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Great Wall Gun brand released! 126,800 pickup trucks were pre-sold, and domestic pickup trucks moved towards high-end.

When it comes to high-end pickup trucks, many friends will think of models such as Raptor and Smooth Road. Nowadays, we also have our own domestic high-end pickup trucks. On August 18th, Great Wall Motor released the new brand of pickup truck-Great Wall Gun, and announced the pre-sale price of pickup truck for the Great Wall Gun: 126,800-159,800 yuan.

What is the market expectation of Great Wall Gun as a domestic high-end pickup brand? What are the highlights of its first model? With these questions, this issue of "Looking at a New Car with Wisdom" is explained by Xiao Zhi.

The brand and the first model of Great Wall Gun made their debut at this year’s Shanghai Auto Show. At this brand launch conference, the Great Wall Gun officially announced that it will become the first global pickup truck brand in China, and will lead the pickup truck in China to start the 3.0 multi-purpose ride era.

Great Wall Motor also interpreted the logo of the Great Wall Gun brand. The logo evolved from the letter "P", which represents the triple meanings of "power" strength, "PK" challenge and innovation, and "perfect" perfection and extreme life. At the press conference, Li Ruifeng, vice president of Great Wall Motor and general manager of the sales company, also released the "123 Strategy" of the Great Wall Cannon pickup truck, namely, to maintain the first domestic and export sales volume, to achieve an annual sales volume of 200,000 vehicles in 2020 and a cumulative sales volume of 3 million vehicles in 2025. Up to now, the cumulative sales volume of Great Wall pickup trucks has reached 1.6 million, that is, in the next six years, the average annual sales volume will exceed 230,000.

The Great Wall Gun series pickups are built on the platform P71, and the vehicle pickups unveiled at the press conference are hard-core and fashionable. The front face of the new car adopts a brand-new Logo, the front face adopts a trapezoidal large-mouth air intake grille, and the three banner chrome-plated decorative strips highlight the exquisiteness of the front face. With the thick front bumper, the front of the car is full of strength. The rear part of the car is round and full, and the taillight uses a rare LED light source at the same level, which has a high recognition after lighting, and the logo on the rear part is the logo of the Great Wall pickup truck.

In terms of body size, the specific length, width and height of the Great Wall Gun are 541019341886mm, the wheelbase is 3230mm, and the internal dimensions of the cargo compartment are 1520/1520/538 mm..

As for the interior, the center console of the Great Wall Cannon pickup truck adopts a symmetrical design, and the overall modeling style is similar to that of Haval H9. Its interior texture is remarkable. The interior color matching provides three kinds of matching: technical texture, brown imitation wood decorative board and brown and white leather material to meet the aesthetic needs of different consumers. A large number of leather covers are used in the central control and door panels.

The 9-inch large screen equipped with the Great Wall Gun and the new intelligent network connection system not only have high-precision speech recognition, entertainment control and other functions, but also can realize remote control of vehicles through mobile phone interconnection, such as remote starting of vehicles, air conditioning control, oil quantity detection and other functions. In terms of comfort configuration, the new car is equipped with 6-way main driving electric adjustable seat, seat electric heating, dual-temperature zone automatic air conditioning and other functional configurations; In terms of safety configuration, the car is equipped with the latest generation of Bosch 9.3 ESP, equipped with 360 look around, reversing images, parallel line assistance, 12 radar probes and other intelligent configurations. It is worth mentioning that the pickup truck for the Great Wall Gun is also equipped with L2-level automatic driving technology, which matches ACC adaptive cruise, lane keeping, intelligent forward looking, intelligent driving assistance and other functions.

In terms of power, the pickup truck of the Great Wall Gun is equipped with a 2.0T gasoline engine code-named GW4C20B, with a maximum power of 190 HP and a peak torque of 360 Nm, which supports the national six emission standards. The transmission system is matched with an 8-speed automatic manual transmission from ZF and equipped with a four-wheel drive system. In addition to the passenger version of the pre-sale price announced this time, Great Wall Gun will also provide commercial and off-road models in the future to meet different needs of consumers.

For a long time, the market share of pickup trucks in China is only 1.8% due to policy restrictions and consumer awareness. However, with the continuous maturity of China’s automobile consumption market, the regulations on pickup trucks have been gradually relaxed since 2016. In 2018, reflective strips and word spraying were cancelled; At the beginning of 2019, it was proposed to "steadily and orderly expand the scope of restrictions on pickup trucks entering the city". According to the data of the Association, the pickup truck market in China has grown by 10% in 2018, far exceeding the passenger car market, which shows that the pickup truck market still has great market potential. Moreover, the multi-function and versatility of pickup trucks is an incomparable advantage of any other vehicle. With the loosening of pickup truck welcoming policy in China in recent years, the spring of pickup truck market is coming.

Great Wall Motor, which started as a pickup truck, has won the domestic and export sales for 21 consecutive years, and has accumulated profound technical force and rich experience in building cars. Its Fengjun series pickup trucks have a market share of about 36% in the domestic market and have been the sales champion in the domestic pickup truck market for many years. In the first half of this year, the cumulative sales of Great Wall pickup trucks was about 80,000 units, up 16.8% year-on-year, and the pickup truck market remained the absolute number one. In terms of sub-models, Fengjun 5 and Fengjun 7 continued to win the first place in single-model sales, and Fengjun 7 continued to lead the sales of new products. While improving the inherent tool pickup truck market, Great Wall pickup truck has also opened the way for new products and brands to soar.

Xiao Zhi believes that pickup trucks no longer bear a single tool attribute, and the pickup trucks that can be used at home, off-road and pull goods will be the direction for its breakthrough and high-end development in the future. Take today’s protagonist, the Great Wall Cannon, for example. It has launched three models: off-road version, passenger version and commercial version to meet different needs of consumers. Xiao Zhi learned from the Ministry of Industry and Information Technology that the Great Wall Gun declared a total of 11 national six models, including 2 passenger pickups, 9 commercial pickups and all gasoline and diesel national six models.

The appearance of the Great Wall Gun really opened the era of pickup trucks in China. From the perspective of product strength, the interior of the Great Wall Cannon pickup truck has a passenger car-level comfort configuration, and the new car has reached the L2-level automatic driving level. Judging from the market performance, Great Wall pickup trucks are exported to Europe, Africa, the Middle East and Australia, and have achieved good sales and reputation. With the blessing of the general factors, Great Wall Gun has the confidence and capital to launch an impact on the goals of the top three pickup brands in the world. With the increasingly mature domestic market environment, Xiao Zhi is optimistic about the market prospect of the Great Wall Gun.

CCTV.com

　　As a film adapted from a best-selling topic novel, The Da Vinci Code aroused unexpected controversy. To some surprise, not only did religious groups dislike the film, but the film critics and audiences’ reactions to the film were also uneven, and the average evaluation was not high. From the common sense, there are two Tom Hanks and Ron Howard Oscar regulars, bring up the rear’s movies, which should at least be worth the ticket price.

　　It’s a little far from China audience.

　　"For most China audiences, it is even more difficult to understand."

　　Nina Wu

　　On the day of the premiere of The Da Vinci Code, although the audience in China was in high spirits, many people felt unintelligible both during and after watching the film. The fundamental reason is that the content of the film is really far from the audience in China, because many of the contents in the film involve religious factional contradictions, historical and theological stories.

　　Although the author has made a detailed introduction and analysis in the novel, in the movie, the inevitable reduction has directly erased these wonderful things mercilessly. This makes the China audience sitting in front of the big screen look worried. In addition to thinking in detail according to the theoretical analysis of the protagonist, they must constantly accept the new content. The final result is that they either don’t understand it, or they pick up sesame seeds and throw watermelons.

　　Let’s talk about many famous European scenes in the film. Because all these scenes are inextricably linked to the decryption in the film, it is even more difficult for most China audiences who have never been there to understand them.

　　I want to watch it a second time.

　　"It’s like the famous raiders of the lost ark series."

　　Shan Zong

　　First of all, I haven’t seen the original Da Vinci Code, so I don’t have to carry the burden of deliberate comparison in my mind when I watch this movie. Compact plot, suspense clues, the urgency to find out, everything is so incisive, I shouted after reading it.

　　I’ve always been interested in biblical stories. When I read The Da Vinci Code, I had an eye-opener and an unprecedented subversion of religious history, which had already been a fait accompli. It also surprised my chin and gave me the pleasure of digging up secrets. For example, in the famous raiders of the lost ark series, the twists and turns make you have to look down.

　　The most amazing passage of this film is the interpretation of The Last Supper. By using the special means of the film, the original obscure Holy Grail and the relationship between Jesus and Mary Magdalene are clearly demonstrated and very magical at the same time, especially the displacement method that can’t be expressed in the book, which makes Mary finally snuggle up against Jesus, no matter how skeptical people are.

　　But The Da Vinci Code is more like a key, lamenting your shallow knowledge and urging you to explore more knowledge. So I’m going to watch it again.

　　From second-rate bestsellers to third-rate movies

　　"Like the Da Vinci Code can only prove that you read too little."

　　Ye Qingyi

　　Since I began to enter the university five years ago, I have been hearing the word "making books" in my ears. My classmates, teachers, brothers and sisters are all busy cooking best-selling books. The impact on me is that since then, I have never read the top 10 books on the bestseller list, which is how conscious I am of having spent huge sums of money to buy the Learning Revolution.

　　So I didn’t watch The Da Vinci Code before. Until two days before the premiere of the film, I quickly finished reading the original book based on the conservative strategy of reading the original book first. After reading it, I felt that this rigorous enthusiasm was really killing the goose that killed such a bestseller. It can be seen that this kind of thing, whether in China or the United States, can only provide excitement and information.

　　You don’t have to wait until you read The Da Vinci Code to know the golden section, and you don’t have to wait until such a best-selling book to tell you how lively the Christian conspiracy was in history, and the theological struggle was never inferior to the political struggle. If you read The Da Vinci Code, you will be surprised by the author’s erudition, it’s only because you have read too little before, and the Da Vinci Code

　　The Da Vinci Code is also very popular in China, which makes it even more difficult for me to understand. Most people in China don’t believe in God. The expression "Jesus was married and had children" will not make people doubt their faith and think about life-although this expression is really not new.

　　Skim away the knowledge of religious history and art history that the author shows off, and the "challenge to basic beliefs" that is not new at all, so what is left in The Da Vinci Code? Isn’t it just a treasure hunt story of a beautiful woman and a hero? And this story is really old-fashioned. The granddaughter and grandfather turned against each other, the hero full of love and wisdom, a killer who was used because of his faith, a headstrong policeman, and a humorous old British man finally found out that it was behind the scenes. Isn’t this too genre?

　　The film adapted from the novel is such a genre film, and there is nothing else. It takes at least an hour to see the answer to each riddle in the novel, but obviously the movie can’t wait, and it will be solved in three minutes-this is really fatal, and everyone knows the meaning of "the answer is found in the next issue". If it is changed to "the answer is just below the topic", what fun is there to expect? In addition, the knowledge of religious history and art history that the author showed off in the novel was shaken to a minimum in the film. Although I don’t like the original, I admit that it is a qualified lace shirt. Now that all the lace has been cut out, the shirt will soon become a vest, revealing the director’s inaction. He even didn’t find a suitable way to turn the novel into a movie.

　　Too many things that should be inked are missing, while other dispensable things are written in great detail, such as taking pains to reflect the hero’s fear of the chamber of secrets played by Tom Hanks, the albino ascetic monk often recalling his abused past, and the present situation that self corporal punishment often whips himself-this kind of lens handling is really second-rate Hollywood, which wants to be sensational and reluctant to really throw caution to the wind.

　　Facts have proved that this adaptation is a process of changing a second-rate bestseller into a third-rate movie.

　　Romance Bible Competition

　　At present, this level of controversy and attention, "The Da Vinci Code" is actually somewhat "guilty", and this film is not so "original". In film and television works, there are many romances and even parodies of the Bible. Here we list some of the most prominent ones. If you find it interesting to read The Da Vinci Code, you might as well read these again.

　　The Bible Code Wars

　　The Bible Code Wars, starring antonio banderas, describes a thousand-year-old skeleton excavated by Israeli archaeologists in the holy city of Jerusalem. After preliminary identification, the identity of this skeleton may be Jesus who was resurrected to heaven in the Bible. If it is determined that the skeleton is Jesus himself, then the foundation of Christian belief for two thousand years will be destroyed with the fact that "Jesus has not risen." As a result, representatives of the three major sects of Islam, Judaism and Christianity, and political groups such as Arabia, Israel, Europe and America gathered in the Holy City …

　　South park

　　In the world of South Park, nothing can’t be spoofed. Jesus is one of the "guest actors" with the highest appearance rate. There have been world Catholic representatives who held a congress in the Vatican to discuss a series of incidents in which American priests molested boys at that time; God, Allah and Sakyamuni joined forces to fight the devil; Adapting "The Martyrdom of Jesus" into "The Martyrdom of Jews" and other excessive plots.

　　Anger breaks the dogma

　　The film starring Ben Affleck and Matt Damon is even more subversive. The two good friends play two fallen angels, and they want to return to heaven by hook or by crook. Finally, there is a female version of God played by Alanis Morissette.

　　Walker between demons

　　Keanu reeves’s protagonist believes in heaven and hell, but he doesn’t fear the gods. He just plays a survival game according to the rules. There are several very interesting romance plots in the film, such as the Bible and the "Hell Edition", which has more than a dozen chapters than the "Human Edition", and it says that the son of Satan rushed out of hell and washed the world with blood. (Source: Sun Yang, beijing daily messenger)

Editor: Lei Zhao