper Digest, which kept pace with the times and was open and diversified.

?????Fifth, innovate the small section of "News EMU", increase the amount of information and improve the audibility.

?????Because there is little news at night, and News and Newspaper Summary is broadcast every morning, it does not have an advantage in the timeliness of some news. Therefore, the column reduces some recorded news that has been broadcast the day before, refines the essence, and packs it to create a fixed small section "News EMU". This style of news is between the finished recording and the newsletter, which is more concise than "single shot" and more vivid than the newsletter, enriching the form of news works; It appears in the form of combination, which saves the time resources of the program; It also makes the column structure more reasonable, with a clear hierarchy, improves the rhythm of the column and enhances the audibility of the column.

?????The data shows that the market performance of News and Newspaper Summary is still outstanding in 2016, and its market share and listening rate are in the forefront in the listening markets of six cities including Beijing, Shanghai, Shenzhen, Chongqing, Hefei and Urumqi.

recommend
unit
idea

?????News and Newspaper Abstract, as a famous column in china national radio, has a long history and far-reaching influence, and has a high professional level and social reputation.

?????News and Newspaper Summary always takes the party as its surname, takes the people as its center, carries forward the main theme, spreads positive energy and firmly sends out the national voice.

?????In 2016, the column respected the law of news dissemination, innovated methods and means, and strengthened the responsibility and mission of the central media through a series of revisions, achieving historical breakthroughs in listening rate, market share and social response. This column meets the requirements of famous columns and is hereby recommended.

?????

Initial push

Comment and recommendation

decide between right and wrong

Language reason

?????News and Newspaper Summary, as an old and famous column with a history of 67 years, has hundreds of millions of listeners all over the country. Now, the column keeps pace with the times and makes the old brand glow with new elegance, which is reflected in the following new aspects: First, the old theme is new and the headlines are more exciting. This column pays attention to both sound recording and connotation interpretation, so that the voice of the CPC Central Committee can be heard and understood by the masses, and the party spirit and people’s nature can be perfectly unified. Second, with the addition of new media, the road to integration is wide. Since 2016, this column has changed the simple "newspaper summary" to "all-media scanning", from the collection of information in the past to the collection of views now, which has revitalized media resources and won the recognition of the audience. Third, innovate small plates to improve audibility. What is the most difficult for the old brand column? There is no doubt that it is innovation, but this column has not only achieved it, but also achieved results. The new section "News EMU" concentrates, refines and packages the old news of the previous night to form a group of short, flat and fast news with sound, which improves the rhythm of the column, makes the column more concise, vivid and concise, and improves the listening effect.

Consciously transform the subjective world with the Party’s innovative theory.

  At the working conference on studying and implementing the theme education of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, General Secretary of the Supreme Leader emphasized: "This theme education should be firmly grasped ‘ Learn ideas, strengthen party spirit, emphasize practice and make new contributions ’ The general requirements. " At present, the second batch of theme education is being carried out in a solid way. Party member cadres should consciously transform the subjective world with the Supreme Leader’s New Era Socialism with Chinese characteristics Thought, deeply understand a series of requirements of this important thought on strengthening ideals and beliefs, enhancing ideological realm and strengthening party spirit training, and constantly enhance their political identity, ideological identity, theoretical identity and emotional identity with the Party’s innovative theory in the new era.

  The subjective world is a multi-faceted, multi-level and multi-dimensional spiritual world, including thinking mode, ideals and beliefs, knowledge and ability, emotional will, moral concepts and so on. Chinese excellent traditional culture is rich in content about cultivating self-cultivation and improving ideological realm. For example, "Book of Rites University" says: "If the ancient desire is clearly superior to the world, rule the country first; If you want to govern your country, you should first get your family together; If you want to get your family together, repair your body first; If you want to cultivate your body, you should first correct your heart. " These ideas still have important enlightenment significance for us to strengthen our self-cultivation and enhance our ideological realm today. For communist party people, it is necessary to strengthen the cultivation of party spirit in order to transform the subjective world and enhance the ideological realm.

  As an advanced Marxist political party, our party has always attached importance to the cultivation of party spirit. General Secretary of the Supreme Leader profoundly pointed out: "Party spirit education is a compulsory course for communist party people to cultivate their self-cultivation, and it is also for communist party people ‘ Mind ’ " "Party spirit cannot be naturally enhanced with the increase of the party’s age, nor can it be naturally enhanced with the promotion of the position, and it must be continuously enhanced in strict inner-party life exercise." In the Party’s Report to the 20th CPC National Congress, the Supreme Leader’s General Secretary regards "upholding Party spirit, Party style and Party discipline together" and "improving Party spirit consciousness" as an important part of the strategic deployment of strictly administering the Party in an all-round way, which points out the direction for us to continue to repair communist party people’s "mind learning" in the new era and new journey and provides fundamental follow-up.

  The Supreme Leader’s Socialism with Chinese characteristics Thought in the New Era not only contains the important thought of governing the country by the Party, but also runs through the requirements of the Communist Party of China (CPC) people’s political character, value pursuit, spiritual realm, style and ethics. Theme education emphasizes reading the original, learning the original, understanding the principle, strengthening ideals and beliefs, improving the political position, achieving the integration of learning, thinking and application, and unifying knowledge, belief and practice, and turning this important idea into a powerful ideological weapon to transform the subjective world and the objective world. Party member cadres should take the initiative to put themselves in the study, deeply understand the lofty beliefs and beliefs, sincere feelings for the people, high historical self-confidence and fearless spirit contained in this important thought, sharpen their initial mission, temper their party spirit consciousness, learn to really understand the truth, believe in the truth and use it, learn to make it practical, earnestly use the party’s innovative theory in the new era to build a soul, constantly build a solid foundation of faith, supplement the calcium of the spirit, and stabilize the rudder of thought. We should deeply understand the power of truth, practice and personality of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, and turn it into a powerful force for firm ideals and beliefs, so as to truly be a firm believer and faithful practitioner of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era.

  It is virtue that determines a person’s quality, and it is party spirit that determines a party member’s quality. Party spirit is the cornerstone for party member cadres to establish themselves, establish their careers, make their own opinions and establish themselves. To transform the subjective world, it is necessary to strengthen party spirit, carry forward the party’s fine traditions, strengthen ideals and beliefs, constantly improve party spirit cultivation, and repair communist party people’s "mind learning". On the new journey, party member cadres should turn the world outlook, methodology, standpoints and methods of Socialism with Chinese characteristics Thought, the supreme leader in the new era, into their own powerful ideological weapons and scientific thinking methods, constantly improve their political, thinking and practical abilities, turn them into powerful driving forces to overcome difficulties and start businesses, and transform the subjective world while transforming the objective world.

Earn a thousand dollars a day without leaving home? This is the bait for criminals to cheat!

  Cctv news: Online "swiping a bill" generally means that the buyer provides the purchase fee to help the seller of the designated website buy goods in a fake way, improve sales and credit, and fill in false praise.

  "Join the brush group, stay at home and earn thousands of dollars a day". Many people may have received such messages. Is there such a good thing? This is actually a bait for criminals to cheat. Once someone takes the bait, they will try their best to cheat you out of your money.

Police officers of the Criminal Police Detachment of Changchun Public Security Bureau are as tall as the moon.

Police officers of the Criminal Police Detachment of Changchun Public Security Bureau are as tall as the moon.

  Police officers of the Criminal Police Detachment of Changchun Public Security Bureau are as tall as the moon.: On May 17, 2018, Liu Moumou, a citizen of Changchun, received a text message at home. The content of the text message is basically that your Taobao has a good reputation, and then our company sincerely invites you to join the brushing group. The daily salary is about 150 to 300, and then the monthly income is over 10,000. You can do it at home, which is more flexible.

  After receiving this short message, Ms. Liu added the QQ of the other party with the mentality of giving it a try. The other party told Ms. Liu that just by operating in front of the computer, she could earn 1,000 yuan a day without leaving home, which made Ms. Liu full of expectations.

  Party Ms. LiuAt the beginning, he sent me a link and asked me to click on it. Then he brushed a hundred yuan. After the first time, the first one was one hundred yuan, and the return was 4%. After brushing, he returned it to me, returning 104 yuan.

  After finishing the first stroke, the other party told Ms. Liu that if she wanted to make more money, she had to complete a large amount of brushing tasks.

  Party Ms. Liu: It’s a 500 yuan, that is, five at a time, one is 2500 yuan, and then five bills are 12500 yuan, which needs to be brushed 12500 yuan.

  The other party promised to return the commission to 750 yuan after brushing the goods of 12,500 yuan. So Ms. Liu bought 12,500 yuan of goods through the online platform according to the requirements of the other party.

  Party Ms. Liu: Every time I finished one, he asked me to cut him a picture, which felt quite real, and then a 12,500 yuan brush was finished.

  After spending 12,500 yuan, Ms. Liu’s account really received the 750 yuan promised by the other party. Subsequently, Ms. Liu got deeper and deeper.

  After receiving the so-called 750 yuan commission, Ms. Liu completely trusted the other party, and at the request of the other party, she brushed another 12,500 yuan. However, after brushing, the other party changed its statement.

  In just two hours, she has brushed off 25,000 yuan, but the other party only returned 750 yuan’s commission. The other party told Ms. Liu that if she didn’t continue to brush, she would not get the second 750 yuan commission and the capital of 25,000 yuan.

  From morning to afternoon, the other party fabricated various reasons to prevaricate and asked Ms. Liu to continue to brush the bill. Ms. Liu suddenly realized that she had been cheated. Accompanied by his family, he reported the case to the police station. After the party called the police, the fraudster was still in contact with Ms. Liu, trying to continue to defraud Ms. Liu.

  Gang hiding overseas police smashed 7 dens

  In June and July of this year, the number of fraud cases in Jilin Province showed a high trend, with two or three cases reported every day. The police immediately set up a task force. After more than two months of careful investigation, a cross-border fraud network gradually surfaced.

  The police investigation found that such cases were concentrated, similar in methods and involved a large amount of money. According to the preliminary statistics of Jilin police, more than 200 cases were reported and the amount of fraud was about 5 million yuan. In view of the seriousness of the case, Jilin Provincial Public Security Bureau and Changchun Municipal Public Security Bureau set up a joint task force and reported it to the Ministry of Public Security.

  After joint investigation by the public security department, it was found that these fraud gangs were mainly hiding in the Philippines. The task force quickly rushed to the Philippines to meet with the working groups of the Ministry of Public Security, Beijing and Shenzhen who had already worked in the Philippines in the early stage to carry out overseas arrests.

  On September 14 and September 26 this year, the working group and the Philippine police launched a unified network-closing operation against telecommunication network fraud dens in Manila, successively destroying 7 fraud dens and arresting 47 suspects. The relevant authorities in the Philippines have handed over 36 suspects to us in advance, and the remaining 11 suspects are fulfilling the relevant handover procedures. After preliminary verification, this transnational joint crackdown on fraud gangs involved more than 700 fraud cases across the country, involving more than 18 million yuan. At present, the case is under further investigation.

  It’s illegal to brush a bill on the Internet.

  According to the police, acts such as "brushing the bill and brushing the reputation" have been explicitly prohibited, and they are not legitimate part-time jobs. The "network brushing the bill" behavior has multiple violations, which violates social integrity and undermines fair competition in the market. Everyone should not participate.

  On January 1, 2018, Articles 8 and 20 of China’s newly revised Anti-Unfair Competition Law clearly stipulated: "Operators shall not make false or misleading commercial propaganda on the performance, function, quality, sales status, user evaluation and honors of their products to deceive and mislead consumers".

  The fraudsters are precisely using online stores to "brush credibility and brush volume" to trick the masses and implement fraud.

  According to the police, the QQ number, Alipay account number, bank card account number and mobile phone number used by fraudsters for fraud are all purchased through the black industrial chain of some platforms on the Internet. After the money of the deceived person is transferred to the designated card number or paid by a third party, it is usually decomposed and transferred layer by layer, and then extracted. This makes it difficult to trace the source and crack down on crime.

  According to the police, in recent years, the trend of telecom fraud like "online billing" is obvious. The victims are mainly women, accounting for 63%, and most of the victims are young people. The victims aged 18-25 account for nearly 60%. The police also reminded the public: don’t be greedy and cheap.

Shaanxi: The development of fair and quality education "internet plus" has power.

Li Qiufang, a teacher of Qingnian Road Primary School in Tongchuan City, is taking a math class. The multi-directional display screen is connected with a tablet computer, which realizes the optimization of students' classroom presentation. Photo by Meng Qingyi

Li Qiufang, a teacher of Qingnian Road Primary School in Tongchuan City, is taking a math class. The multi-directional display screen is connected with a tablet computer, which realizes the optimization of students’ classroom presentation. Photo by Meng Qingyi

  On Teacher’s Day in 2019, in the smart classroom of Friendship Campus of Northwestern Polytechnical University, students were sitting around a big screen. At the other end of the screen, Fang Shuting, an interpreter of Chen Wangdao’s former residence in Yiwu, was lovingly telling the students the story of Mr. Chen Wangdao’s translation of the communist party Declaration. The students listened attentively and were deeply moved by Chen Wangdao and the older generation of proletarian revolutionaries’ persistent pursuit of truth. This was a scene in which the school launched the "5G Ideological and Political Course".

  Northwestern Polytechnical University also initiated the "5G+ Education for Poverty Alleviation" in China. Students from the folk band, symphony orchestra and chorus of college students’ art troupe showed and explained all kinds of musical instruments and sang the song My People,My Country for the children in Wang Xiaoxue, Weinan City, Shaanxi Province, to celebrate the 70th birthday of New China.

  This is just a microcosm of educational informatization in Shaanxi Province. Shaanxi Province is located in the northwest of China, with a large number of poverty-stricken counties and districts. The development of education in urban and rural areas is uneven, and problems such as large class size, school selection fever and shortage of teachers have been restricting the development of education. In recent years, around the three-stage development strategy of "improving environment, expanding application and deepening integration", Shaanxi Province has comprehensively deployed and promoted the construction of educational informatization and big data, explored and built a new ecology of "Internet+education", promoted the innovative development of information technology and education, and created a unique development path for promoting education equity and improving education quality.

  "Full participation, inclusion in the assessment, one-vote veto, delayed accountability" assessment and notification evaluation mechanism

  Elaborate the Top Project of "internet plus"

  Shiquan County, Shaanxi Province is a poverty-stricken county in mountainous areas. At the end of 2017, it was awarded the "first batch of educational informatization pilot units" by the Ministry of Education, and it is the only regional comprehensive pilot unit among the six excellent pilot units selected by Shaanxi Province. When accepting the pilot acceptance of the Ministry of Education, Zhou Yaoyi, the county magistrate of Shiquan County, said, "Under the unified deployment of the Shaanxi Provincial Department of Education, we set up a leading group for education informatization, set up an informatization unit in the county education bureau, and clearly established three 10% funding input mechanisms. Education informatization has achieved remarkable results in promoting the balanced development of education in Shiquan County."

  As early as 2013, Shaanxi carried out the standardization construction of educational informatization management system and mechanism, and issued evaluation standards. By the end of 2017, universities and education administrative departments of cities and counties in the province had established systematic and complete educational informatization administrative promotion institutions, forming a perfect management system and mechanism.

  In order to improve the political position, the Shaanxi Provincial Department of Education has always been headed by the "number one" director. Especially this year, after the Education Working Committee of the Provincial Party Committee and the Provincial Department of Education were co-located, the members of the leading group were adjusted in time, with the secretary and the director as the team leaders at the same time. The Education Informatization Department was also adjusted and established, and the mechanism of "full participation, inclusion in assessment, one-vote veto and delayed accountability" was established.

  Wang Jianli, director of the Education Department of Shaanxi Province, told reporters, "We should take informatization as the endogenous factor of educational reform, focus on solving major problems of educational reform and development, promote educational equity and improve the quality of education, and vigorously promote the development of educational informatization in the new era, providing strong support for the modernization of education in Shaanxi and the construction of a strong education province."

  A micro-lesson, a test paper and a bowl of preserved egg lean porridge.

  Equity of Sharing "Internet+Education" in Urban and Rural Areas

  "The teacher on TV came to our school, so kind!" A student from a nine-year school in Yankou Town said. Not long ago, Chengbei Primary School in Xixiang County went to Yankou Town Nine-year School to carry out long-distance interactive classroom teaching activities, with Yankou Town Nine-year School as the main classroom and Chengbei Primary School and Chazhen Nine-year School as the receiving classrooms, and carried out exchange lectures and recipient classroom experience activities, with online and offline dual synchronous teaching of Chinese and fine arts, which enriched the contents and ways of long-distance interactive teaching.

  "In the past, teachers who could read microscopes in the nine-year school in Yankou Town could not be found. Now, remote interactive teaching can solve this problem. Driving teachers to learn and teaching, our goal was achieved through experiments. " Li Qingfeng, deputy director of the Education and Sports Bureau of Xixiang County, told the reporter that at present, there are 45 long-distance interactive classrooms in Xixiang County, namely, Xixiang No.3 Middle School, Lianhua Primary School and Dahe Town Nine-year School, Xixiang No.5 Middle School, Dongguan Primary School and Gao Chuan Town Primary School, which are 75 kilometers away, and Lianghekou Town Primary and Secondary School, which are 90 kilometers away, have crossed the time and space distance and entered a brand-new learning environment together with the last class. One school has many schools and one school has many points.

  Not only in Xixiang, in Ningqiang, but also in rural primary schools in the vast northwest, there is a micro-lesson, a test paper, a bowl of preserved eggs and lean porridge, a football, a song and a familiar face … … These stories all reflect the profound changes of educational informatization to rural schools. Since vigorously implementing the construction of "three links and two platforms", Shaanxi’s education system has made up shortcomings, promoted upgrading, and accelerated the construction of school information infrastructure. At present, it has achieved full coverage of broadband networks in all levels and types of schools in the province, and the proportion of multimedia teaching equipment in ordinary classrooms has exceeded 90%, and the gap between urban and rural environments has been narrowing.

  How to further realize Urban-rural Education Fairness, so that every child can enjoy high-quality educational resources? By promoting the large-scale application of the platform for everyone in secondary vocational schools and primary and secondary schools, Shaanxi Province has realized the accurate push of high-quality digital education resources. The platform has been deployed in 8 cities and 75 counties (districts), achieving "one point access and sharing in the whole province", with nearly 400,000 registered teachers in primary and secondary schools and secondary vocational schools. The platform continuously integrates micro-lesson contest and other activity resources. At present, the total amount of high-quality educational resources is more than 8 million, covering all disciplines and study sections. The high-quality resources are continuously covered in rural areas, remote and poor areas, and the ability of teachers to integrate and apply has been greatly improved, realizing "sharing high-quality educational resources under the same blue sky".

  From the past "people looking for policies" to the present "policies looking for people"

  "Internet+Government Affairs Service" to Improve Education Governance Ability

  The repeated attacks on campus are shocking, and the security incidents are thought-provoking. In the current digital era of open information, how can we use big data to build an "iron wall" for children, maintain campus security through information technology, and improve the ability of education governance? In the Big Data Application Service Center of Shaanxi Provincial Department of Education, you can see a series of big data construction achievements and educational governance methods. Campus security managers can access the surveillance videos of universities and primary and secondary schools in the province anytime and anywhere, even accurate to every corridor, every canteen operation room and every playground. Security incidents can be commanded in time and accurately, and emergency measures can be launched immediately in case of danger.

  Liu Baoping, chief accountant of Shaanxi Provincial Department of Education, said, "The education system of the whole province is in accordance with the provincial party committee and the provincial government ‘ One Netcom Office ’ And ‘ Internet+government services ’ Relevant requirements, vigorously promote the construction and application of education big data, and strive to solve social hot and difficult problems such as large class size and school choice fever, which are strongly reflected by the masses. " In March 2018, Liu Baoping introduced at the press conference on student financial aid of the Ministry of Education that Shaanxi’s "precise funding" and "controlling dropping out of school" based on big data covered all students from families who set up files and set up cards, and dynamic monitoring, real-time early warning and day-to-day processing have been realized, which has improved the "accuracy" of education funding, effectively made information run more and students run less errands, and realized "changing management into service". In addition, Shaanxi Province has creatively built an "educational map big data analysis platform" to visually display the information of the province’s educational development, educational planning and the tracking of educational hot issues in the form of maps. The planning and distribution of primary and secondary schools are more closely combined with the population dynamic trend, and the layout is more reasonable.

  The reporter also learned that Shaanxi education big data construction has gone through the stages of management information system construction, provincial data aggregation platform construction, education basic data aggregation, data governance and mining application, and realized the integration, aggregation and sharing application of core management data, and entered the era of education big data 2.0, initially forming a sharing system of education big data construction at the provincial, city/university, district/county levels, sorting out 429 business items and drawing 458 business flow charts. It has gathered more than 20,000 data of educational institutions and nearly 9 million data of teachers and students in the province, solved many hot and difficult problems through big data analysis, and formed a unique "Shaanxi model", which was affirmed by the leaders of the Ministry of Education, the provincial party committee and the provincial government, and its experience attracted colleagues from all over the country to study.

  Build a stage for maker, innovation and creation.

  "internet plus" gives new vitality to education in generate.

  Shaanxi Yangling is known as the "modern agricultural city". Relying on the advantages of science and education, all primary and secondary schools in Yangling actively promote wisdom education, closely combine school education with agricultural science and technology and ecological culture, develop school-based teaching materials and digital resources of animals and plants with regional characteristics, and stimulate students’ innovative enthusiasm for exploring nature. "We actively try to enrich the educational form by using the information system composed of the core system of wisdom education, feedback device, tablet computer and physical reminder machine, organize the primary and secondary schools to carry out plant identification competitions, and solve the shortcomings of insufficient intuition in previous animal and plant teaching through novel forms, which stimulates students’ interest in learning." Zhang Shaowen, director of the Education Bureau of Yangling Demonstration Zone, said.

  Giving birth to innovation is a natural advantage and a deep mission of educational informatization. Shaanxi Province actively promotes new modes of educational informatization, such as artificial intelligence, maker education, STEAM education and smart campus, and leads all-round innovation in education and teaching from different levels of regions, schools, teachers and students. Shaanxi has held the information-based teaching innovation competition for primary and secondary schools and secondary vocational schools in the province for four consecutive years, with 150,000 teachers and nearly 10,000 excellent micro-courses and innovative resources. Xi ‘an High-tech No.1 Primary School started writing early under the network environment, which opened a new model of primary school students’ writing. Xi ‘an Daminggong Primary School develops the characteristic school-based curriculum "Serialized Micro-class" and carries out flip classroom teaching based on micro-class. Shaanxi has also built a "Youth Maker Love Challenge Platform", held a youth "Love Challenge" carnival and a youth Maker Creative Competition, and participated in 300,000 students. A batch of school maker spaces has rapidly emerged, which has become a new growth point and breakthrough point of school informationization.

  Maker, innovation and creation, with the attention and promotion of education departments at all levels in Shaanxi Province, have become a beautiful landscape of Shaanxi education. (Reporter Huang Wei)

Listen to Wu Xiaobo’s exclusive decryption of Penguin Empire at Dragonfly FM

  At the beginning of May, Tencent’s market value broke through the $300 billion mark, becoming the first market value of BAT and the most profitable Internet company in China. In less than a year, Tencent’s market value has increased by more than 70 billion US dollars. It has become the world’s largest social empire alongside Facebook.

  Tencent’s QQ, WeChat and other products have almost wiped out all users with social skills in China, and have also shown a strong and almost dominant force in the fields of games, communication and entertainment.

  Many people ask why such an 18-year-old company, which started as an instant messenger, is so powerful. What enabled it to get out of the embattled situation a few years ago, quickly transform and grow into "another company"? What did it do right in strategy, management, employment and culture to create Tencent today?

  Teacher Wu Xiaobo said "This enterprise is too complicated" when she talked about "How Tencent grew up" on Dragonfly FM. I investigated 100 middle and senior executives of Tencent before and after, and did some research outside. It took a total of six years before and after writing this book. Eighteen years ago, Tencent may have started from a mistake and embarked on a counterfeit road. It has been on the edge for a long time, and now it has gradually grown into a HK$ 2 trillion company, which is still in the process of continuous iteration. "

  Although "How Tencent grew up" is only 140 pages, Wu Xiaobo spent five hours on Dragonfly FM telling about this legendary enterprise. This paper deeply analyzes Tencent’s legendary road from the following aspects: why is the complicated relationship between Tencent, China Internet and horse webmasters, who invested in Tencent, the profit dilemma of QQ, Tencent’s battle of ·MSN in 2004, the battle of games in 2008, the battle of 3Q in 2010, and the shift of focus: seven weapons from QQ to WeChat and Ma Huateng. Let every deep user of Tencent products gain insight into its growth logic and better understand the ins and outs of product presentation. Learn more about the overall situation and future trends of Internet in China.

  Wu Xiaobo said, "Tencent has a lot of experience to learn from today. It can be said that these ideas and experiences have made Tencent today, and I call him the seven weapons of Ma Huateng".

  First, product minimalism

  Tencent pays great attention to details, and it is very light, small and simple. It is said that many employees of Tencent often receive emails from Ma Huateng at one or two o’clock in the evening, saying that the color of a product is wrong and there are half a byte in the byte. Ma Huateng insists on several points in product design: First, don’t force users. Second, don’t harass 99% users for 1% demand. Third, the faint art, point to stop. Fourth, don’t deliberately cater to the younger age.

  Second, the user-driven strategy

  In 2004, everyone talked about platform traffic, but Ma Huateng was talking about user experience. The concept that products are driven by product managers has only recently been recognized by everyone. In the past, they were all driven by traffic and mode. Xiaomi’s strategy is a typical product manager logic, which is driven by capital and product managers. Capital, culture and platform basic ability constitute the bottom of the team.

  Tencent has a mechanism-the 10/100/1000 rule. The product manager should do 10 user surveys every month, pay attention to 100 user blogs and collect 1000 user experiences, which was a rule set 10 years ago. At the same time, Tencent also has a research institute specializing in user feedback.

  Third, the internal horse racing mechanism

  All the senior executives in Tencent are playing, and it is very sad to be in Tencent without meritorious military service. Always in constant adjustment, a powerful department becomes a business group, and the departments that can’t be reorganized. Believing in the management mode of the US military, the commando team similar to "operation mekong" engages in blasting, translation, wireless communication and snipers, and everyone has their own expertise to accomplish the common goal. All Tencent’s mobile games are first killed internally, and then tested internally, publicly and experimentally. If you do well, I will give you the traffic.

  Fourth, the trial-and-error iterative strategy

  "Small step iteration, trial and error running" is the eight-character formula for the survival of all Internet companies including Tencent. In the user-driven market environment, we should open ourselves up, don’t want to do it all at once, and be brave in trial and error. Trial and error is actually an ability. QQ was very imperfect in the early days, and it was iterated every two weeks, so was WeChat.

  V. Ecological cultivation mode

  In 2011, Tencent proposed opening up. After the opening of QQ and WeChat, the two words that Tencent said the most were purification and ecology. The reason why purification is emphasized is the re-imagination of this enterprise organization model, and what to do in the face of uncertainty. It is not another taxi company that subverts the taxi company, but Didi taxi. It’s not another Weibo that subverts Weibo, but WeChat.

  All Tencent’s strategies are based on coping strategies in the face of uncertainty. At the end of 2013, Ma Huateng had two very important viewpoints: First, connecting everything. Second, internet plus.

  VI. Capital integration ability

  What is Tencent’s openness? One is traffic and the other is capital. Traffic is a resource, and resources can be turned into funds. Tencent is a listed company with a large amount of cash reserves. The first action of Tencent’s opening up was to do Q+, and then set up billions of industrial M&A funds for investment. Participate in the capital market in the form of investment.

  Seven, focus on the initial heart of entrepreneurship

  Since 1978, the first batch of entrepreneurs in China started their businesses for survival. Entrepreneurs like Lu Guanqiu are township entrepreneurs, with low educational level and powerful destructive power.

  The second batch was in 1984, when China began to reform its urban system, such as Liu Chuanzhi, Wang Shi and Zhang Ruimin.

  The third group was people in the system who were disappointed with the system after Deng Xiaoping’s talk in South China in 1992. The fourth batch is the wave of Internet entrepreneurs like Ma Yun and Ma Huateng, no longer for food and clothing, but for love. These people are very young. Ma Yun in 1964, Zhang Chaoyang in 1964, Li Yanhong in 1968, Ding Lei and Ma Huateng in 1971, Liu Qiangdong in 1974 and Wang Zhidong in 1966. They are now in their 40 s and 50 s, and they still maintain their initial intention of starting a business.

  As the first paid program created by Dragonfly FM and Wu Xiaobo Channel, "How Tencent grew up" exceeded expectations in terms of both the number of listeners and the income. Become the first "explosion" in the paid boutique area. Since then, Jiang Xun, Feng Lun, Liang Hongda, Liang Dong, the complete works of Jin Yong’s martial arts, The Notes of So Many Crimes and other paid content have been launched. Among them, the paid program of Taiwan Province aesthetic master, poet and writer Jiang Xun has been online for one month, with more than 30,000 subscribers and revenue of nearly 2 million yuan.

  "A lot of professional content is the biggest advantage of dragonfly FM." According to the person in charge of Dragonfly FM, the platform has included the contents of more than 3,000 radio stations and more than 1,000 university radio stations nationwide, aggregated more than 9 million hours of audio programs, and reached a strategic cooperation with Chinese Online Group, and obtained the right to make the content created by 17K Novel Network and Tangyuan into audio works.

  It can be said that 2017 is a great year for content entrepreneurship, and various content platforms such as video, WeChat official account and audio have sprung up, and more and more people are beginning to realize the popularity of audio content payment. A person related to dragonfly FM said, "We hope that users who buy paid content are customers who really have demands for audio content. Buyers will carefully think about whether they really have this demand, and listen carefully after purchasing and gain something. There is no shortage of information in this world. What is lacking is screening. Paid audio will allow users to obtain higher quality content products in a shorter time. "