Hong Kong films hit a "comic sense", and this Spring Festival appetizer is so special!


Special feature of 1905 film network Producer, directed by Albert Kai-kwong Mak, the crime comedy film starring,, and others landed in the cinema on January 19th.


The film tells the story of two middle-aged "paupers", he is my brother A Hui (Richie Jen) and A Xun (Lin Jiadong), who plan to rob, but are accidentally spoiled by the gangster Mei Lantian (Aaron Kwok), and the three of them temporarily form a team because of a sack of money. As the movie with the highest number of people before the Spring Festival, what surprises will Temporary Robbery bring to the audience?



The movies of the Spring Festival in 2024 have a common feature, that is, they all have comedy elements more or less, and most of the protagonists in the story have a "middle-aged crisis". Temporary Robbery also has these two characteristics in content, just like a "starter" of the Spring Festival.


Taste the "appetizer" of the Spring Festival stalls in three bites.


Taste this appetizer from three aspects. At the first bite, you will find that such a multi-line narrative method in Temporary Robbery is particularly like, structurally, there are actually many coincidences in the film, and these coincidences may lead to many comedy elements.



If Crazy Stone is a series of crazy actions triggered by a stone, then Temporary Robbery is a series of accidents triggered by two sacks of money.


After tasting the second bite, you will find that its taste has some comic sense. The overall style of the film is very young, including the shaping of characters. The most delicious thing is Aaron Kwok’s performance of this gangster Mei Lantian, who is sour and sweet.



At the end of the appetizer, it will be "grounded" and memorable. Although it may have a strong sense of comics in form and a multi-line narrative in structure, in fact, it tells the story of three middle-aged grass-roots men from the core, especially grounded, and has a realistic foundation.


 A standard "stone flavor"


To sum up, such a pre-Spring Festival dish "Temporary Robbery" has both a stone flavor and a comic sense, and it also resonates with some middle-aged frustration. In fact, in recent years, there are many films similar in narrative style to Crazy Stone, but not many of them are of high quality. On the whole, Temporary Robbery is still a very "right" stone-flavored film.



The main feature of multi-line narration is that several different protagonists get together in a major event through many coincidences.



There are actually many coincidences in Temporary Robbery. For example, the robber stopped there to repair the car. As a result, in order to sell the stolen goods, he coincidentally threw a bag of money into the trunk of the car, and the taxi driver got mixed up inexplicably.


This particularly accidental event is usually a very important turning point in a multi-line narrative drama.


"Temporary Robbery" is to mix up three waves of different people because of this car through big and small coincidences. Big cases, small cases, big robberies, small robberies, and then there are real robbers, as well as this inside job and petty theft. All kinds of people are mixed together, and finally 12 small cases are attributed to a big case. Such a film structure is still very delicate.



A surprise "comic sense"



The comic sense is also a new change brought by Temporary Robbery. The usual Hong Kong films give the audience a serious feeling. Sir A is Sir A, and thieves are thieves. But in Temporary Robbery, we can see that it is dispelling this stereotype.



As far as the characters are concerned, Aaron Kwok used to play more roles in Hong Kong-made films, such as a depressed father and a bitter undercover, but this time the role is actually a little playful, a subversive buck-toothed and stuttering Aaron Kwok. Some viewers even commented, "Help, Aaron Kwok is like my second uncle" and "The famous actor Aaron Kwok is still missing".



His buck teeth make it easy for the audience to think of his present shape, his big steel head and his way of speaking, which are also very similar to the Spanish killer in the movie.


In the film, he himself said, "We are bandits". It can be seen that he is a particularly principled gangster in his professional orientation. For example, if a brother is going to be shot, he must make up a shot. For example, if someone annoys him, he must say "Say sorry".



These mandatory "unwritten rules" contribute the most jokes in the film. He may not be the same as the people the audience will see in daily life, but in Temporary Robbery, the audience will trust this person very much.


Because he fled from Annan’s hometown to Hong Kong to be a gangster, he once won the East Asian Games, but his life was actually very bitter. He got into the underworld in his hometown and was ruined.


He has a lot of pre-history to express in the film, so he can also say why Mei Lantian, the gangster he plays now, is a little neurotic, a little abnormal and a little exaggerated. In fact, Aaron Kwok has found a good character base for all these characteristics, and the biography of this character is very solid.



A middle-aged frustration


In addition to Mei Lantian, he has two teammates this time, Lin Jiadong and Richie Jen. These two are also two of the three thieves in the film "A tree catches the wind". This time, they are incarnated as three bandits. They are two people in the role, but they bring a completely different experience to the audience.



In "A tree catches the wind", Richie Jen and Lin Jiadong are both particularly fierce bandits, but this time, they are two middle-aged men who are not very useful, a waste and a waste in a waste.



Lin Jiadong is an idiot who is losing all his hair. He lives in a public rental house with his family, and his mother and wife quarrel every day. Life is a chicken feather. His character is a coward from beginning to end.



Richie Jen opened this nursing home. As a result, because he couldn’t afford the room, he took risks for the old people, and then he became a robber. But his fear of hands and feet made his robber dream so unreal. In fact, there is a line of his own, which is very consistent with the characteristics of the role. "Good people can’t do it well, and bad people can’t do it."


These three characters also lead to the core of the film-middle-aged frustration. Three people live three different lives and have three different situations, but in the end all kinds of reality make them make the same choice. In fact, under the funny shell, they also poked some tears in the audience’s heart.



What is different from watching Temporary Robbery is that some comedies may be passed after the audience has finished watching and laughing, but there are still some very distracting parts in this drama.


In the middle, the three of them are pushing a cart, telling each other why they took this road, and then the three brothers sang together, "I just want to go with you all my life." At that moment, I felt that these three robbers seemed to poke you a little. That kind of frustration is very distracting, but some empathy will happen and it is worth going to the cinema to have a look.


Comments on the management of Sanfu Outdoor’s semi-annual board of directors in 2022

() The business review of the Board of Directors in the first half of 2022 is as follows:

  I. Main businesses of the Company during the reporting period

The company’s main business is to develop and sell professional and high-quality outdoor sporting goods, operate X-BIONIC black technology sports luxury brand, organize the group construction of outdoor sports events, design, construct and operate the comprehensive quality education project of "squirrel tribe parent-child outdoor paradise+eagle pole safety education and training+three-husband little warrior +SanfoHood wild luxury camp", and provide consumers with all-round products and services through the integration of various business sectors, encourage and help people to go outdoors, exercise healthily, and fully practice the life concept of harmonious coexistence between man and nature.

(a) the company’s industry

In the first half of 2022, the consumer market was greatly affected by factors such as frequent domestic epidemics. Statistics from the National Bureau of Statistics show that the total retail sales of consumer goods in the first half of the year was 21,043.2 billion yuan, down 0.7% year-on-year. Quarterly, it increased by 3.3% in the first quarter and decreased by 4.6% in the second quarter. According to the retail format, department stores and specialty stores in retail above designated size decreased by 8.4% and 4.1% respectively. The total retail sales of social consumer goods such as clothing, shoes, hats, and knitwear was 628.2 billion yuan, down 6.5% year-on-year. However, with the improvement of epidemic prevention and control situation and the effectiveness of promoting consumption policies, the consumer market has gradually picked up. In June, the growth rate of retail sales of most commodities rebounded, sales in some areas improved significantly, the operation of physical stores improved, and the consumer market showed an accelerated recovery trend.

In June, 2022, the 13th the NPC Standing Committee revised the Sports Law of the People’s Republic of China, which marked that the construction of China’s sports law entered a new stage, which was of great significance to standardize and lead the high-quality development of the sports industry in the new era and accelerate the construction of a sports power and a healthy China. In this revision of the new content, the contents of national fitness, strengthening teenagers’ awareness of physical fitness and promoting teenagers’ physical and mental health and physical fitness are highlighted; It is of great significance to adjust the economic structure of sports industry, increase employment, cultivate new economic growth points and meet the diversified sports needs of the people.

In July 2022, the General Office of the State Sports General Administration issued a work plan on sports to help stabilize the economy and promote the activation of consumption, aiming to promote the high-quality development of the sports industry, build a new development pattern, and contribute sports strength to stabilizing the economic market and ensuring the economic operation in a reasonable range. It is mentioned in the plan that offline sports events should be resumed in an all-round and orderly manner, and efforts should be made to ensure that domestic events should be done and broadcast, and more events should be presented to the people; Promote sports consumption, deepen the pilot work of sports consumption, and promote 40 national sports consumption pilot cities to better meet the sports consumption demand under the normalization of mass epidemic prevention and control by creating new sports consumption scenes, cultivating new sports consumption formats and models, issuing sports consumption vouchers, and organizing sports consumption festivals; Promote a green and healthy lifestyle, encourage people to go outdoors and participate in outdoor sports, and further tap the consumption potential in outdoor sports, green travel and other fields.

In May, 2022, the Sports Bank think tank released the "Report on the Development of Sports Industry in 2022", which holds that the outdoor sports industry is an integrated format with sports, tourism, culture and education functions. After the epidemic, it is expected to set off a new round of consumption boom, and it is expected to play a unique role in the strategy of "strengthening the country by sports in the 14th Five-Year Plan" and become a new growth point in the field of sports consumption.

In June, 2022, Taobao Tmall Sports Outdoor Industry and Taobao Education and Consulting Company Kearney jointly released the White Paper on Sports Outdoor Consumer Operation. The "White Paper" shows that after five years of development, product upgrading and usage scenario expansion, the number of outdoor sports users and the consumption of customers have maintained rapid growth. Looking at the scale of outdoor sports market in China, the compound growth rate will be around 13.7% in the next three years.

Under the background of epidemic situation, the related consumption promotion policies in the field of sports outdoor industry have been continuously introduced, and the concept of sports outdoor consumption has gradually risen to a part of the social cost of life. Under the multiple benefits of national policy support, public trend response and positive market feedback, the outdoor sports industry will show great market potential and strong development momentum.

(2) Main business of the company

In the first half of 2022, the domestic epidemic was frequently distributed, and the chain retail industry in which the company was located was greatly affected. The stores and other businesses under the multi-line were closed for some time, and the business segments of sports events, group building and parent-child youth were also subject to different degrees of business restrictions such as postponement, park closure and current restriction, which had a great impact on the company’s business activities in the first half of the year. Faced with the difficulties caused by the epidemic and the overall downward trend of the retail industry, all business segments of the company actively adjusted their business ideas, focusing on X-BIONIC product research and development, flagship store image design, brand marketing and CRM system construction, timely adjusting product structure and (or) product layout according to market demand, introducing interested e-commerce businesses such as Tik Tok and live broadcast, strengthening the IP of the event and the "Squirrel Tribe" parent-child outdoor park project, and concentrating on developing the life field and the construction of SanfoHood wild luxury camp in the parent-child interaction field.

In April 2022, the company increased its capital to hold Guizhou Yingji Sports Tourism Co., Ltd., which mainly focuses on comprehensive safety education for young people. Eagle Sports owns the brand of Eagle Sports Safety Education, and has been awarded many honorary titles such as "National Popular Science Education Base for Earthquake Prevention and Disaster Reduction", "Guizhou Popular Science Education Base for Disaster Prevention and Disaster Reduction", "Guizhou Youth Self-care and Self-help Training Base" by China Earthquake Administration, governments at all levels and superior units. It is an important part of the comprehensive quality education project built by the company in 2022, and the first demonstration base will be built in Nanjing.

During the reporting period, the company achieved an operating income of 236,941,400 yuan, down 4.84% year-on-year; The total profit was-12,224,400 yuan, a year-on-year decrease of 377.64%; Among them, the net profit attributable to shareholders of listed companies was-15,786,300 yuan, a year-on-year decrease of 1,165.12%. As of June 30, 2022, the company’s total assets were 1,069,700,700 yuan, and the net assets attributable to shareholders were 669,751,900 yuan.

1. Develop and sell professional and high-quality outdoor sporting goods.

(1) New retail operation

During the reporting period, the company has 47 direct chain stores in 18 cities across the country, representing and distributing more than 300 high-end professional outdoor sports brands at home and abroad. The products are divided into three categories: outdoor clothing, outdoor shoes and socks and outdoor equipment, covering skiing, camping, running, hiking, mountaineering, self-driving travel, urban commuting and many other outdoor scenes. Open comprehensive/brand flagship stores in Tmall, JD.COM, Mobile Micro Mall, Live Broadcast and other e-commerce platforms to provide consumers with professional and digital mobile shopping experience anytime and anywhere.

In the first half of 2022, the exquisite camping market exploded. Relying on the advantages of outdoor industry for many years, the company’s offline retail stores quickly organized and integrated the product structure, transformed and expanded the store camping area, enabled the experiential display mode, and transformed five large stores, including Beijing Huaxi Wukesong Store, Beijing Madian Zhongdian Store, Beijing Chaoyang Park Store, Shanghai Wanti Store and Shenyang Tianhui Plaza Store. The medium-sized stores also expanded the display of camping products, and the rich and diverse product structure allowed consumers to immerse themselves in many dimensions. The significant increase in the sales of camping equipment in offline retail stores partially offset the adverse impact of the epidemic on retail business during the reporting period.

The e-commerce team continued to focus on core brands such as X-BIONIC, dig deep into product selling points, improve product page quality, actively participate in promotional activities of Tmall and JD.COM platforms, and pay special attention to the improvement of users’ after-sales service experience, resulting in obvious business growth. Among them, the X-BIONIC online store adheres to the principle of "customer-oriented" and continues to maintain the high-speed growth momentum year-on-year. The X-BIONIC Tmall flagship store won the honor of "the new brand with the most powerful treasure", "the new brand with the most potential treasure" and "the annual dark horse award of global brand management mawards" from Tmall platform. In order to meet the needs of the rapid development of the company’s e-commerce business, combined with market changes and integration of resource advantages, the company established Sanfu Supply Chain Company, focusing on one-stop service of commodity warehousing, engaging in e-commerce cloud warehousing, warehousing custody, and promoting logistics solutions, and integrating "warehousing+order" processing into one professional warehousing logistics system, which laid a logistics foundation for the further development of e-commerce.

The new retail business continued to develop well. While maintaining the stability of Sanfu Outdoor Micro Mall, we made great efforts at the Tik Tok Live Track, opening Sanfu Outdoor Franchise Store and CRISPI official flagship store, achieving steady growth in the first half of the year. Among them, Sanfu Outdoor Micro Mall accumulated 8 million views in the first half of the year, with 170,000 visitors and a turnover of 8,542,600 yuan; Sanfu outdoor Tik Tok franchise store accumulated 350,000 visitors in the first half of the year, with a turnover of 6,087,200 yuan, achieving a breakthrough from zero to one million per month; CRISPI’s official flagship store officially opened in April 2022, and has achieved a turnover of 1.4 million yuan in the past three months, and it is growing rapidly. In the future, the company will continue to lay out interest e-commerce platforms such as Xiaohongshu and Aauto Quicker, build a traffic acquisition matrix, deeply promote the company’s brand, provide users with real value through high-quality scenes and experiences, and then realize efficient transformation.

(2) brand operation

1) own brand

During the reporting period, the company continued to increase its research and development efforts, improved the construction of various product lines according to different sports scenes, continuously enhanced the strength of its own brand products, and laid a solid product foundation for gaining greater market share.

Adhering to the concept of combining science and technology with advanced fashion, X-BIONIC continues to introduce high-quality products suitable for spring and summer, including various sun-proof windbreaker jackets, waterproof clothes and pants, many long and short-sleeved T-shirts with different functions, long and short-sleeved POLO shirts, running vests, jogging pants and other long and short pants, and women’s sports bra with different strengths. The categories cover various scenes such as running, fitness, outdoor, commuting, tactics and women’s yoga, which have won favorable comments from many users. The X-BIONIC R&D team has carried out in-depth development for the products planned for autumn and winter in 2022. Most of the products have been developed and finalized, are being processed and produced, and continue to be updated.

SANFOPLUS’s own brand, combined with outdoor camping craze, develops and produces camping-themed fashion products, including various printed T-shirts, pants, trench coats and other products, which have won favorable comments from consumers and industry attention.

2) Agency brand

During the reporting period, the international brands represented by the company continued to maintain an upward trend. Under the Glamping (exquisite camping), mountain system and Gorpcore style trends, the Swedish classic brand Klattermusen (Pan mountain rat) continued to maintain a high-speed growth momentum, and continued to make efforts to promote brands and single products in Xiaohongshu, bilibili and Tik Tok, and cooperated with Xiaohongshu’s official platform to "explore the store by bloggers", which achieved both brand exposure and store realization. The sales of mountain rat’s first direct brand store, Zhejiang Hangzhou Building Store, jumped to the top three floors. The online self-operated Tmall Klattermusen Travel Mouse Store continued to exert its strength, constantly optimizing the interface and enhancing the store image, achieving a growth rate of 1,300%+ during the period of 618; German professional sports glove brand Reusch shined brilliantly in the 2022 Beijing Winter Olympics. In the alpine skiing competition, 90% of the winning athletes (including two alpine skiers in China) wore Reusch gloves and finished the competition, and the glove sales increased by 40% year-on-year. Professional outdoor backpacks MYSTERYRANCH, out shoes Boots DANNER, LASPORTIVA, Lizard, sports glasses Julbo and other companies continue to exert their strength in the outdoor and running market, and develop steadily.

3) Distribution and consignment of brands

During the reporting period, outdoor exquisite camping and ice and snow sports experienced explosive growth, and the company quickly adjusted its product structure. On the basis of the original outdoor camping equipment and ski products, Increase outdoor camping equipment brands such as BURTON, NORDISK, Barbecue Family, Gelong, MIFA, Guanya, Hengguang, Hermit Mountain Road, FOZZILS, Dilefu, and outdoor sports products brands such as MOJOSPARK, HAVAIANAS Havena, BALEGA, THERAGUN, Junlok, EMERSONGEARS and CRABGRAB, and the market feedback effect is good. In the second half of the year, the company will continue to enrich skiing and camping products.

2. Operating X-BIONIC black technology sports luxury brand

X-BIONIC is a luxury brand of black technology sports, "X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate sports.

During the reporting period, the company continued to maintain all-round cooperative relations with international suppliers of high-quality materials such as GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied, Toray, Cordura, Carvico, etc. The company’s R&D team and the Swiss R&D team continued to communicate and cooperate, and developed and designed a series of products in spring and summer of 2022, with products in autumn and winter of 2021 superimposed, forming a full range, from inner layer to outer layer. At present, after market research, user communication, user feedback, team discussion and design adjustment, most products have been developed and finalized, are being processed and produced, and continue to be updated.

In May 2022, the company opened a ski shop in Chengdu Rongchuang Snow World, which mainly sells X-BIONIC brand products. With its technological advantages and cool decoration style, it gained a good reputation. In the second half of the year, the company will also open ski shops mainly selling X-BIONIC products in snow resorts such as Chongli, (), Tonghua Wanfeng and Xinjiang Jiangjun Mountain. As for the flagship store, the company hired an internationally renowned retail design company to complete the store image design, and has signed a contract with Beijing International Trade Mall, and plans to open the first brand flagship store of X-BIONIC in China from the end of September to the beginning of October.

In the 2022 Beijing Winter Olympics, China won a total of 15 medals, including 9 gold, 4 silver and 2 bronze, ranking third in the medal list. As a supplier of functional sportswear for the Winter Sports Management Center of the State General Administration of Sport, X-BIONIC has provided good equipment support for the athletes of 11 national teams in the Winter Olympics and Snow Sports. After the Winter Olympics, many sports and fashion media, such as X-bioni () Champion Sports Illustrated, filmed fashion blockbusters and short videos of many winter Olympic champions and outstanding athletes, such as Ren Ziwei, Xu Mengtao, Qi Guangpu, Gao Tingyu, Fan Kexin, Qu Chunyu and Ahenar, showing the highlights of the champions and the sports technology performance of X-BIONIC. The Winter Olympics ignited the ice and snow craze. X-BIONIC and Lamborghini Automobile held the "X-BIONIC Lamborghini Beijing Ice and Snow Tour" at the Yuyang International Ski Resort in Beijing. Many Lamborghini car owners and fashion celebrities participated in it to jointly create a high-end sports lifestyle. In the field of outdoor exploration, X-BIONIC sponsored many excellent climbers and expedition teams, including the second national Qinghai-Tibet expedition team, to provide them with equipment support. On June 6th, 2022, X-BIONIC sponsored climbers Gao Li, Ren Yong and Lu Ping successfully reached the summit of Yinfeng in Langemann at an altitude of 6,294 meters, becoming the first "China Team" to climb Yinfeng in Langemann.

In order to strengthen the middle and back-office management ability of X-BIONIC brand operation, the company cooperated strategically with Xiamen Nanxun Co., Ltd. to develop and deploy the online Nanxun ECRP system (omni-channel customer management system), open up the membership level, points and welfare system, launch the X-BIONIC member center, build a integral mall, maintain the after-sales platform, and integrate the recruitment entrance of member activities, so as to provide consumers with more professional outdoor extension services and meet the diversified needs of consumers.

X-BIONIC brand operation is the core business of the company in the next few years. The company will focus on the main resources and strive to build the X-BIONIC brand successfully as soon as possible.

3. Organize the group construction of outdoor activities.

(1) Sanfu event

During the reporting period, the Sanfu event prepared for the event in a positive state, and adjusted the work strategy in time according to the epidemic situation and industry trends, maximizing the use of online power to mobilize user activity and expand the influence of the event. At the beginning of the year, affected by the epidemic situation, Sanfu Games actively carried out the promotion and training of employees’ special skills, and organized related trainings such as first aid and volunteer management, aiming at improving employees’ professional abilities. At the same time, we actively carried out external liaison. Chongli 168 Super Cross-country Race reached a strategic partnership with Thailand’s Intanong Super Cross-country Race ByUTMB, which took an important step towards the internationalization of Chongli 168.

In the first half of 2022, in order to maximize the brand concept of the event, the official accounts of "Chongli 168 Super Cross-country Race" were newly set up, so as to better serve the contestants with more targeted push content. At the same time, the investment in the member service was increased, and the richness and convenience of small programs were fully utilized to provide various support services for the contestants. The Chongli 168 Super Cross-country Race held from July 22nd to 24th, with more than 7,000 participants, involved 9 tracks, 13 groups, 6 starting points and 2 finishing points. The total race lasted for 3 days, posing unprecedented challenges to the track, rescue, replenishment, operation, epidemic prevention and member service. At the same time, it continued to spread the advantages of the past channels such as live broadcast, online interaction and race record sharing. Affected by the epidemic in the first half of the year, the 23rd Sanshou Triathlon was postponed, and its preparations were suspended in the first half of the year. In the preparatory process, Sanfu event signed an agreement with China Triathlon Association, and this year’s event was upgraded to A+ level competition of China Railway Association, and the event was recognized as a specific theme competition of China Railway Association. The competition will become one of the main tasks of the Sanfu event in the second half of the year.

(2) Sanfu League Construction

Sanfu Youth League continued to expand the national territory of light luxury camping, deeply cultivated the enterprise team to expand the training field, delved into the physical fitness training of young people, and explored a new outdoor lifestyle.

During the reporting period, Sanfu Tuanjian actively organized the offline enterprise group building business, seized the outdoor fashion trend in the first half of the year, vigorously developed the inherent enterprise group building business, and at the same time, fully explored the outdoor C-end market, and made remarkable achievements in the continuous expansion of SanfoHood camping factory brand, and effectively linked with the parent-child outdoor park to create the "Sanfu Little Warrior" competition for children’s outdoor activities.

In the first half of 2022, the group construction business maintained sustained and healthy development. In March, the Goddess Festival theme group building products were built, and 13 group building activities were held in a single week. At the same time, seize the inter-provincial tourism window, quickly carry out high-end customized group building activities, and complete three outdoor group building activities such as "Hiking on Black Horse Camp Moganshan", "Yunqi Capital Sailing for hegemony" and "() Chongli Meadow Challenge", which have been widely praised by enterprises. Through the continuous upgrading and breakthrough of industrial resources, Sanfu Youth League has realized the leap-forward expansion of light luxury camping and small warrior project, and will also carry out new fields of large outdoor industry and explore a new outdoor lifestyle in the second half of the year.

4. Parent-child and adolescent comprehensive quality education project

(1) squirrel tribe parent-child outdoor amusement park

During the reporting period, the "Squirrel Tribe" overcame all kinds of difficulties brought by the external environment, adhered to its purpose, and strived to build an ecological family entertainment center integrating parent-child sports, popular science education, leisure and amusement, and ecological environment protection, and build a third space for children’s growth.

On the basis of the first outdoor amusement project, the "Squirrel Tribe" in Nanjing has completed the construction of the second water park and put it into operation. The operation effect is good and it is deeply loved by parents and children. Faced with people’s demand for short trips and their love for camping, the "Squirrel Tribe" followed the changes of market and consumption, and made use of its advantages of "field", "study" and "research" to launch "SanfoHood Squirrel Tribe Camp" and camping activities in Nanjing and Chengdu respectively. Unique activities have brought diversity and rich experience to the products of "Squirrel Tribe". In the first half of the year, the "squirrel tribe" received a total of 262,900 tourists under the haze of the epidemic.

"Squirrel Tribe" spreads and promotes on "two micro-shakes" in a popular way. The projects in Chengdu, Wuhan, Zhengzhou and Nanjing have registered their own official accounts on Tik Tok, WeChat and Weibo respectively, and regularly and irregularly launched project videos and tweets, making full use of online traffic, and making the "Squirrel Tribe" squeeze into the local hot-selling list through live broadcast and delivery.

With the effective implementation of the national epidemic prevention policy, tourism relief policies have been introduced one after another, and the company has full confidence in the market recovery in the second half of the year.

(2) Eagle Safety Education and Training

During the reporting period, Eagle Sports made full use of the epidemic intermission to complete the Guizhou provincial-level 1,000-person walking race, which was also the only large-scale outdoor event in Guizhou Province in the first half of the year. Completed the May Day camping tent festival, and began to build light luxury tent camps, and expanded the activities of light luxury tent group building and the government light luxury tent festival business; Relying on the main business of the safety sector, two large-scale government-sponsored drills were completed to ensure that the camp still maintained some just-needed businesses such as safety education and training under the epidemic situation. In the first half of the year, a total of 68 safety training activities were carried out, with 26,577 trainees.

Eagle Sports has reached a framework agreement with relevant departments in Nanjing to invest in Nanjing Eagle Sports, and completed the writing of the feasibility report of the project and the construction of the architectural renderings of the barracks area, laying the foundation for the next Nanjing project construction.

In the second half of the year, Eagle Sports will continue to enrich the safety product courses, expand more safety research travel business, and continue to undertake and implement the Yuntai Mountain Climbing Race (completed on July 30), Longli Rock Climbing Challenge, Light and Luxury Parent-child Tent Festival and other projects to maximize the target benefits.

(3)SanfoHood Wild Luxury Camp+Sanfu Little Warrior

During the reporting period, the brand of SanfoHood camping factory continued to expand and achieved impressive results. In the first half of the year, a total of 8 camps were landed and operated nationwide. With the mature systematic operation structure and previous camp operation experience, we successfully seized the holiday travel bonus period and handed over the perfect answer sheet that the average daily flow of a single camp exceeded 200 people. At the same time, it has reached a strategic cooperation agreement with two high-end homestays in Beijing, namely, Tile Factory Hotel and Mountain Lodge, to jointly build a wild luxury holiday tent camp, enrich the product formats around camping, and work together to promote the development of camping industry in China. Actively expand B-end customers with camp operation needs, and provide camp design and customized camping products such as tents and awnings. At present, it has provided related services to camp operation customers in many provinces and cities in China.

In the first half of 2022, Sanfu Little Warrior completed six events in Nanjing, Chengdu and Zhengzhou, and more than 1,000 families participated in a single event. It has won wide acclaim and certain influence in the local parent-child market. In the future, we will actively expand the creation of Little Warrior IP, further promote the diversification of children’s outdoor products and enrich the ecology of the whole industry.

Through the above business segments, the company provides consumers with all-round products and services, builds an outdoor ecological platform with business users as the core, links people with outdoor brands, people with outdoor products, people with outdoor sports, and people with outdoor education, so as to realize customer group transformation among different segments, thus building a complete outdoor industrial cycle.

(III) The position of the company

Since its establishment, the company has been deeply involved in the outdoor industry and committed to the upgrading of the outdoor sports industry. R&D and production of high-functional professional outdoor sporting goods, continuous expansion of the influence of competition activities, and creation of comprehensive quality education IP for parents and teenagers with social significance have formed a good reputation and brand reputation in the industry in line with the business philosophy of operating in good faith and ensuring after-sales. It is a leader in the development of outdoor industry in China and has been rated as "National Sports Industry Demonstration Unit" by the State Sports General Administration.

(A) retail business information analysis

1. Store operation

By the end of the reporting period, the company had opened 47 professional outdoor products chain stores in 18 cities, including Beijing, Shanghai, Nanjing, Hangzhou, Chengdu, Shenzhen, Shenyang, Changchun, Qingdao, Shijiazhuang, Suzhou, Wuxi, Wuhan, Chongqing, Dalian, Zhengzhou, Zhangjiakou and Jilin, with a total area of about 20,600 square meters.

(1) Distribution of stores at the end of the reporting period

(2) The situation of the top ten stores with sales revenue during the reporting period.

(3) Store business income

In the first half of 2022, the company’s store business income was 116,042,500 yuan, accounting for 48.98% of the company’s operating income.

2. Changes of stores during the reporting period

(1) Newly opened stores

(2) Close the store

3. Store efficiency information of comparable stores during the reporting period

Note:

(1) Comparable stores refer to stores with comparable sales data in 2021 and the first half of 2022.

(2) The above does not include the closing of stores in the first half of 2022.

(3) Floor efficiency refers to the sales per square meter of business area during the reporting period.

(II) Sales on the inside during the reporting period

During the reporting period, the transaction volume of the company’s third-party sales platform was 137,684,800 yuan. With the continuous development and increase of the third-party e-commerce platform, the company’s sales in official website have gradually been linked to the third-party sales platform.

(III) Procurement during the reporting period

1. Supply situation of the top five suppliers in each commodity category

2. Inventory management policy

In terms of inventory management, the company has applied ERP invoicing management and WMS warehousing management system, which can know the inventory situation in real time, and the data of goods warehousing, warehousing and distribution, sales outbound and end-of-season inventory can be reflected in real time, and the sales and inventory data of various stores in the country and the inventory structure of various categories can be obtained at any time from the system; The product department and the commercial control department of the company will formulate the safety inventory of each category, and arrange the replenishment quantity in time when the goods are out of stock, so as to ensure the continuous sales demand and avoid the stagnation of the goods.

3. Handling policies and impairment provision policies for unsalable and expired goods.

For unsalable goods, the company will take the form of returning to brand suppliers, big promotion in spring, summer or late autumn and winter, opening outlet stores and temporary special sales, e-commerce platform channels, micro-shopping malls and so on. For expired goods, the shelf life management regulations shall be strictly followed, and the principle of first-in-first-out shall be guaranteed. For temporary goods, measures such as returning to manufacturers and bundling promotion shall be taken, and expired goods shall be destroyed and included in the loss.

As for the impairment provision policy, it shall be measured at the lower of cost and net realizable value on the balance sheet date. If the inventory cost is higher than its net realizable value, provision for inventory depreciation shall be made and included in the current profit and loss. On the balance sheet date, if the factors influencing the previous write-down of inventory value have disappeared, the write-down amount will be restored, and it will be reversed within the amount of the original provision for inventory depreciation, and the reversed amount will be included in the current profit and loss.

(4) Warehousing and logistics during the reporting period.

The company’s central warehouse is located in Changping District, Beijing, close to Shahe Higher Education Park in the Sixth Ring Road, with convenient transportation. The warehouse covers an area of 5,000 square meters, and is used for rapid turnover and storage of a full range of goods sold by the company, including out shoes, clothes, bags and equipment. During the reporting period, the warehousing expenditure was 659,500 yuan, and the logistics expenditure was 2,984,400 yuan, of which the self-owned logistics expenditure accounted for 1.96% and the outsourcing logistics expenditure accounted for 98.04%.

(5) Own brand

During the reporting period, the company’s own brand operating income was 63,814,200 yuan, accounting for 29.11% of the company’s main business income. Among them, the operating income of X-BIONIC products was 52.2584 million yuan, and the sales increased by 118.32% year-on-year.

Note: The decimal difference of total operating income in the table is due to rounding.

II. Analysis of Core Competitiveness (I) The huge development space brought by the acquisition and operation of X-BIONIC, a luxury brand of black technology sports, has been widely recognized by many professional athletes in the world for its strong black technology attributes. "X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate sports. After acquiring the ownership of "X-BIONIC" and "X-SOCKS" brands in China, the company absorbed and integrated its advanced technology, accepted the popularity and reputation of its international brands, combined with international and domestic R&D and production capacity adapted to the market, and closely cooperated with major international suppliers of high-quality raw materials, relying on the company’s accumulation in the outdoor sporting goods industry for many years, achieving brand development, which brought huge development space for the company’s production and operation. (II) Complete Outdoor Industry Operation Platform The company builds an outdoor ecological platform with operating users as the core, linking people with outdoor brands, outdoor products, outdoor sports and outdoor education by developing and selling professional high-quality outdoor sporting goods, operating X-BIONIC black technology sports luxury brands, organizing outdoor sports league construction, and designing, constructing and operating parent-child and adolescent comprehensive quality education projects. (III) Outdoor Multi-brand, All-category Product Structure Company, as one of the earlier enterprises engaged in outdoor industry, has been deeply involved in the industry since its establishment in 1997, and established a lasting and stable cooperative relationship with hundreds of outdoor brands at home and abroad, knowing the core advantages and applicable situations of different brands, different categories and different products, and forming in-depth insight and understanding of product characteristics, so as to provide professional and personalized product selection suggestions for different consumers in different scenarios and provide in-depth service to user groups. At present, the company has its own brands such as X-BIONIC, X-SOCKS, SANFOPLUS, ANEMAQEN, SANFO, KIDSANFO, etc., acting as an agent and distributing 300+ outdoor famous brands, with more than 8,000 SKUs. The product categories cover outdoor sports, daily business and leisure and other scenes. Some of the core brands are as follows: (4) Companies with strong R&D capabilities of their own brands have established many own brands such as ANEMAQEN, SANFO, KIDSANFO, SANFOPLUS, etc. by using more than 20 years of experience and in-depth understanding of products and customer groups, and have the ownership of IP in China, such as "X-BIONIC" and "X-SOCKS". The design R&D team consists of more than 40 professionals, including designers, typographers and material developers, focusing on the control of key links such as typography design, process optimization and production quality control.Focus on target market segmentation and diversified product design direction, constantly reform and innovate in fabric selection and functionality, and combine high-quality materials with advanced technology to empower sports and achieve a more comfortable, reassuring and cool brand experience. At present, the company has established in-depth cooperative business relations with international high-quality functional fabric companies including GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied, Toray, Cordura, Carvico, etc., which has laid a solid foundation for new product R&D, production and supply chain. Since the private brand products have been put into the market, they have gained a good market reputation, and the company’s core competitiveness and gross profit margin will be strongly guaranteed. (V) All-round distribution of sales channels The company has an independent team for expanding stores and a comprehensive evaluation system for opening stores. Combined with historical successful experience and business data, it evaluates and considers from various aspects such as region, consumption power, passenger flow, location, cost and return on investment, scientifically calculates and deduces the profit model, and selects excellent solutions to ensure the profitability of physical stores. Through offline channel coverage, online business development, group procurement promotion, event linkage and other means, we will comprehensively broaden sales channels and achieve online and offline coordinated development, which has strong industry influence in the professional outdoor field. (VI) Experience in organizing professional competitions and group building activities. The Sports Management Subsidiary has been focusing on the promotion and popularization of professional outdoor sports for many years.It has won the title of chinese mountaineering association Model Club and AAA outdoor sports club qualification for many years, and is a member of China Triathlon Association, Marathon Committee of China Athletics Association and International Cross-country Running Association. With the competition as the engine, the company is committed to leading Chinese people to develop a good outdoor sports lifestyle. At present, it has become a professional competition operation organization with large scale and strong technical strength in China, and its business ability is at the leading level in China from organization planning, route survey to guarantee implementation. The types of events cover daily training, entry-level events and long-distance super events, and there are many events with international brand influence such as Sanfu Triathlon and Chongli 168. The company has been fully recognized by members, contestants and outdoor sports enthusiasts in the event, and the members of the company have the characteristics of strong stability and high loyalty. The skill training subsidiary focuses on the in-depth development of enterprise group building business and occupies a leading position in the field of outdoor training for enterprises. After more than ten years of industry accumulation, a high-quality coach team composed of hundreds of professional senior coaches has been deposited, including many star coaches with national professional qualification certificates, more than ten years of experience and tens of thousands of training experiences. Established a deep cooperative relationship with many high-quality camp resources with unique outdoor entertainment attributes. After more than ten years of deep cultivation and business expansion, the company’s customer resources have covered more than 20 industries, including the Internet, technology and finance, including dozens of Fortune 500 companies, listed companies and emerging Internet technology companies. Quality customer resources,Long-term strategic cooperation, strong faculty and all-round enterprise services have enabled the company to win a stable market share and continue to drive business growth. (VII) Mature Operation and Management System of Quality Education Project for Parents and Teenagers Shanghai Xile Subsidiary is the main operator of "Squirrel Tribe". After years of exploration and practice in outdoor sports, entertainment and education, it has taken the lead in establishing standardized operation and management processes and curriculum research and development systems in the industry, and has a strong first-Mover advantage in product design, management concept, safety awareness and daily protection. "Squirrel Tribe" has its own brand IP image, and radiates clothing, picture books, courses and other related fields. By optimizing iterations, it enhances IP influence, systematically exports management service capabilities to the industry through joining, and enhances the radiation radius of IP regions. At present, the "Squirrel Tribe" has formed a good driving effect throughout the country. With the landing of projects with first-tier cities as the core, the brand awareness will be further enhanced. Eagle Sports Subsidiary owns the brand of "Eagle Safety Education", focusing on youth safety education, integrating diversified contents such as earthquake prevention and disaster reduction, self-care and self-rescue, popular science safety, youth safety education and training, etc. It can simulate various disaster sites to carry out various forms of skills training such as disaster prevention and mitigation, emergency rescue and emergency rescue, and enhance the self-help and self-care ability of young people in emergencies through experiential training. It has profound experience and mature operation mode in the youth safety quality education industry. Eagle sports investment and constructionGuizhou Yingji Outdoor Safety Base for Disaster Prevention and Mitigation has been awarded many honorary titles by Seismological Bureau of China, governments at all levels and superior units, such as National Popular Science Education Base for Earthquake Prevention and Mitigation, Publicity and Education Base for Disaster Prevention and Mitigation Safety in Guizhou Province, Publicity Base for Popular Science Education in Guizhou Province, and Training Base for Youth Self-care and Self-help in Guizhou Province. By continuously expanding the quality education program for teenagers, the company has become one of the representative enterprises in the field of outdoor unpowered sports, natural history exploration and safety education. (VIII) High-quality and stable membership group The company always adheres to the service tenet of "customer first", pays attention to the construction of customer information system, and uses CRM customer relationship management system to integrate online and offline multi-channel resources to carry out unified membership service and management. Actively cultivate new members, firmly maintain old members, increase value and optimize members’ rights and interests, and improve viscosity and repurchase rate; Establish accurate expansion of user portrait analysis needs; Provide timely and high-quality pre-sale, in-sale and after-sale services, pay attention to satisfaction feedback and follow up to enhance interaction; A loyal and stable membership base will help drive channel traffic and performance growth. (IX) The company with high industry popularity and reputation takes "encouraging and helping people to go outdoors, exercise healthily, and fully practicing the life concept of harmonious coexistence between man and nature" as its mission, and always adheres to the business philosophy of "honest management-ensuring after-sales" to provide consumers with multi-brand and full-range products. At the same time, to ensure the quality of service,The company has always adhered to the strategy of opening a store directly, and has established standardized management processes in product selection, storefront display, customer reception, professional explanation, inventory management, after-sales service, etc., which fundamentally ensures the unity and quality of foreign services. The company pays attention to establishing close cooperative relations with upstream and downstream enterprises and competent departments in the industrial chain, strictly fulfills commercial contracts, abides by business rules and business ethics, and has formed a good reputation and influence in the industry. In recent years, the company has won many awards, including National Sports Industry Demonstration Unit, Typical Enterprise of Ministry of Commerce, Zhongguancun High-tech Enterprise, Beijing AAA Credit Enterprise, Beijing Chengxin Creation Enterprise, Beijing Sports Industry Demonstration Unit, member units of Beijing Zhongguancun Enterprise Credit Promotion Association, Beijing Top 100 Private Enterprises with Social Responsibility, Beijing Top 100 Small and Medium Private Enterprises, Xicheng District Civilized Unit and Worker Pioneer, Zhongguancun Credit Cultivation Double Hundred Project "100 Most Influential Credit Enterprises" and so on. And ISO9001 quality management system certification, ISO14001 environmental management system certification, GB/T28001 occupational health and safety management system certification, etc.

Iii. Risks faced by the company and countermeasures (I) Risks that the X-BIONIC brand fails to meet expectations. Although the X-BIONIC brand has strong scientific and technological functional advantages, it takes a long time to establish brand awareness in the market as a new brand. Brand awareness also affects channel construction and sales performance. To fully operate the brand and test the company’s comprehensive ability, there is a risk that it will fail to meet expectations within a certain period of time. Countermeasures: Make clear the positioning of X-BIONIC black technology sports luxury brand, form a strong team from product research and development, brand marketing, channel construction and customer service, form operational capabilities, and ensure the stable and successful operation of X-BIONIC brand. (II) Risk of Force Majeure, such as repeated local epidemics and short-term stagnation of consumption. At present, domestic epidemics may face repeated situations. Repeated local epidemics may affect the sales of offline physical stores, the passenger flow of squirrel tribe parent-child outdoor paradise and Eagle safety education base, and the construction of outdoor games, and will also have an impact on the supply chain. Countermeasures: vigorously develop online business, seize new business opportunities such as camping, maintain close communication with international suppliers, send orders in advance to purchase and prepare emergency plans, control costs at the same time, adopt a more cautious attitude towards new project investment, and buffer the challenges brought by force majeure such as repeated epidemics to the greatest extent.

How to charge if the mobile phone traffic exceeds?

In the digital age, mobile phone traffic has become an indispensable part of our daily life. However, for many users, the charging method after the traffic exceeds the package limit is a relatively vague concept. This paper will analyze the charging mechanism of mobile phone traffic in detail to help you better understand and control your traffic consumption.

First of all, we need to be clear that different mobile phone operators may have different charging methods after the traffic exceeds. Generally speaking, there are mainly the following charging modes:

* * 1. Charge according to the standard tariff outside the package * *

This is the most common billing method. Once the user’s traffic exceeds the package limit, the operator will charge at a fixed price per MB or GB. For example, an operator may stipulate that the excess traffic is charged at 0.29 yuan /MB. Therefore, after users exceed the traffic, the amount they need to pay will be directly proportional to the amount of excess traffic they use.

* * II. Step-by-step billing * *

Different from charging according to the standard tariff outside the package, under the step-by-step charging method, the cost beyond the flow will change according to the different usage. For example, the first 100MB of excess traffic may be charged at a higher price, while the part beyond 100MB may be charged at a lower price. This billing method aims to encourage users to use traffic reasonably and avoid unnecessary waste.

* * Third, there is no charge for speed limit * *

When the user’s traffic exceeds the package limit, some operators will adopt the strategy of speed limit and no charge. That is, users’ internet access speed will be limited, but no extra fees will be charged. Although this method will not affect users’ normal call and SMS functions, it will reduce the online experience, especially in application scenarios that need high-speed network support.

* * IV. Flow refueling package * *

In order to meet the needs of users to temporarily increase traffic, some operators also provide traffic refueling package services. Users can order fuel packs when the traffic is insufficient to obtain additional traffic resources. The advantage of this method is that users can flexibly choose the traffic quota according to their own needs and avoid unnecessary waste.

After understanding these charging methods, we need to pay attention to some usage details. First of all, we should always pay attention to our own traffic usage and avoid unnecessary traffic waste. Secondly, when the traffic is about to run out, we can consider shutting down some unnecessary network applications or functions to save traffic. Finally, when it is necessary to temporarily increase the flow, priority can be given to ordering the flow refueling package to avoid the high cost caused by exceeding the package limit.

Generally speaking, there are various charging methods after mobile phone traffic is exceeded. Users should fully understand the characteristics and applicable scenarios of various charging methods when choosing a package, so as to better control their traffic consumption.

Ningbo Mercedes-Benz GLC coupe AMG is offering discounts! The latest offer is 629,000 yuan, and the car is sufficient.

[car home Ningbo Preferential Promotion Channel] At present, large-scale preferential activities are being carried out in the Ningbo market, and the maximum preferential amount has reached an astonishing 70,000 yuan. After this preferential adjustment, the minimum starting price of Mercedes-Benz GLC coupe AMG has dropped to 629,000 yuan. If you are interested in buying this car, please click the "Check Car Price" button in the quotation form to get a higher discount.

宁波奔驰GLC轿跑

Mercedes-Benz GLC coupe AMG attracts attention with its unique and elegant design. The front face adopts AMG exclusive design, and the air intake grille adopts vertical chrome stripes, showing a strong sporty atmosphere. The overall style is both luxurious and dynamic, and the streamlined body lines and low roof design give it a unique coupe style. This design not only improves the visual impact of the vehicle, but also gives it excellent aerodynamic performance.

宁波奔驰GLC轿跑

Mercedes-Benz GLC coupe AMG has a body size of 4792*1938*1608mm and a wheelbase of 2888 mm. The overall lines are smooth and dynamic. The tires are made of 265/45 R20 front tires and 295/40 R20 rear tires, with unique rim design, which brings more sporty visual effects and excellent grip to the vehicle.

宁波奔驰GLC轿跑

The interior design of Mercedes-Benz GLC coupe AMG shows the perfect combination of luxury and sports. The center console is equipped with an 11.9-inch touch screen, which supports the voice recognition control of multimedia system, navigation, telephone and air conditioner, greatly improving the convenience of operation. The steering wheel is made of leather, carbon fiber or suede, providing a variety of choices, and supporting electric up-and-down and front-and-back adjustment to meet the needs of different drivers. In addition, the front row is also equipped with mobile phone wireless charging function and Type-C interface, which is convenient for charging and data transmission. The seats are made of high-quality leather/suede materials, and the main and co-pilot seats have various adjustment methods, including front and rear, backrest, height, leg rest and lumbar support adjustment, and support heating and ventilation functions. The memory function of the electric seat further improves the driving comfort, and the rear seats can be laid down in proportion to flexibly cope with different scenes.

宁波奔驰GLC轿跑

Mercedes-Benz GLC coupe AMG is equipped with a 2.0T turbocharged engine with a maximum power of 310kW and a peak torque of 500 Nm. In addition, this engine also has 421 horsepower. With the 9-speed automatic manual transmission, it brings excellent power output and smooth shifting experience to the driver.

Fenglanda test drive experience, to meet all the needs of home.

No matter how the times change, home is always the most fundamental demand for car purchase. If you want to buy a good family car with a budget of 100,000 yuan, Guangzhou Automobile’s Fenglanda will be a good choice. There is no evidence, so here are dry goods for you.

Visually, Fenglanda adopts typical SUV elements, and its body is full of weight. At the same time, with sleek lines and sharp front and rear headlights, it is atmospheric and fashionable, which is in line with the mainstream aesthetics.

In terms of interior, Fenglanda adopts a capable and spacious visual design, and the steering wheel and shift lever are wrapped in delicate leather. At the same time, it is equipped with a 10.25-inch central control screen+a 12.3-inch full LCD instrument, and the screen size is leading at the same level. The configuration is also everything. The whole system comes standard with CarPlay/CarLife/HiCar, which meets the connection of almost all mobile phone platforms. It also has functions such as voice control, car home interconnection, online map and audio and video, which fully caters to the current era.

Spatially, the wheelbase of Flanders is as long as 2640mm, the rear row can provide 740mm of leg space and 775mm of head space, and the rear seat angle adjustment function, which is rare in the same class, can always find a comfortable sitting position. At the same time, the intimate design of lifting the door frame makes it easy for both the elderly and the baby to get on and off. In terms of storage space, the volume of the trunk of Flanders is as high as 438L, which can easily hold four 22-inch and two 24-inch suitcases. Not only that, the rear seats also support 4/6 split down, which can meet the daily storage needs to the maximum extent.

In terms of power, Fenglanda has a fuel version and a hybrid version to choose from. The former uses a 2.0L naturally aspirated engine with a maximum power of 171 HP and a peak torque of 205N·m, which matches the CVT gearbox. The latter is equipped with Toyota’s fifth-generation intelligent electric hybrid system. The comprehensive power of the system is as high as 144kW, and the direct sense of acceleration is comparable to that of a pure tram. Moreover, the motor can be started instantly in one second in extremely cold or extremely hot environment, so there will be no power lag. At the same time, the minimum fuel consumption of this hybrid system under WLTC condition is only 4.57L/100km, which can greatly reduce the cost of later vehicles. Moreover, this system does not need to be recharged, and a tank of oil can run about 800km.

Finally, in terms of safety, Feng Landa got three straight A’s (G’s) in the most stringent crash test of China Insurance Research Institute, namely "passenger in the car", "layman in the car" and "auxiliary safety". At the same time, there are also seven airbags as standard in the whole department, and there are at most six opponents at the same level. There are also super L2 intelligent driving assistance systems, such as PCS pre-collision system, PDA predictive active driving assistance system, RSA road sign recognition assistance system and DRCC.

Write it at the end

No matter in terms of space, intelligence, configuration, power, etc., Fenglanda has a good performance. The balanced character without short board just meets the demand of family cars, and now Fenglanda has more than 40,000 discounts, and the entry threshold has been reduced to 90,000. Even the cost performance has been considered for you. It is not surprising why Fenglanda can always maintain such high sales.

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Attract "a swift horse" and "to Xinli"

  On April 26th, when Qi Puce, Chairman of BMW Group, and his party came to Liaoning, BMW once again announced to the outside world that it would continue to increase investment and expand its business in Liaoning. This is another milestone in the cooperation between Liaoning and BMW Group, which promotes the transformation of manufacturing industry to a more efficient, smarter and greener direction with new quality productivity.

  Long-lasting cooperation stems from consistent mutual trust. In 2003, BMW set its sights on Liaoning and established BMW Brilliance in cooperation with Liaoning, sowing the "seeds of hope". Over the past 20 years, BMW Brilliance has been accelerating its pace of development, expanding its production and operation scale, and continuously improving its operation quality and efficiency, which has become a successful example of pragmatic cooperation between local governments in China and German enterprises. In recent years, BMW Brilliance has created a series of landmark achievements, such as the launch of the brand-new BMW i3, the completion of the product upgrade project of Dadong Factory, the opening of Lida Factory, and the rolling off of the 5 millionth new car, and has continuously written a new chapter in the cooperation between Liaoning and BMW.

  Practice has fully proved that the rapid development of BMW Brilliance in Shenyang is the result of the deep integration of "BMW quality" and "Made in Liaoning", which further proves that Liaoning and Shenyang are a fertile ground for innovation and entrepreneurship. Looking back, the cooperation between the two sides has been iterative and upgraded, which has also brought profound enlightenment for the two sides to continue to work together to create a better future.

  A solid industrial base is an advantage. Liaoning has complete industrial categories, complete industrial system, perfect automobile industry foundation and a long history, and has a large number of enterprises with advantages in vehicle manufacturing and parts. Shenyang has a solid industrial foundation and a large number of skilled personnel in the field of automobile manufacturing. All these have laid a solid foundation for Liaoning and BMW to create good cooperation. At present, Liaoning is promoting high-quality development with a high level of opening up, leading all-round revitalization with comprehensive opening up, deeply participating in international industrial division and cooperation, actively promoting the safety and stability of industrial chain supply chain, promoting industrial innovation with scientific and technological innovation, and accelerating the development of new quality productivity. This unique advantage and great potential make Liaoning’s high-quality development full of confidence and motivation, and the cooperation prospect with BMW Group is bright and beautiful. If all kinds of enterprises, including BMW, can combine their strengths with Liaoning’s advantages, integrate into Liaoning’s revitalization, further expand the industrial layout in Liaoning, and speed up the launch of new products, technologies and models, enterprises will surely step onto a new level of development.

  A good business environment is the key. Rooted in Liaoning for more than 20 years, BMW has invested more than 100 billion yuan. This increasing number is enough to reflect BMW’s high trust in this land and sufficient confidence in its future development. The person in charge of the company has also "liked" many times on different occasions. The strong support and good service of governments at all levels in Liaoning Province have helped BMW overcome various difficulties. All these show the full recognition of Liaoning’s optimized business environment. In fact, service enterprises are service development, but also service ourselves. Only when entrepreneurs truly feel that the "soil" here is fertile and the "nutrients" are sufficient will they deeply cultivate and introduce Liaoning. This also encourages Liaoning to continue to take optimizing the business environment as a "trump card" to promote revitalization and development, optimize policy services, make good use of the sword of the rule of law, build a new type of political and business relationship that is pro-Qing and unified, introduce more targeted and high-value policies and measures, equally protect the property rights and legitimate rights and interests of various business entities according to law, create a good environment and social atmosphere that respects business and is pro-business and safe, and make every effort to create an "upgraded version" of the business environment to promote state-owned, private and foreign enterprises.

  A few days ago, BMW’s new generation concept car made its debut, and will be put into full production in Shenyang in 2026. A more exciting "BMW story" is waiting for Liaoning and BMW to write together.

  We believe that with Liaoning’s continuous efforts to deepen reform and open wider to the outside world, there will be more "swift horses" racing in the land of Liaoning and Shenyang in the future, working together to gather momentum and win the future!

How to solve the pain point of insufficient battery life, the zero-run C16 replenishes power quickly, and only needs to be charged for 5 minutes to increase 200KM.

For a long time, the pain point of insufficient battery life has often been criticized by people. To solve this problem, it is either convenient or fast to replenish power.

The pure electric version is equipped with an 800V high-voltage platform as standard, which can achieve a high power of 150kW and replenish power very quickly. It only needs to be charged for 5 minutes to increase the cruising range of 200KM. It is equipped with a single motor with a maximum power of 215kW, which can better meet the multi-person travel needs of mainstream household users.

As the first medium and large six-seat SUV of Zero Run, and the flagship of LEAP 3.0 technical architecture, Zero Run C16 is based on Zero Run’s global self-research capabilities and the proposition of "choosing a car to see Zero Run, the value has reference". In order to better meet the multi-person travel needs of mainstream household users, Zero Run C16 realizes two redefinitions of six-seat SUVs – MPV space design and comfort experience + SUV styling style and multi-scene functions.

In terms of power, the Zero Run C16 provides the C16 with the option of extended range pure electric dual power. The pure electric model is equipped with a global 800V high-voltage silicon carbide platform as standard, which is fast in energy replenishment, high in efficiency and strong in performance. In the 30% to 80% range where daily charging is most frequent, the Zero Run C16 can be charged in place in as little as 15 minutes.

The Zero Run C16 also comes standard with a four-leaf clover central integrated electronic and electrical architecture, a Snapdragon 8295 chip, a new generation of LEAP OS system, a 14.6-inch 2.5K high definition central control screen, and + OrinX high-end smart driving solutions, large panoramic canopy, electric tailgate, etc. Basically what you want, the Zero Run C16 is provided to you.

Shanhai T2: 179,900, all two-wheel drive

Jetway Traveler has indeed achieved great success, but the previous Jetway Traveler is a pure fuel car, coupled with the design factors of the square box, its fuel consumption performance is not low, so this also makes more friends look forward to his plug-in version. Now Jetway Traveler’s plug-in version is also on the market, but because Jetway’s product line has been reorganized, Jetway Traveler’s plug-in version is also a new name – Jetway Mountain Sea T2, and now Jetway Mountain Sea T2 has also announced the specific price: 179,900 yuan – 209,900 yuan, which is a big increase in price compared to the previous Jetway Traveler.

In terms of external design, Jietu Shanhai T2 itself is a square shape. In fact, the success of Jietu Travelers before was due to its external design. The design of Jietu Shanhai T2 itself is basically the same as that of Jietu Travelers, taking the square box route, which is very hard-nosed as a whole.

On the side design, Jietu Shanhai is a square design, with tough lines and broad eyebrows. The overall aura is very sufficient. In terms of the size of the whole vehicle, its length, width and height are 4785mm/2006mm/1875mm, and the wheelbase is 2800mm. Because it is a square box shape, there is a sense of tall and powerful on the side. The entire tail design is a conventional off-road vehicle design, and the spare tire, the longitudinal distribution of tail lights, and the side-opening tailgate are all original hardcore off-road vehicle designs. Because Jietu Shanhai T2 is basically the same design as Jietu Traveler, I won’t go into detail here. Previously, the design of Jietu Traveler has indeed been loved by consumers. Now Shanhai T2 itself has not changed, and there is no problem with the external design.

In terms of interior design, the Jietu Shanhai T2 is basically the same as the Jietu Traveler. It is equipped with a 10.25-inch meter + a 15.6-inch central control screen. These two screen styles are conventional and look good. It has a built-in Qualcomm Snapdragon 8155 chip. The overall fluency and interaction of the car and machine are remarkable, and the actual performance can also be fully referred to by the Jietu Traveler. As an SUV with good off-road properties, the Jietu Shanhai T2 itself also retains a lot of physical buttons, such as the driving mode selection knob and other function buttons. The entire interior uses more straight lines to reflect its hardcore properties.

Jietu Shanhai T2 has launched 3 configuration versions, all of which are two-wheel drive, while the previous Jietu traveler actually focuses on four-wheel drive, and two-wheel drive is almost interesting for off-road. On the relevant configuration, the entry version itself is not equipped with L2-level auxiliary driving, which is almost interesting, and the entry version of the airbag is reduced, the entry version is not equipped with front and rear head airbags (air curtain), which is a bit unreasonable, after all, the entry-level guide price is 179,900 not cheap. In addition to the entry version, the other two configuration versions of the configuration performance is good, if the budget is not too tight, the entry version is not recommended.

In terms of power system, Jietu Shanhai T2 is equipped with Chery Kunpeng super hybrid C-DM technology. This system is Chery’s latest hybrid system. The 1.5T engine is a plug-in hybrid special engine with a maximum power of 115kW and a motor power of 165kW. It is matched with a 3-speed DHT gearbox. The battery is a 26.7kWh and 43.24kWh lithium iron phosphate battery, corresponding to a pure electric battery life of 129km and 208km. In terms of feed fuel consumption, the 100-kilometer fuel consumption is 6.3L, which also supports external discharge. From the book data, Jietu Shanhai T2 is still very beautiful. If it is not enough, I think it still does not have four-wheel drive at present. The Jietu Shanhai T2 itself says that it has strong off-road ability, but it is almost interesting to have no four-wheel drive. After all, the previous Jietu travelers were able to become popular, and a big factor is that they mainly played the four-wheel drive + square box shape that is close to the people.

Overall, the Jietu Shanhai T2 is a plug-in version of the Jietu Traveler. The exterior and interior are basically the same, and the main change is that the power system is different. From the price point of view, the Jietu Shanhai T2 is a big price increase compared to the Jietu Traveler. From the perspective of competitors, the main competitor of this car is still Haval Raptors. In the face of the cheaper price of Haval Raptors and all four-wheel drive, can the Jietu Shanhai T2 continue the glory of the Jietu Traveler?

Test drive Volvo XC60: In the name of "XC", this car is very versatile.

All along, when we talk about the brand Volvo, we can’t do without the word "safety". Indeed, whether it is a scientific and reasonable body frame design or an advanced active and passive safety protection system, Volvo has made great achievements in the field of automobile safety. But in fact, safety is only one aspect of a car. When we discuss whether a car is excellent enough, there are many aspects to consider.

Not long ago, my brother got a Volvo XC60 T8 Hybrid Zia Deluxe Edition, and we also took this opportunity to show you the diversified "face" of Volvo. What are the features of this XC60 new energy version besides safety? Let’s go!

About design: Mr. Fashion in sportswear

During the Ford period, Volvo’s shape design was elegant and graceful. At that time, the Volvo SUV family always gave people a feeling of being a refined scholar.

Nowadays, when Volvo XC60 was born with a brand-new family style design, it embraced fashion and trends with Raytheon’s hammer lamp set and sharper waistline, which made people shine. The XC60 new energy version that we test-drive this time has really brought us a more spiritual and sporty side.

When I first saw the XC60 real car, the feeling brought by this medium-sized SUV was actually different from many other SUVs. Traditionally, most medium-sized SUVs are designed to be tall and powerful. However, the overall outline lines of XC60 are in no hurry to express the domineering of this car. On the contrary, it indirectly depicts the luxurious texture of Northern Europe through distinct lines, and even has the feeling of a little crossover.

For example, in the side of the vehicle, a very smooth characteristic line is used to depict, and the overall visual performance is relatively slender and low. But at the same time, the huge wheel arch forms a certain contrast with it. The 20-inch big feet bring the minimum ground clearance of 216mm to this car, so this XC60 still has a strong cross-country atmosphere.

It should be noted that the letter "XC" in Volvo XC60 literally means "Cross Country" (because the word "Cross" has a cross meaning, it is generally replaced by the letter "X" under the abbreviation condition).

Therefore, from the appearance, Volvo XC60 presents a lot of design elements about "cross-border", "wild" and other themes. There is no doubt that this is a kind of purity. And such purity, I think, has opened the distance with most urban SUVs now. Let’s just say that when I saw this XC60, the first thing I thought of was driving this car, pulling my bike, and then taking a long trip to see the outside world.

About the interior: Volvo always knows your mind so well.

When you see the XC60, there is always an impulse to travel by car. Therefore, you will enter the car with great interest, hoping that the interior design and related configuration of this car will make the journey more comfortable and beautiful during a long journey. So what is the truth? Brother also experienced it for everyone.

In fact, when the car door is opened, this XC60 is still the familiar "Nordic flavor", low-key and maverick. In the overall cockpit design, this car shows a consistent simplicity. At the same time, the interior of this car is also quite textured.

What is texture inside XC60? Many friends in the same trade think that the obvious luxury materials such as leather coating and wood decorative board are texture. But in the senior brother’s view, exquisite workmanship, friendly ergonomics setting and environmentally friendly interior air … these are the textures.

When it comes to workmanship, although many different materials are used to combine the interior of this car, if you look closely, the seams between different materials are even and delicate. Moreover, it is worthy of praise that the design of the air conditioning air outlet lever of this car has a clear damping feeling during use, which is very convenient for us to adjust.

From a purely visual point of view, the interior of this car is very comfortable in all aspects, but the finishing touch must be the design of the crystal bumper. Crystal clear texture, after refraction in the sun, will shine with colorful light. In the sedate and luxurious interior atmosphere, this design makes the interior of this car more outstanding and more textured.

In addition, although this XC60 is a new car, it can be said that there is no smell in the car thanks to the environmentally friendly materials and IAQS air purification function. After driving for several hours, even if the window is not opened, there will be no symptoms such as dizziness and brain swelling.

Let’s talk about the ergonomic settings of this car again. Senior brother thinks that this place can reflect Volvo’s intimacy. Its center console is slightly biased towards the driver’s side, but the visual effect is still relatively symmetrical. In this way, it not only ensures the driver’s convenience, but also shows the beauty of symmetry; And its steering wheel also has a good grip. When holding the direction of three or nine o’clock, the driver can still easily operate the multi-function buttons of the steering wheel, which is very convenient to operate.

In terms of seat design, XC60 also maintains Volvo’s consistent seat design style, that is, after sitting on it, the intuitive feeling is not too soft, but all parts of the body have good support. Moreover, on the basis of adjustable cushion length, the front seat also has the function of seat massage, which is a great "weapon" to relieve fatigue for long-distance driving.

It is worth mentioning that the multi-angle adjustment mode of the seat can always let us find the right position for drivers and passengers with different bodies. When we test drive for a long time, the good support of this seat effectively avoids physical fatigue.

Finally, let’s talk about the intelligent system inside this car. In fact, this car is equipped with a car networking system, and online navigation, online music and other apps are available. However, my senior brother suggested that when traveling far away, you should still use mobile navigation and map it to the car through Carpay. The on-line navigation of the vehicle will be delayed in use. If the network is not good, it may lead to the wrong intersection and cause unnecessary trouble.

About driving: the power is strong enough and wild enough.

In fact, every time I test drive, my brother will carefully experience the feeling of driving a car, because this is the core and most basic place of a car. Volvo used to give people a sense of inactivity, and few people would use Volvo to drive fast. But times have changed, Volvo is no longer the "implicit" Volvo of that year. The test drive of this Volvo XC60 T8 hybrid was endowed with higher sports potential by engineers.

This car is equipped with a 2.0T high-power engine, which can provide 303 horsepower and 400N·m torque. Even without a hybrid system, the power of this fuel engine is enough to make many people have an "intracranial orgasm". After adding a plug-in hybrid system, with the help of the motor, the comprehensive torque of the system reaches 640N·m, which can complete zero acceleration in 5.5 seconds.

Brother can be more intuitive about motivation. In sports mode, choose ejection to start. At the moment when you release the brake pedal, there will be a strong thrust, which will make you eject forward. Strong acceleration, accompanied by the roar of the engine, even at that moment, will make you feel dizzy.

After that, there will be no such dull feeling. This car will continue to tease you, let you step on the accelerator pedal again, and it will not hesitate to transmit powerful torque to the wheels, once again let you experience the feeling of being tightly attached to the seat.

In addition, the acceleration of this car is not only violent, but also smoother. For example, when we want to spend a comfortable journey, let alone the smoothness and lightness brought by the motor assistance, this 8AT gearbox will not let us notice its existence during the shift, and it always completes the shift inadvertently. If you don’t listen carefully to the engine operation, you will even wonder if this car has a gearbox.

Of course, in addition to the vertical performance, we also tested the cornering handling performance of this car. Originally, as a medium-sized SUV, we didn’t have much hope for the control of this car at all. But when we tried to split a corner, the truth was very embarrassing.

This car is not only accurate in directionality, but also has a small roll when it turns quickly. When turning the corner, the signs of pushing the head are not obvious. Obviously, if conditions permit, senior brother will definitely drive this car to play the mountain road.

Moreover, this chassis can exercise and be comfortable. When you want to attack the corner quickly, adjust the air suspension to the lowest, and the cornering posture of the vehicle is very stable at this moment; When you want to get higher comfort on bumpy roads, raise the chassis of the vehicle, which makes it more passable and has better shock-absorbing ability.

The second brother believes that the excellent handling of this chassis is in many aspects. First, it adopts double wishbone front suspension, which can provide stronger support compared with McPherson suspension; In addition, the car has placed large-capacity driving batteries and motors in the chassis position, which makes the center of gravity of the car sink further and obtains a higher corner limit.

Generally speaking, the handling of this car is balanced. It can not only bring us excellent handling feel on the highway, but also bring us enough comfortable driving texture during long-distance travel, and we also believe that with this four-wheel drive structure, its wet road stability and passability can meet our needs for long-distance travel.

Conclusion:

After the test drive of this XC60, my senior brother felt that he was still wanting more. Because, we simply experienced the static performance of this car and the dynamic feeling on the city road in the city. If there is an opportunity, my senior brother hopes to take a long trip in this car. Whether going to Tibet or Xinjiang, I believe that this car can make the journey very interesting by virtue of its high safety, excellent cockpit texture, excellent power and passability.

Awesome | the first time in the world! The "tram" that only discharges water began to operate in Tangshan.

  Cctv newsYesterday, it was the first in the world.Hydrogen fuel cell tramPut into commercial operation in Tangshan, Hebei Province. The biggest feature of this tram is thatThe only substance discharged is water., to achieve the real "zero-emission”。

  This is also the first commercial operation of a hydrogen fuel cell tram worldwide, marking a major breakthrough in the field of new energy rail transit in China.

  The only emission of hydrogen fuel cell technology is water.

  Hydrogen fuel cell technology is the mainstream direction of global clean energy development and utilization.Power generation through the direct electrochemical reaction of hydrogen and oxygen is the reverse process of electrolyzing water, with high energy density, low noise and no pollution, and the highest temperature of power generation reaction does not exceed 100℃.No nitrogen oxides are produced, and the only emission substance is water, which is a real "zero emission".

  "zero emission" of pollutants from hydrogen fuel cell trams

  After more than four years of research, CRRC Tangshan Company took the lead in breaking through a series of key technologies such as fuel cell/supercapacitor hybrid traction and control for the first time in the world.The developed tram completely eliminates catenary and pantograph.(electric equipment for electric traction locomotive to obtain electric energy from catenary is installed on the roof of locomotive or motor car), which fills the gap in this field.Realize "zero emission" of pollutants and "net-free" operation in the whole process.

  Hydrogen fuel cell tramAdopting the world’s most advanced 100% low floor technology, the floor of the carriage is only 35 cm away from the track surface, and there is no need for a platform.; The minimum turning radius is only 19 meters, and the track can be directly laid along the existing urban roads, driving and stopping on the ground, so that passengers can easily ride.

  The car is equipped with a wireless wifi network system that can last for 40 kilometers.

  The Tangshan industrial tourism route uses hydrogen fuel cell trams.There is no need to set up catenary and install the third rail (power supply rail) and charging pile along the way. The whole operation of the line is 13.84 kilometers, and the tram only needs 15 minutes for rapid hydrogenation at a time, with a sustainable running speed of 40 kilometers and a maximum running speed of 70 kilometers per hour.

  This tram adopts 2-car, 1-trailer and 3-car grouping, with 66 passenger seats and a maximum passenger capacity of 336. The grouping and passenger capacity can be flexibly increased according to operational requirements. The car is equipped with a wireless wifi network system, and passengers can freely access the network.

  ▌ This article Source: Xinhua News Agency China News Network