Why don’t you punch in the costume version of "online celebrity Bingpin"?

Drinking stalls in Riverside Scene at Qingming Festival

The "Sushan" (first from left) is in the hands of ladies (the mural of Prince Zhang Huai’s tomb) and the upgraded version of "Sushan" (second from left) is in the hands of ladies (the mural of Prince Zhang Huai’s tomb).

  There is a saying that goes well: "The dead vine and the old tree are faint crows, and Ge You has the same sofa." In this hot summer, you can add a sentence: "watermelon with air conditioning network, roast duck with ice cream beer". Among them, iced watermelons and ice cream are absolutely necessary summer artifacts. For ancient people, it is wishful thinking to rely on air conditioning to "continue their lives", but their cold drinks in summer are no worse than today’s. You can sell "Fat House Happy Water" and "online celebrity Milk Tea" as long as you want to drink them.

  Does Yang Guifei "diabetic" want to drink ice water in summer?

  The essence of cold drinks lies in the word "cold". How did foodies solve the problem of using ice in ancient times without ice-making equipment? In fact, as early as 3,000 years ago in Shang Dynasty, the nobles at that time began to carve ice in winter and store it in icehouse, so as to prepare for the summer heat in the coming year. In the Book of Songs, "The Wind in July" says: "On the second day, the ice was cut, and on the third day, it was hidden in the shade." The "Lingyin" here refers to the icehouse where ice is hidden. According to the records in Zhou Ji, after the ice is taken out of icehouse, it will be put in a container for storing ice — — In the Ice Guide, people used ice cubes to sweeten wine at that time, and in The Songs of the South Evocation, there was a description of "freezing and drinking, making it cooler", praising the iced glutinous rice wine, which tasted mellow and cool, and the taste was probably as cool as the current iced beer.

  However, because cutting ice and storing ice are very technical, ice products were only summer luxuries of the upper class before the Song Dynasty, and ordinary people only drank cold water. During the Sui and Tang Dynasties, there were shops selling ice in the city, but the price was still high. Wang Luo, a poet of the Song Dynasty, recorded in Yunxian Miscellaneous Notes: "The ice and snow in Chang ‘an are as valuable as gold in summer." With such expensive ice, ordinary people can only "look at the ice to quench their thirst", but our great poet Bai Juyi is an exception. It is said that he "takes it by the basket every time he needs it, and he will not pay for it every day", which is a real local tyrant. There are many records in the historical records that every dog days, the court will hold an ice ceremony and give ice to princes and nobles to show their gratitude. After receiving the ice reward, Bai Juyi wrote an article "Xie Bing Xiang", which said: Fu Yi presented the instrument of ice as a grand ceremony of the imperial court; Show special grace with its extraordinary things.

  It is recorded in unofficial history that the price of Chang ‘an ice is so expensive because Yang Guifei suffers from "diabetes" and wants to drink ice water in summer. Not to mention whether Yang Guifei suffers from "diabetes" only by her plump body and peculiar smell, even if she needs to drink a lot of ice water, the ice reserve in the palace is still sufficient. It is said that Yang Guozhong, Yang Guifei’s brother, gave a banquet at home one summer. He used to make mountains out of large ice sculptures and surrounded the banquet. As a result, he drank in it in the dog days and wore thin cotton-padded clothes.

  People have made their own "central air conditioning" with mountains of ice. Do you still need some ice for drinking water?

  Others want to get rich by selling ice. In the Five Dynasties, Wang Dingbao’s "Tang Yan Yan" has a story. It is said that in the midsummer season, some people were selling ice in the market, and people coming and going couldn’t stand the heat and wanted to buy a piece to cool down. Unexpectedly, the ice seller thought that he could live in a strange place and deliberately raised the price of ice to several times the original price. As a result, everyone stopped buying it in a rage, and in a short time.

  It depends on the progress of ice-making technology to really let ice into ordinary people’s homes. At the end of the Tang Dynasty, people mined a lot of saltpeter when producing gunpowder, and inadvertently found that saltpeter would absorb a lot of heat when it was dissolved in water, which could cool the water to freezing, so soon someone made use of this characteristic of saltpeter to make cold drinks in summer. How to do it specifically? First, put a jar of clear water, then dissolve the sugar and spices in the water, then put the jar in a big plate with water, and constantly add saltpeter to the plate, so that the water in the jar slowly becomes ice. With this method, people who specialize in making sweet ice gradually appeared in the market, and the cold drink era of the ancients officially kicked off.

  Datang version of "ice cream" has become a means of showing off wealth at banquets.

  In addition to sweet ice water, a new beverage variety — — "drink". The drink is made of fruits or herbs, which can quench thirst and also has the effect of clearing away heat and toxic materials. This should be the ancestor of herbal tea, reminiscent of "Wang Lao Ji".

  Drink was very popular with consumers in Sui and Tang Dynasties. It was said that there were drink shops everywhere in Chang ‘an at that time, just like today’s tea shops in the streets and lanes, the business was booming, and some drink shops could drink first and then pay. In "Gossip about Yutang" by Wang Renyu of the Five Dynasties, he mentioned a drink shop, saying that a drink shop in the west city of Chang ‘an was doing very well, and every summer, he cooked drinks in a big pot and sold them. The drinks sold by this family can cure "thousands of diseases", and it is good to drink them, so it has a great reputation. Of course, it’s not cheap. "A hundred articles sell one suit" and it’s sold as a potion.

  The most popular ice cream in summer actually appeared in the Tang Dynasty. On the mural of Prince Zhang Huai’s tomb in the Tang Dynasty, there were two maids holding plates with "Sushan". One of the maids holds the basic version in the box, while the other maid holds the upgraded version on her plate. Crispy, similar to today’s cream. To make a crisp mountain, you should first heat it to a state that it is almost melted and very soft, then drip it on the ice on the plate, make the shape of mountains while pouring it, then insert flowers, colorful trees and other decorations, and finally put it into icehouse for refrigeration.

  Ice cream can also play with flowers, and it is estimated that only romantic Tang people can think of it. So, what does the Datang version of ice cream taste like? Wang Lingran, a poet in the Tang Dynasty, described it this way: "Taste is the honey of a golden house, and it is the best for beauty. My hands are dripping with rain, and I feel like I’m getting up, and the winter is dry and my body is formed. " It means that this crisp mountain is made by beautiful women bit by bit, tastes like honey, and tastes like six words — — It’s ice-cold and cool.

  In the Tang Dynasty, it was an extremely respectable thing for a crisp mountain to appear at a banquet, so it became one of the popular means to show off wealth at that time.

  It’s equivalent to going out for a meal now, and it’s a truth that it’s perfect if there is a delicate dessert made by a French chef after dinner.

  "Ice and Snow Cold Yuanzi" online celebrity Cold Drink in Song Dynasty

  There are many kinds of cold drinks used by Song people to cool summer. For example, there are sweet bean soup, coconut wine, bean water, deer pear pulp, halogen plum water, ginger honey water, papaya juice, tea, heavy perfume, litchi paste water, bitter water, kumquat ball, snow-soaked skin-shrinking drink, Mei Huajiu, Wuling Dashun powder and perilla drink in the book. There are pear pulp, coconut wine, papaya juice, soap water, sweet bean sugar, mung bean water, spleen-shrinking drink, plum water, river tea water, Wuling powder, Dashun powder, litchi paste, Mei Huajiu, white fire, lactose snow and so on in the anonymous West Lake Old People’s Prosperity Record. Only you can’t think of them.

  In the market, all kinds of soup drinks appear as thirst-quenching drinks in the stalls of small businessmen. In this regard, the Northern Song Dynasty painter Zhang Zeduan’s "The Riverside Scene at Qingming Festival" is reflected. In the picture, there are nearly 20 stalls selling food and fruit under big umbrellas, and the signboard of "Drinking Son" is hung above one stall. At that time, in Kaifeng, the capital, you can also see merchants selling "ice and snow piled on beds and benches in the street", and prepared sugar mung beans for people to drink.

  There is a kind of beverage in Song Dynasty called "soup", which is equivalent to today’s fruit juice beverage. Song’s note "Shi Lin Guang Ji" contains the recipe for making fruit juice drinks: first, the flowers and fruits are salted, dried in the sun, baked and ground into fine powder, and then they are put into containers for sealed storage. When entertaining guests, they are taken out and brewed into drinks, which is a bit like instant coffee today. There is also a kind of beverage called "boiled water", which is equivalent to the current Cantonese herbal tea. It is a plant beverage made by soaking and boiling flowers, leaves, roots, stems and fruits of plants.

  Online celebrity’s cold drink in the Song Dynasty is "ice and snow cold yuanzi", which is very refreshing just by listening to its name. This is a small dessert with a combination of value and delicacy, which is deeply loved by the people of the Song Dynasty. It is made of soybean and sugar. The soybean is fried, shelled, ground into bean powder, mixed with sugar or honey, and then added with water to form small dumplings. Finally, it is soaked in ice water, which becomes a sweet and delicious cold dessert. "Ice-snow licorice soup" is a soup made of licorice, sugar and water, which is cooled and then added with ground ice cubes. "Raw flooded papaya" is to peel papaya and remove pulp, cut it into small squares and soak it in ice water.

  In addition to these summer soups, there were actually popsicles in the Song Dynasty, but they were not called popsicles at that time, but were called "ice and snow". How is this ice and snow made? Generally, in winter, a copper basin is used to pick up a basin of water, and sugar is put in the water. You can also put some juice and pectin, and then take it outside to make it freeze. After the whole basin of water is frozen, it will be transported to icehouse, where it will be cut into small pieces (or carved into small animals) and sold in cold drinks shops next summer. In the Dream of China in Tokyo, there is "ice, snow and cold water" in the "miscellaneous sale of lanes and alleys" in the capital of song dynasty in June, and it is "all the streets and bridges are sold", which shows how popular it is.

  According to the Records of Song History and Rites, in summer, the emperor will give some special rewards to ministers, including "honey sand ice". "Honey smoothie" is ice with honey and bean paste, which sounds a little similar to today’s red bean shaved ice.

  Yang Wanli, the best spokesperson for cold drinks in Dasong.

  Speaking of people who loved cold drinks the most in Song Dynasty, Yang Wanli, a great poet, is definitely one, and he can be called the first spokesman for cold drinks in Song Dynasty. He specially wrote "Ode to Ice Cheese": "It seems to be greasy and cool, and it seems to be floating. The bottom of the corn plate is broken, and the snow disappears to the sun. " Isn’t the "ice cream" here the 1.0 version of ice cream? To say that this great poet Yang really loves cold drinks, he specially wrote a poem about ice vendors: "The Emperor City stopped noon on June 26, and the people in the city were sweating like a pig. Selling ice comes from the water, and pedestrians don’t eat their hearts. "

  This is not all. It is estimated that he was frustrated in the officialdom, and he once thought that "it is better to go home and sell ice cream when an official is not the master for the people". According to him, the profit of selling ice cream in the Song Dynasty is quite rich, enough to support a family: "Northerners make a career of ice and snow, and ice and snow live in a cellar."

  Li Qingzhao, a talented woman, is also a lover of cold drinks. She likes to boil the shell of cardamom into mature water to drink. It is said in "Spread the Huanxisha, Sick and Rainy at the temples" that "cardamom can’t even boil water a little, so don’t divide tea". In her later years, Li Qingzhao cooked a cup of cardamom boiled water at the beginning of her serious illness, precisely because this boiled water has the effect of dispelling cold and dampness, warming the middle and promoting qi.

  Cold drinks are delicious, but eating too much is harmful to your health after all. Song Xiaozong once ate too many cold drinks and had loose bowels. He said, "I drank too much ice water before, and suddenly it suddenly fell down. Fortunately, it was calm." The king of a country is like a greedy child. No wonder the assistant minister of the Ministry of Rites earnestly advised that the king of a country must not eat indiscriminately according to his own preferences. Song Huizong, who also loves cold drinks, is said to have hurt his spleen and stomach because of "eating too much ice". Many doctors failed to treat him, so Yang Jie, a famous folk doctor, was summoned to the palace. Yang Jie carefully observed Song Huizong’s illness, and still used Chinese pills to regulate qi, but decocted with iced water, and it really worked, which made him famous in the world.

  In the Yuan Dynasty, there was another innovation and breakthrough in cold drink making. It is said that Kyle Polo traveled to China and brought the formula of our ancestors’ ice cream to Europe. Foreigners improved it on the basis of ice cream and finally made delicious ice cream. In the Ming and Qing dynasties, the most famous cold drink was the "iced sour plum soup" in old Beijing. The specific method is: after the dark plum is soaked, add hawthorn, dried tangerine peel, licorice and other raw materials and boil them together with rock sugar, and after cooling, it becomes a sweet and sour sour plum soup.

  Cold drinks have come to this day, and the renovation has already exceeded the imagination of the ancients. However, back in ancient times, standing in the streets and lanes, you can still see a long queue from time to time. Yes, it is a "online celebrity" cold drink shop, and their business is very good! (Text/Reporter Chen Pin)

I swear at least 100 words, just to finish this film.

(WeChat ID: dushetv)

Chinese new year is coming, I don’t want to work, I just want to fish.

As it happens, there is something breaking this week.    

Look at the title, it’s swearing.    

After reading it, you should call Wocao-

No excitement?

[bloody hell]

Bloody Hell

Bloody hell?

Just look at English bloody hell. It’s a dirty word.

Pun intended.

Just like this movie, there are horror, comedy and indescribable madness.

The freshness of rotten tomatoes is 91%, and watercress is 7.1.

This score belongs to a horror film.Must see.

The story begins with the fucking life of the protagonist.

On an ordinary day, the hero Rex made eyes at the bank and the counter girl.

Unless something goes wrong, Rex can have a sweet date today.

However, the accident is coming.

A gang of gunmen broke into houses.

Killed a security guard without saying anything.

Boody hell! (Damn it! )

Looks like the robbers didn’t just take the money.

And take away the love that Rex is about to get.

What else can I do? I can only live.

But then fate gave him a second one.bloody hell——

Pa, a bag with a gun in it fell in front of Rex.

So rex’s protagonist possessed the aura.

Pulling out a gun is killing all sides and saving the hostages.

Became a hero?

andbloody hell!

What awaits him is not honor, but prosecution-

Because of excessive defense, unnecessary casualties were caused.

Rex ended up in prison for eight years.

What’s this called?

If it were you, would you hate it or not?

After he got out of prison, he was recognized walking in the street and was still bullied.

The whole society, only tm is an unreasonable prison.

Rex decided to get the hell out of here.

Where to?

He uses biu~ to decide

Look, Finland-

Without a word, pack your things and set off immediately.

But one of the great laws of horror movies is-

No matter how you run away, things will always go wrong.

Bloody hell is like a shadow. Wherever he goes, he follows …

Looks like a horror movie.

But what you see is clearly a social animal that has been repeatedly hit and trampled into the mud by life. (Sounds like it’s even scarier.)

When you are deprived of something a little bit.

Before which bottom line will you fight with your life?

Get on the black car.

Imprisoned in a warehouse.

Found a leg missing.

Want to shout, but suddenly a hand over your mouth …

Now recognize it clearly.

Bad things will not let Rex go.

He escaped from a bloody hell and fell into another fire pit-

pairOgre couple.

But here comes the problem.

Even if you really want to resist.

In a strange foreign country, I broke my leg and was firmly tied.

How to escape?

Sir, there are not many spoilers.

Anyway,I won’t let you guess.

For example, when the man is ready to untie the rope with his mouth.

Only to find that without legs, I lost a lot of weight, and I didn’t even breathe when I did 10 pull-ups …

Ok! Open! Heart!

Another example is.

The daughter of a cannibal family sneaked in in the middle of the night. Did she find out his escape plan, or did she want to steal a supper while her family was asleep?

All wrong!

As a result, she was in love and decided to elope with the man.

The opening of a heavy-mouthed horror film.

It can develop a romantic story that a knight meets a princess, defeats a monster (her family) and gains love.

There are quite a few crazy scenes in the movie.

Fan stalks pop up from time to time.

There are bicycles in the warehouse.

Rex began to brainstorm the beautiful scene of the family riding bicycles together in the countryside.

It is also intimately accompanied by Finland’s iconic onion song.

The blackest humorous scene is.

When the man is fighting.

Accidentally opened the refrigerator door-

What’s inside is the foot that you haven’t eaten yet.

(Pretending to have a picture)

How would you feel if it were you?

The next scene in the movie reveals his inner activities-

Finally reunited with my little jiojio.

And this foot he lost.

It also became the key to finally saving his life.

Nerve and plasma.

It’s two legs dancing happily in bloody hell.

But what is this dance that no one knows?

You see, in many scenes, it exists."two men"——

One is Rex.

One is the other self in his heart.

Where did this split personality come from?

Rex’s words gave a hint-

Remember?

In Afghanistan

These two faces represent his confusion between justice and killing.

Take Afghanistan as the key.

You can read many secret codes in the movie.

For example, in a bank.

Rex was encouraged by his inner self.

Is there a boundary for the killing of "gangsters"?

Who should be responsible for those civilians who were hurt in the war?

Rex retaliated by shooting the gangster’s penis for killing his red eye, resulting in a lady being shot and killed.

But he has already forgiven himself in his heart.

And rationalize their own killings.

Bloody hell is nothing else.

It is the unreasonable logic of war.

Whether a hero or a pervert depends on whether Rex admits his divided self.

And the direction of the story is emphasized to Rex again and again.

Being a hero can save others.

Being a pervert can save yourself.

In the end, Rex’s choice may have no suspense.

Once in hell, it’s hard to wear away the mark, let alone be born in hell.

The picture in this article comes from the Internet.

Editor’s assistant: super rich mother-in-law

Fan interaction

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Share your viewing experience with more fans.

The drag coefficient of Extreme Fox Alpha S5 once again broke through the limit and reached a new low.

  Extreme Fox Auto officially announced that the drag coefficient of Alfa S5 reached 0.1925Cd, which once again challenged the limit of global production cars. The new car is a pure electric medium and large car, and the price is expected to be around 200,000.

The drag coefficient of Extreme Fox Alpha S5 once again breaks through the limit and reaches a new low _fororder_image001

The drag coefficient of Extreme Fox Alpha S5 once again breaks through the limit and reaches a new low _fororder_image002

  The new car is positioned as a high-performance pure electric car, and its overall shape is smart. The front closed grille with sharp headlights on both sides is highly recognizable, and bright black decorative strips are added to the front enclosure for embellishment, adding a trace of sports attributes to it. The side shape is simple and smooth, and the slightly downward sloping roof line combined with the hidden door handle and blackened wheel eyebrow assembly has a strong sense of fashion. The Extreme Fox Alfa S5 is equipped with a slender through LED taillight group, which enhances the visual layering of the rear with an upturned duck tail spoiler and a wide rear enclosure component at the bottom. The length, width and height of the polar fox Alpha S5 are 4820/1930/1480mm, respectively, and the wheelbase is 2900mm. The new car also offers a variety of sizes and styles of rims and a variety of styles of front bumpers as options.

The drag coefficient of Extreme Fox Alpha S5 once again breaks through the limit and reaches a new low _fororder_image003

  The new car will be equipped with TZ220XS645 motor produced by Beijing New Energy Automobile Co., Ltd., with a peak power of 185kW and lithium iron phosphate battery from Contemporary Amperex Technology Co., Limited, with a maximum speed of 180 km/h. (Source: Extreme Fox Automobile)

China strictly protects intellectual property rights and stimulates the innovation vitality of the whole society (Intellectual Property News)

Innovation and development add impetus-the new patent law will be implemented on June 1, 2021

Why do you want to amend the patent law?

Since its implementation on April 1, 1985, China’s patent law has been revised four times, which has played an important role in encouraging invention and innovation. With the development of the situation, there are some new situations and problems in the patent field: the conversion rate of patent technology is not high; There are some problems in patent rights protection, such as difficulty in proof and high cost.

On June 1, 2021, the newly revised Patent Law was formally implemented, aiming at solving the problems in practice, which is of great significance for safeguarding the legitimate rights and interests of patentees, enhancing the confidence of innovation subjects in patent protection and stimulating the innovation vitality of the whole society.

What measures have been put forward by the newly implemented patent law to strengthen intellectual property protection?

In order to strengthen the protection of the legitimate rights and interests of patentees, a punitive damages system was added in this amendment, stipulating that if the circumstances are serious, the people’s court may determine the amount of compensation within one to five times the amount calculated according to the losses suffered by the obligee, the benefits obtained by the infringer or the multiple of the patent license fee. The upper limit of legal compensation is raised to 5 million yuan, and the lower limit is raised to 30 thousand yuan. Significantly increasing the cost of infringement shows China’s attitude and determination to strictly protect intellectual property rights according to law.

What does the newly implemented patent law cover to promote the transformation and application of patents?

In order to further awaken the "sleeping" patents, the newly revised Patent Law adds a patent open license system, improves the service invention system and strengthens the public service of patent information, aiming at promoting the transformation of patent achievements, realizing the market value of patents and providing strong support for the innovation and development of the real economy. Open licensing system is an important legal system to promote the implementation of patent transformation. Its core lies in encouraging patentees to open their patents to the society, promoting the docking of supply and demand and patent implementation, and truly realizing the patent value. This amendment stipulates the declaration of open license and its effective procedural elements, with a view to solving the information asymmetry between the supply and demand sides of patent technology through government public services and improving the efficiency of patent transformation.

What adjustments have been made to improve the relevant system of design in the patent law implemented this time?

Local appearance design is gradually becoming an important way of product design. With the acceleration of "going out", the level of design of enterprises in China has gradually improved, and the demand for local design protection of enterprises abroad has obviously increased. The newly revised patent law protects partial designs, which meets the needs of enterprises and international practices, and enables China enterprises to make better use of the rules, further explore the international market and improve their international competitiveness.

The newly revised patent law extends the protection period of design patents to 15 years, so as to meet the diversified needs of the innovators for the protection period and create conditions for China to join The Hague Agreement on the International Registration of Industrial Designs. In addition, the Patent Law increases the domestic priority system of patent application for design, and makes it clear that an applicant who files a patent application for the same subject in China within six months from the date when he first filed a patent application for design in China can enjoy the priority, thus further reducing the application cost. (Feng Fei)

Responding to the New Requirements of the Times —— The new copyright law will be implemented on June 1st, 2021.

What is the significance of the newly implemented copyright law?

On June 1, 2021, the newly revised copyright law was officially implemented. At the beginning of the third revision of the copyright law in 2011, the goal of the revision was clearly to create a new era copyright law that is compatible with the digital economy, realistic, international and future-oriented. The 10-year revision process also fully embodies the spirit of open-door legislation and scientific legislation, actively responds to the new requirements of the digital age, and echoes and connects with the Civil Code and international copyright treaties.

What adjustments have been made to the copyright law implemented on June 1 to adapt to technological progress?

While technological progress has changed the ways and means of content dissemination, the development of digital copyright industry has long been troubled by the protection of new works. In this regard, the newly revised copyright law has made a more extensive adjustment to the definition and types of works, further expanding the scope of protection of copyright law. For example, Article 3 clearly defines works as "intellectual achievements that are original and can be expressed in a certain form in the fields of literature, art and science"; In the original copyright law, "cinematographic works and works created by methods similar to cinematography" were changed to "audio-visual works".

In order to adapt to the new situation of technological development, the newly revised copyright law has clarified the relevant legal rules related to the application of digital technology, such as the new "digital" reproduction method of works.

What new measures does the new copyright law put forward to combat infringement?

In order to solve the problems of high litigation cost and long period in copyright protection, the newly revised copyright law introduces punitive damages system, raising the upper limit of legal compensation to 5 million yuan and stipulating the lower limit of legal compensation to 500 yuan; For intentional infringement and serious circumstances, it is stipulated that the court can award punitive damages of one to five times the amount of compensation, which greatly increases the cost of infringement.

How does the new copyright law connect with international treaties?

In recent years, China has been actively docking international treaties, fulfilling its international obligations and showing its image as a great power. The newly revised copyright law also strengthens the connection with international treaties, for example, the provisions of the eighth paragraph of Article 52 on the rental right of performers echo the relevant provisions of the Beijing Treaty on Audiovisual Performances. The behavior of "providing people with reading disabilities with published works in a barrier-free way that they can perceive" is included in the category of fair use, which paves the way for China to ratify the Marrakesh Treaty on Facilitating the Access of the Blind, the Visually Impaired or Other People with Print Reading Disabilities to Published Works. (Jiang Xu)

A row of cars occupy the blind road in Rongcheng Square, Jinshan, Fuzhou.

N Our reporter Liao Qingsheng Gao Minwen/map

[Citizen’s Response] Yesterday morning, Mr. Zhuang called our newspaper 968111 to report that parking is free in Rongcheng Square, Jinshan, Fuzhou, and no tickets will be posted. Many people who work nearby parked their cars, and some cars that came in late stopped directly on the blind road, hoping that the relevant departments could guide them.

[Check immediately] Yesterday morning, the reporter saw at the scene that there were two rows of cars parked on the passage in the square, and the aisle next to the flower garden was a blind road, but they were all full of cars. The reporter noticed that there were many "Do not occupy the blind road" signs hanging in the parking place, but the warning signs did not stop the car owners from occupying the blind road.

[Reporter’s connection] The staff of the Plaza Property Office said that some of these cars are merchants, and many of them are parked. Because the property can’t judge whether the owners come in for shopping, they can only be released. For the behavior of occupying the blind road, the property office has repeatedly discouraged it and installed warning signs, but some car owners still ignore it. "The property has no law enforcement power. In addition to strengthening dissuasion, we will also try to negotiate with the police to see if there are better management methods." The staff said.

Thank Mr. Zhuang for providing clues and rewarding 30 yuan.

Comments on the management of Sanfu Outdoor’s semi-annual board of directors in 2022

() The business review of the Board of Directors in the first half of 2022 is as follows:

  I. Main businesses of the Company during the reporting period

The company’s main business is to develop and sell professional and high-quality outdoor sporting goods, operate X-BIONIC black technology sports luxury brand, organize the group construction of outdoor sports events, design, construct and operate the comprehensive quality education project of "squirrel tribe parent-child outdoor paradise+eagle pole safety education and training+three-husband little warrior +SanfoHood wild luxury camp", and provide consumers with all-round products and services through the integration of various business sectors, encourage and help people to go outdoors, exercise healthily, and fully practice the life concept of harmonious coexistence between man and nature.

(a) the company’s industry

In the first half of 2022, the consumer market was greatly affected by factors such as frequent domestic epidemics. Statistics from the National Bureau of Statistics show that the total retail sales of consumer goods in the first half of the year was 21,043.2 billion yuan, down 0.7% year-on-year. Quarterly, it increased by 3.3% in the first quarter and decreased by 4.6% in the second quarter. According to the retail format, department stores and specialty stores in retail above designated size decreased by 8.4% and 4.1% respectively. The total retail sales of social consumer goods such as clothing, shoes, hats, and knitwear was 628.2 billion yuan, down 6.5% year-on-year. However, with the improvement of epidemic prevention and control situation and the effectiveness of promoting consumption policies, the consumer market has gradually picked up. In June, the growth rate of retail sales of most commodities rebounded, sales in some areas improved significantly, the operation of physical stores improved, and the consumer market showed an accelerated recovery trend.

In June, 2022, the 13th the NPC Standing Committee revised the Sports Law of the People’s Republic of China, which marked that the construction of China’s sports law entered a new stage, which was of great significance to standardize and lead the high-quality development of the sports industry in the new era and accelerate the construction of a sports power and a healthy China. In this revision of the new content, the contents of national fitness, strengthening teenagers’ awareness of physical fitness and promoting teenagers’ physical and mental health and physical fitness are highlighted; It is of great significance to adjust the economic structure of sports industry, increase employment, cultivate new economic growth points and meet the diversified sports needs of the people.

In July 2022, the General Office of the State Sports General Administration issued a work plan on sports to help stabilize the economy and promote the activation of consumption, aiming to promote the high-quality development of the sports industry, build a new development pattern, and contribute sports strength to stabilizing the economic market and ensuring the economic operation in a reasonable range. It is mentioned in the plan that offline sports events should be resumed in an all-round and orderly manner, and efforts should be made to ensure that domestic events should be done and broadcast, and more events should be presented to the people; Promote sports consumption, deepen the pilot work of sports consumption, and promote 40 national sports consumption pilot cities to better meet the sports consumption demand under the normalization of mass epidemic prevention and control by creating new sports consumption scenes, cultivating new sports consumption formats and models, issuing sports consumption vouchers, and organizing sports consumption festivals; Promote a green and healthy lifestyle, encourage people to go outdoors and participate in outdoor sports, and further tap the consumption potential in outdoor sports, green travel and other fields.

In May, 2022, the Sports Bank think tank released the "Report on the Development of Sports Industry in 2022", which holds that the outdoor sports industry is an integrated format with sports, tourism, culture and education functions. After the epidemic, it is expected to set off a new round of consumption boom, and it is expected to play a unique role in the strategy of "strengthening the country by sports in the 14th Five-Year Plan" and become a new growth point in the field of sports consumption.

In June, 2022, Taobao Tmall Sports Outdoor Industry and Taobao Education and Consulting Company Kearney jointly released the White Paper on Sports Outdoor Consumer Operation. The "White Paper" shows that after five years of development, product upgrading and usage scenario expansion, the number of outdoor sports users and the consumption of customers have maintained rapid growth. Looking at the scale of outdoor sports market in China, the compound growth rate will be around 13.7% in the next three years.

Under the background of epidemic situation, the related consumption promotion policies in the field of sports outdoor industry have been continuously introduced, and the concept of sports outdoor consumption has gradually risen to a part of the social cost of life. Under the multiple benefits of national policy support, public trend response and positive market feedback, the outdoor sports industry will show great market potential and strong development momentum.

(2) Main business of the company

In the first half of 2022, the domestic epidemic was frequently distributed, and the chain retail industry in which the company was located was greatly affected. The stores and other businesses under the multi-line were closed for some time, and the business segments of sports events, group building and parent-child youth were also subject to different degrees of business restrictions such as postponement, park closure and current restriction, which had a great impact on the company’s business activities in the first half of the year. Faced with the difficulties caused by the epidemic and the overall downward trend of the retail industry, all business segments of the company actively adjusted their business ideas, focusing on X-BIONIC product research and development, flagship store image design, brand marketing and CRM system construction, timely adjusting product structure and (or) product layout according to market demand, introducing interested e-commerce businesses such as Tik Tok and live broadcast, strengthening the IP of the event and the "Squirrel Tribe" parent-child outdoor park project, and concentrating on developing the life field and the construction of SanfoHood wild luxury camp in the parent-child interaction field.

In April 2022, the company increased its capital to hold Guizhou Yingji Sports Tourism Co., Ltd., which mainly focuses on comprehensive safety education for young people. Eagle Sports owns the brand of Eagle Sports Safety Education, and has been awarded many honorary titles such as "National Popular Science Education Base for Earthquake Prevention and Disaster Reduction", "Guizhou Popular Science Education Base for Disaster Prevention and Disaster Reduction", "Guizhou Youth Self-care and Self-help Training Base" by China Earthquake Administration, governments at all levels and superior units. It is an important part of the comprehensive quality education project built by the company in 2022, and the first demonstration base will be built in Nanjing.

During the reporting period, the company achieved an operating income of 236,941,400 yuan, down 4.84% year-on-year; The total profit was-12,224,400 yuan, a year-on-year decrease of 377.64%; Among them, the net profit attributable to shareholders of listed companies was-15,786,300 yuan, a year-on-year decrease of 1,165.12%. As of June 30, 2022, the company’s total assets were 1,069,700,700 yuan, and the net assets attributable to shareholders were 669,751,900 yuan.

1. Develop and sell professional and high-quality outdoor sporting goods.

(1) New retail operation

During the reporting period, the company has 47 direct chain stores in 18 cities across the country, representing and distributing more than 300 high-end professional outdoor sports brands at home and abroad. The products are divided into three categories: outdoor clothing, outdoor shoes and socks and outdoor equipment, covering skiing, camping, running, hiking, mountaineering, self-driving travel, urban commuting and many other outdoor scenes. Open comprehensive/brand flagship stores in Tmall, JD.COM, Mobile Micro Mall, Live Broadcast and other e-commerce platforms to provide consumers with professional and digital mobile shopping experience anytime and anywhere.

In the first half of 2022, the exquisite camping market exploded. Relying on the advantages of outdoor industry for many years, the company’s offline retail stores quickly organized and integrated the product structure, transformed and expanded the store camping area, enabled the experiential display mode, and transformed five large stores, including Beijing Huaxi Wukesong Store, Beijing Madian Zhongdian Store, Beijing Chaoyang Park Store, Shanghai Wanti Store and Shenyang Tianhui Plaza Store. The medium-sized stores also expanded the display of camping products, and the rich and diverse product structure allowed consumers to immerse themselves in many dimensions. The significant increase in the sales of camping equipment in offline retail stores partially offset the adverse impact of the epidemic on retail business during the reporting period.

The e-commerce team continued to focus on core brands such as X-BIONIC, dig deep into product selling points, improve product page quality, actively participate in promotional activities of Tmall and JD.COM platforms, and pay special attention to the improvement of users’ after-sales service experience, resulting in obvious business growth. Among them, the X-BIONIC online store adheres to the principle of "customer-oriented" and continues to maintain the high-speed growth momentum year-on-year. The X-BIONIC Tmall flagship store won the honor of "the new brand with the most powerful treasure", "the new brand with the most potential treasure" and "the annual dark horse award of global brand management mawards" from Tmall platform. In order to meet the needs of the rapid development of the company’s e-commerce business, combined with market changes and integration of resource advantages, the company established Sanfu Supply Chain Company, focusing on one-stop service of commodity warehousing, engaging in e-commerce cloud warehousing, warehousing custody, and promoting logistics solutions, and integrating "warehousing+order" processing into one professional warehousing logistics system, which laid a logistics foundation for the further development of e-commerce.

The new retail business continued to develop well. While maintaining the stability of Sanfu Outdoor Micro Mall, we made great efforts at the Tik Tok Live Track, opening Sanfu Outdoor Franchise Store and CRISPI official flagship store, achieving steady growth in the first half of the year. Among them, Sanfu Outdoor Micro Mall accumulated 8 million views in the first half of the year, with 170,000 visitors and a turnover of 8,542,600 yuan; Sanfu outdoor Tik Tok franchise store accumulated 350,000 visitors in the first half of the year, with a turnover of 6,087,200 yuan, achieving a breakthrough from zero to one million per month; CRISPI’s official flagship store officially opened in April 2022, and has achieved a turnover of 1.4 million yuan in the past three months, and it is growing rapidly. In the future, the company will continue to lay out interest e-commerce platforms such as Xiaohongshu and Aauto Quicker, build a traffic acquisition matrix, deeply promote the company’s brand, provide users with real value through high-quality scenes and experiences, and then realize efficient transformation.

(2) brand operation

1) own brand

During the reporting period, the company continued to increase its research and development efforts, improved the construction of various product lines according to different sports scenes, continuously enhanced the strength of its own brand products, and laid a solid product foundation for gaining greater market share.

Adhering to the concept of combining science and technology with advanced fashion, X-BIONIC continues to introduce high-quality products suitable for spring and summer, including various sun-proof windbreaker jackets, waterproof clothes and pants, many long and short-sleeved T-shirts with different functions, long and short-sleeved POLO shirts, running vests, jogging pants and other long and short pants, and women’s sports bra with different strengths. The categories cover various scenes such as running, fitness, outdoor, commuting, tactics and women’s yoga, which have won favorable comments from many users. The X-BIONIC R&D team has carried out in-depth development for the products planned for autumn and winter in 2022. Most of the products have been developed and finalized, are being processed and produced, and continue to be updated.

SANFOPLUS’s own brand, combined with outdoor camping craze, develops and produces camping-themed fashion products, including various printed T-shirts, pants, trench coats and other products, which have won favorable comments from consumers and industry attention.

2) Agency brand

During the reporting period, the international brands represented by the company continued to maintain an upward trend. Under the Glamping (exquisite camping), mountain system and Gorpcore style trends, the Swedish classic brand Klattermusen (Pan mountain rat) continued to maintain a high-speed growth momentum, and continued to make efforts to promote brands and single products in Xiaohongshu, bilibili and Tik Tok, and cooperated with Xiaohongshu’s official platform to "explore the store by bloggers", which achieved both brand exposure and store realization. The sales of mountain rat’s first direct brand store, Zhejiang Hangzhou Building Store, jumped to the top three floors. The online self-operated Tmall Klattermusen Travel Mouse Store continued to exert its strength, constantly optimizing the interface and enhancing the store image, achieving a growth rate of 1,300%+ during the period of 618; German professional sports glove brand Reusch shined brilliantly in the 2022 Beijing Winter Olympics. In the alpine skiing competition, 90% of the winning athletes (including two alpine skiers in China) wore Reusch gloves and finished the competition, and the glove sales increased by 40% year-on-year. Professional outdoor backpacks MYSTERYRANCH, out shoes Boots DANNER, LASPORTIVA, Lizard, sports glasses Julbo and other companies continue to exert their strength in the outdoor and running market, and develop steadily.

3) Distribution and consignment of brands

During the reporting period, outdoor exquisite camping and ice and snow sports experienced explosive growth, and the company quickly adjusted its product structure. On the basis of the original outdoor camping equipment and ski products, Increase outdoor camping equipment brands such as BURTON, NORDISK, Barbecue Family, Gelong, MIFA, Guanya, Hengguang, Hermit Mountain Road, FOZZILS, Dilefu, and outdoor sports products brands such as MOJOSPARK, HAVAIANAS Havena, BALEGA, THERAGUN, Junlok, EMERSONGEARS and CRABGRAB, and the market feedback effect is good. In the second half of the year, the company will continue to enrich skiing and camping products.

2. Operating X-BIONIC black technology sports luxury brand

X-BIONIC is a luxury brand of black technology sports, "X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate sports.

During the reporting period, the company continued to maintain all-round cooperative relations with international suppliers of high-quality materials such as GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied, Toray, Cordura, Carvico, etc. The company’s R&D team and the Swiss R&D team continued to communicate and cooperate, and developed and designed a series of products in spring and summer of 2022, with products in autumn and winter of 2021 superimposed, forming a full range, from inner layer to outer layer. At present, after market research, user communication, user feedback, team discussion and design adjustment, most products have been developed and finalized, are being processed and produced, and continue to be updated.

In May 2022, the company opened a ski shop in Chengdu Rongchuang Snow World, which mainly sells X-BIONIC brand products. With its technological advantages and cool decoration style, it gained a good reputation. In the second half of the year, the company will also open ski shops mainly selling X-BIONIC products in snow resorts such as Chongli, (), Tonghua Wanfeng and Xinjiang Jiangjun Mountain. As for the flagship store, the company hired an internationally renowned retail design company to complete the store image design, and has signed a contract with Beijing International Trade Mall, and plans to open the first brand flagship store of X-BIONIC in China from the end of September to the beginning of October.

In the 2022 Beijing Winter Olympics, China won a total of 15 medals, including 9 gold, 4 silver and 2 bronze, ranking third in the medal list. As a supplier of functional sportswear for the Winter Sports Management Center of the State General Administration of Sport, X-BIONIC has provided good equipment support for the athletes of 11 national teams in the Winter Olympics and Snow Sports. After the Winter Olympics, many sports and fashion media, such as X-bioni () Champion Sports Illustrated, filmed fashion blockbusters and short videos of many winter Olympic champions and outstanding athletes, such as Ren Ziwei, Xu Mengtao, Qi Guangpu, Gao Tingyu, Fan Kexin, Qu Chunyu and Ahenar, showing the highlights of the champions and the sports technology performance of X-BIONIC. The Winter Olympics ignited the ice and snow craze. X-BIONIC and Lamborghini Automobile held the "X-BIONIC Lamborghini Beijing Ice and Snow Tour" at the Yuyang International Ski Resort in Beijing. Many Lamborghini car owners and fashion celebrities participated in it to jointly create a high-end sports lifestyle. In the field of outdoor exploration, X-BIONIC sponsored many excellent climbers and expedition teams, including the second national Qinghai-Tibet expedition team, to provide them with equipment support. On June 6th, 2022, X-BIONIC sponsored climbers Gao Li, Ren Yong and Lu Ping successfully reached the summit of Yinfeng in Langemann at an altitude of 6,294 meters, becoming the first "China Team" to climb Yinfeng in Langemann.

In order to strengthen the middle and back-office management ability of X-BIONIC brand operation, the company cooperated strategically with Xiamen Nanxun Co., Ltd. to develop and deploy the online Nanxun ECRP system (omni-channel customer management system), open up the membership level, points and welfare system, launch the X-BIONIC member center, build a integral mall, maintain the after-sales platform, and integrate the recruitment entrance of member activities, so as to provide consumers with more professional outdoor extension services and meet the diversified needs of consumers.

X-BIONIC brand operation is the core business of the company in the next few years. The company will focus on the main resources and strive to build the X-BIONIC brand successfully as soon as possible.

3. Organize the group construction of outdoor activities.

(1) Sanfu event

During the reporting period, the Sanfu event prepared for the event in a positive state, and adjusted the work strategy in time according to the epidemic situation and industry trends, maximizing the use of online power to mobilize user activity and expand the influence of the event. At the beginning of the year, affected by the epidemic situation, Sanfu Games actively carried out the promotion and training of employees’ special skills, and organized related trainings such as first aid and volunteer management, aiming at improving employees’ professional abilities. At the same time, we actively carried out external liaison. Chongli 168 Super Cross-country Race reached a strategic partnership with Thailand’s Intanong Super Cross-country Race ByUTMB, which took an important step towards the internationalization of Chongli 168.

In the first half of 2022, in order to maximize the brand concept of the event, the official accounts of "Chongli 168 Super Cross-country Race" were newly set up, so as to better serve the contestants with more targeted push content. At the same time, the investment in the member service was increased, and the richness and convenience of small programs were fully utilized to provide various support services for the contestants. The Chongli 168 Super Cross-country Race held from July 22nd to 24th, with more than 7,000 participants, involved 9 tracks, 13 groups, 6 starting points and 2 finishing points. The total race lasted for 3 days, posing unprecedented challenges to the track, rescue, replenishment, operation, epidemic prevention and member service. At the same time, it continued to spread the advantages of the past channels such as live broadcast, online interaction and race record sharing. Affected by the epidemic in the first half of the year, the 23rd Sanshou Triathlon was postponed, and its preparations were suspended in the first half of the year. In the preparatory process, Sanfu event signed an agreement with China Triathlon Association, and this year’s event was upgraded to A+ level competition of China Railway Association, and the event was recognized as a specific theme competition of China Railway Association. The competition will become one of the main tasks of the Sanfu event in the second half of the year.

(2) Sanfu League Construction

Sanfu Youth League continued to expand the national territory of light luxury camping, deeply cultivated the enterprise team to expand the training field, delved into the physical fitness training of young people, and explored a new outdoor lifestyle.

During the reporting period, Sanfu Tuanjian actively organized the offline enterprise group building business, seized the outdoor fashion trend in the first half of the year, vigorously developed the inherent enterprise group building business, and at the same time, fully explored the outdoor C-end market, and made remarkable achievements in the continuous expansion of SanfoHood camping factory brand, and effectively linked with the parent-child outdoor park to create the "Sanfu Little Warrior" competition for children’s outdoor activities.

In the first half of 2022, the group construction business maintained sustained and healthy development. In March, the Goddess Festival theme group building products were built, and 13 group building activities were held in a single week. At the same time, seize the inter-provincial tourism window, quickly carry out high-end customized group building activities, and complete three outdoor group building activities such as "Hiking on Black Horse Camp Moganshan", "Yunqi Capital Sailing for hegemony" and "() Chongli Meadow Challenge", which have been widely praised by enterprises. Through the continuous upgrading and breakthrough of industrial resources, Sanfu Youth League has realized the leap-forward expansion of light luxury camping and small warrior project, and will also carry out new fields of large outdoor industry and explore a new outdoor lifestyle in the second half of the year.

4. Parent-child and adolescent comprehensive quality education project

(1) squirrel tribe parent-child outdoor amusement park

During the reporting period, the "Squirrel Tribe" overcame all kinds of difficulties brought by the external environment, adhered to its purpose, and strived to build an ecological family entertainment center integrating parent-child sports, popular science education, leisure and amusement, and ecological environment protection, and build a third space for children’s growth.

On the basis of the first outdoor amusement project, the "Squirrel Tribe" in Nanjing has completed the construction of the second water park and put it into operation. The operation effect is good and it is deeply loved by parents and children. Faced with people’s demand for short trips and their love for camping, the "Squirrel Tribe" followed the changes of market and consumption, and made use of its advantages of "field", "study" and "research" to launch "SanfoHood Squirrel Tribe Camp" and camping activities in Nanjing and Chengdu respectively. Unique activities have brought diversity and rich experience to the products of "Squirrel Tribe". In the first half of the year, the "squirrel tribe" received a total of 262,900 tourists under the haze of the epidemic.

"Squirrel Tribe" spreads and promotes on "two micro-shakes" in a popular way. The projects in Chengdu, Wuhan, Zhengzhou and Nanjing have registered their own official accounts on Tik Tok, WeChat and Weibo respectively, and regularly and irregularly launched project videos and tweets, making full use of online traffic, and making the "Squirrel Tribe" squeeze into the local hot-selling list through live broadcast and delivery.

With the effective implementation of the national epidemic prevention policy, tourism relief policies have been introduced one after another, and the company has full confidence in the market recovery in the second half of the year.

(2) Eagle Safety Education and Training

During the reporting period, Eagle Sports made full use of the epidemic intermission to complete the Guizhou provincial-level 1,000-person walking race, which was also the only large-scale outdoor event in Guizhou Province in the first half of the year. Completed the May Day camping tent festival, and began to build light luxury tent camps, and expanded the activities of light luxury tent group building and the government light luxury tent festival business; Relying on the main business of the safety sector, two large-scale government-sponsored drills were completed to ensure that the camp still maintained some just-needed businesses such as safety education and training under the epidemic situation. In the first half of the year, a total of 68 safety training activities were carried out, with 26,577 trainees.

Eagle Sports has reached a framework agreement with relevant departments in Nanjing to invest in Nanjing Eagle Sports, and completed the writing of the feasibility report of the project and the construction of the architectural renderings of the barracks area, laying the foundation for the next Nanjing project construction.

In the second half of the year, Eagle Sports will continue to enrich the safety product courses, expand more safety research travel business, and continue to undertake and implement the Yuntai Mountain Climbing Race (completed on July 30), Longli Rock Climbing Challenge, Light and Luxury Parent-child Tent Festival and other projects to maximize the target benefits.

(3)SanfoHood Wild Luxury Camp+Sanfu Little Warrior

During the reporting period, the brand of SanfoHood camping factory continued to expand and achieved impressive results. In the first half of the year, a total of 8 camps were landed and operated nationwide. With the mature systematic operation structure and previous camp operation experience, we successfully seized the holiday travel bonus period and handed over the perfect answer sheet that the average daily flow of a single camp exceeded 200 people. At the same time, it has reached a strategic cooperation agreement with two high-end homestays in Beijing, namely, Tile Factory Hotel and Mountain Lodge, to jointly build a wild luxury holiday tent camp, enrich the product formats around camping, and work together to promote the development of camping industry in China. Actively expand B-end customers with camp operation needs, and provide camp design and customized camping products such as tents and awnings. At present, it has provided related services to camp operation customers in many provinces and cities in China.

In the first half of 2022, Sanfu Little Warrior completed six events in Nanjing, Chengdu and Zhengzhou, and more than 1,000 families participated in a single event. It has won wide acclaim and certain influence in the local parent-child market. In the future, we will actively expand the creation of Little Warrior IP, further promote the diversification of children’s outdoor products and enrich the ecology of the whole industry.

Through the above business segments, the company provides consumers with all-round products and services, builds an outdoor ecological platform with business users as the core, links people with outdoor brands, people with outdoor products, people with outdoor sports, and people with outdoor education, so as to realize customer group transformation among different segments, thus building a complete outdoor industrial cycle.

(III) The position of the company

Since its establishment, the company has been deeply involved in the outdoor industry and committed to the upgrading of the outdoor sports industry. R&D and production of high-functional professional outdoor sporting goods, continuous expansion of the influence of competition activities, and creation of comprehensive quality education IP for parents and teenagers with social significance have formed a good reputation and brand reputation in the industry in line with the business philosophy of operating in good faith and ensuring after-sales. It is a leader in the development of outdoor industry in China and has been rated as "National Sports Industry Demonstration Unit" by the State Sports General Administration.

(A) retail business information analysis

1. Store operation

By the end of the reporting period, the company had opened 47 professional outdoor products chain stores in 18 cities, including Beijing, Shanghai, Nanjing, Hangzhou, Chengdu, Shenzhen, Shenyang, Changchun, Qingdao, Shijiazhuang, Suzhou, Wuxi, Wuhan, Chongqing, Dalian, Zhengzhou, Zhangjiakou and Jilin, with a total area of about 20,600 square meters.

(1) Distribution of stores at the end of the reporting period

(2) The situation of the top ten stores with sales revenue during the reporting period.

(3) Store business income

In the first half of 2022, the company’s store business income was 116,042,500 yuan, accounting for 48.98% of the company’s operating income.

2. Changes of stores during the reporting period

(1) Newly opened stores

(2) Close the store

3. Store efficiency information of comparable stores during the reporting period

Note:

(1) Comparable stores refer to stores with comparable sales data in 2021 and the first half of 2022.

(2) The above does not include the closing of stores in the first half of 2022.

(3) Floor efficiency refers to the sales per square meter of business area during the reporting period.

(II) Sales on the inside during the reporting period

During the reporting period, the transaction volume of the company’s third-party sales platform was 137,684,800 yuan. With the continuous development and increase of the third-party e-commerce platform, the company’s sales in official website have gradually been linked to the third-party sales platform.

(III) Procurement during the reporting period

1. Supply situation of the top five suppliers in each commodity category

2. Inventory management policy

In terms of inventory management, the company has applied ERP invoicing management and WMS warehousing management system, which can know the inventory situation in real time, and the data of goods warehousing, warehousing and distribution, sales outbound and end-of-season inventory can be reflected in real time, and the sales and inventory data of various stores in the country and the inventory structure of various categories can be obtained at any time from the system; The product department and the commercial control department of the company will formulate the safety inventory of each category, and arrange the replenishment quantity in time when the goods are out of stock, so as to ensure the continuous sales demand and avoid the stagnation of the goods.

3. Handling policies and impairment provision policies for unsalable and expired goods.

For unsalable goods, the company will take the form of returning to brand suppliers, big promotion in spring, summer or late autumn and winter, opening outlet stores and temporary special sales, e-commerce platform channels, micro-shopping malls and so on. For expired goods, the shelf life management regulations shall be strictly followed, and the principle of first-in-first-out shall be guaranteed. For temporary goods, measures such as returning to manufacturers and bundling promotion shall be taken, and expired goods shall be destroyed and included in the loss.

As for the impairment provision policy, it shall be measured at the lower of cost and net realizable value on the balance sheet date. If the inventory cost is higher than its net realizable value, provision for inventory depreciation shall be made and included in the current profit and loss. On the balance sheet date, if the factors influencing the previous write-down of inventory value have disappeared, the write-down amount will be restored, and it will be reversed within the amount of the original provision for inventory depreciation, and the reversed amount will be included in the current profit and loss.

(4) Warehousing and logistics during the reporting period.

The company’s central warehouse is located in Changping District, Beijing, close to Shahe Higher Education Park in the Sixth Ring Road, with convenient transportation. The warehouse covers an area of 5,000 square meters, and is used for rapid turnover and storage of a full range of goods sold by the company, including out shoes, clothes, bags and equipment. During the reporting period, the warehousing expenditure was 659,500 yuan, and the logistics expenditure was 2,984,400 yuan, of which the self-owned logistics expenditure accounted for 1.96% and the outsourcing logistics expenditure accounted for 98.04%.

(5) Own brand

During the reporting period, the company’s own brand operating income was 63,814,200 yuan, accounting for 29.11% of the company’s main business income. Among them, the operating income of X-BIONIC products was 52.2584 million yuan, and the sales increased by 118.32% year-on-year.

Note: The decimal difference of total operating income in the table is due to rounding.

II. Analysis of Core Competitiveness (I) The huge development space brought by the acquisition and operation of X-BIONIC, a luxury brand of black technology sports, has been widely recognized by many professional athletes in the world for its strong black technology attributes. "X" stands for technology, creativity, future and infinite possibilities, "BIONIC" stands for bionic technology, and X-BIONIC embodies the spirit of exploration, technology and passionate sports. After acquiring the ownership of "X-BIONIC" and "X-SOCKS" brands in China, the company absorbed and integrated its advanced technology, accepted the popularity and reputation of its international brands, combined with international and domestic R&D and production capacity adapted to the market, and closely cooperated with major international suppliers of high-quality raw materials, relying on the company’s accumulation in the outdoor sporting goods industry for many years, achieving brand development, which brought huge development space for the company’s production and operation. (II) Complete Outdoor Industry Operation Platform The company builds an outdoor ecological platform with operating users as the core, linking people with outdoor brands, outdoor products, outdoor sports and outdoor education by developing and selling professional high-quality outdoor sporting goods, operating X-BIONIC black technology sports luxury brands, organizing outdoor sports league construction, and designing, constructing and operating parent-child and adolescent comprehensive quality education projects. (III) Outdoor Multi-brand, All-category Product Structure Company, as one of the earlier enterprises engaged in outdoor industry, has been deeply involved in the industry since its establishment in 1997, and established a lasting and stable cooperative relationship with hundreds of outdoor brands at home and abroad, knowing the core advantages and applicable situations of different brands, different categories and different products, and forming in-depth insight and understanding of product characteristics, so as to provide professional and personalized product selection suggestions for different consumers in different scenarios and provide in-depth service to user groups. At present, the company has its own brands such as X-BIONIC, X-SOCKS, SANFOPLUS, ANEMAQEN, SANFO, KIDSANFO, etc., acting as an agent and distributing 300+ outdoor famous brands, with more than 8,000 SKUs. The product categories cover outdoor sports, daily business and leisure and other scenes. Some of the core brands are as follows: (4) Companies with strong R&D capabilities of their own brands have established many own brands such as ANEMAQEN, SANFO, KIDSANFO, SANFOPLUS, etc. by using more than 20 years of experience and in-depth understanding of products and customer groups, and have the ownership of IP in China, such as "X-BIONIC" and "X-SOCKS". The design R&D team consists of more than 40 professionals, including designers, typographers and material developers, focusing on the control of key links such as typography design, process optimization and production quality control.Focus on target market segmentation and diversified product design direction, constantly reform and innovate in fabric selection and functionality, and combine high-quality materials with advanced technology to empower sports and achieve a more comfortable, reassuring and cool brand experience. At present, the company has established in-depth cooperative business relations with international high-quality functional fabric companies including GORE-TEX, Schoeller, Polartec, Pertex, Primaloft, Allied, Toray, Cordura, Carvico, etc., which has laid a solid foundation for new product R&D, production and supply chain. Since the private brand products have been put into the market, they have gained a good market reputation, and the company’s core competitiveness and gross profit margin will be strongly guaranteed. (V) All-round distribution of sales channels The company has an independent team for expanding stores and a comprehensive evaluation system for opening stores. Combined with historical successful experience and business data, it evaluates and considers from various aspects such as region, consumption power, passenger flow, location, cost and return on investment, scientifically calculates and deduces the profit model, and selects excellent solutions to ensure the profitability of physical stores. Through offline channel coverage, online business development, group procurement promotion, event linkage and other means, we will comprehensively broaden sales channels and achieve online and offline coordinated development, which has strong industry influence in the professional outdoor field. (VI) Experience in organizing professional competitions and group building activities. The Sports Management Subsidiary has been focusing on the promotion and popularization of professional outdoor sports for many years.It has won the title of chinese mountaineering association Model Club and AAA outdoor sports club qualification for many years, and is a member of China Triathlon Association, Marathon Committee of China Athletics Association and International Cross-country Running Association. With the competition as the engine, the company is committed to leading Chinese people to develop a good outdoor sports lifestyle. At present, it has become a professional competition operation organization with large scale and strong technical strength in China, and its business ability is at the leading level in China from organization planning, route survey to guarantee implementation. The types of events cover daily training, entry-level events and long-distance super events, and there are many events with international brand influence such as Sanfu Triathlon and Chongli 168. The company has been fully recognized by members, contestants and outdoor sports enthusiasts in the event, and the members of the company have the characteristics of strong stability and high loyalty. The skill training subsidiary focuses on the in-depth development of enterprise group building business and occupies a leading position in the field of outdoor training for enterprises. After more than ten years of industry accumulation, a high-quality coach team composed of hundreds of professional senior coaches has been deposited, including many star coaches with national professional qualification certificates, more than ten years of experience and tens of thousands of training experiences. Established a deep cooperative relationship with many high-quality camp resources with unique outdoor entertainment attributes. After more than ten years of deep cultivation and business expansion, the company’s customer resources have covered more than 20 industries, including the Internet, technology and finance, including dozens of Fortune 500 companies, listed companies and emerging Internet technology companies. Quality customer resources,Long-term strategic cooperation, strong faculty and all-round enterprise services have enabled the company to win a stable market share and continue to drive business growth. (VII) Mature Operation and Management System of Quality Education Project for Parents and Teenagers Shanghai Xile Subsidiary is the main operator of "Squirrel Tribe". After years of exploration and practice in outdoor sports, entertainment and education, it has taken the lead in establishing standardized operation and management processes and curriculum research and development systems in the industry, and has a strong first-Mover advantage in product design, management concept, safety awareness and daily protection. "Squirrel Tribe" has its own brand IP image, and radiates clothing, picture books, courses and other related fields. By optimizing iterations, it enhances IP influence, systematically exports management service capabilities to the industry through joining, and enhances the radiation radius of IP regions. At present, the "Squirrel Tribe" has formed a good driving effect throughout the country. With the landing of projects with first-tier cities as the core, the brand awareness will be further enhanced. Eagle Sports Subsidiary owns the brand of "Eagle Safety Education", focusing on youth safety education, integrating diversified contents such as earthquake prevention and disaster reduction, self-care and self-rescue, popular science safety, youth safety education and training, etc. It can simulate various disaster sites to carry out various forms of skills training such as disaster prevention and mitigation, emergency rescue and emergency rescue, and enhance the self-help and self-care ability of young people in emergencies through experiential training. It has profound experience and mature operation mode in the youth safety quality education industry. Eagle sports investment and constructionGuizhou Yingji Outdoor Safety Base for Disaster Prevention and Mitigation has been awarded many honorary titles by Seismological Bureau of China, governments at all levels and superior units, such as National Popular Science Education Base for Earthquake Prevention and Mitigation, Publicity and Education Base for Disaster Prevention and Mitigation Safety in Guizhou Province, Publicity Base for Popular Science Education in Guizhou Province, and Training Base for Youth Self-care and Self-help in Guizhou Province. By continuously expanding the quality education program for teenagers, the company has become one of the representative enterprises in the field of outdoor unpowered sports, natural history exploration and safety education. (VIII) High-quality and stable membership group The company always adheres to the service tenet of "customer first", pays attention to the construction of customer information system, and uses CRM customer relationship management system to integrate online and offline multi-channel resources to carry out unified membership service and management. Actively cultivate new members, firmly maintain old members, increase value and optimize members’ rights and interests, and improve viscosity and repurchase rate; Establish accurate expansion of user portrait analysis needs; Provide timely and high-quality pre-sale, in-sale and after-sale services, pay attention to satisfaction feedback and follow up to enhance interaction; A loyal and stable membership base will help drive channel traffic and performance growth. (IX) The company with high industry popularity and reputation takes "encouraging and helping people to go outdoors, exercise healthily, and fully practicing the life concept of harmonious coexistence between man and nature" as its mission, and always adheres to the business philosophy of "honest management-ensuring after-sales" to provide consumers with multi-brand and full-range products. At the same time, to ensure the quality of service,The company has always adhered to the strategy of opening a store directly, and has established standardized management processes in product selection, storefront display, customer reception, professional explanation, inventory management, after-sales service, etc., which fundamentally ensures the unity and quality of foreign services. The company pays attention to establishing close cooperative relations with upstream and downstream enterprises and competent departments in the industrial chain, strictly fulfills commercial contracts, abides by business rules and business ethics, and has formed a good reputation and influence in the industry. In recent years, the company has won many awards, including National Sports Industry Demonstration Unit, Typical Enterprise of Ministry of Commerce, Zhongguancun High-tech Enterprise, Beijing AAA Credit Enterprise, Beijing Chengxin Creation Enterprise, Beijing Sports Industry Demonstration Unit, member units of Beijing Zhongguancun Enterprise Credit Promotion Association, Beijing Top 100 Private Enterprises with Social Responsibility, Beijing Top 100 Small and Medium Private Enterprises, Xicheng District Civilized Unit and Worker Pioneer, Zhongguancun Credit Cultivation Double Hundred Project "100 Most Influential Credit Enterprises" and so on. And ISO9001 quality management system certification, ISO14001 environmental management system certification, GB/T28001 occupational health and safety management system certification, etc.

Iii. Risks faced by the company and countermeasures (I) Risks that the X-BIONIC brand fails to meet expectations. Although the X-BIONIC brand has strong scientific and technological functional advantages, it takes a long time to establish brand awareness in the market as a new brand. Brand awareness also affects channel construction and sales performance. To fully operate the brand and test the company’s comprehensive ability, there is a risk that it will fail to meet expectations within a certain period of time. Countermeasures: Make clear the positioning of X-BIONIC black technology sports luxury brand, form a strong team from product research and development, brand marketing, channel construction and customer service, form operational capabilities, and ensure the stable and successful operation of X-BIONIC brand. (II) Risk of Force Majeure, such as repeated local epidemics and short-term stagnation of consumption. At present, domestic epidemics may face repeated situations. Repeated local epidemics may affect the sales of offline physical stores, the passenger flow of squirrel tribe parent-child outdoor paradise and Eagle safety education base, and the construction of outdoor games, and will also have an impact on the supply chain. Countermeasures: vigorously develop online business, seize new business opportunities such as camping, maintain close communication with international suppliers, send orders in advance to purchase and prepare emergency plans, control costs at the same time, adopt a more cautious attitude towards new project investment, and buffer the challenges brought by force majeure such as repeated epidemics to the greatest extent.

Ghostbuster 3 exposure notice poster Ant Man joins the super universe.

1905 movie network news On December 10th, the sci-fi adventure film Ghostbuster 3 (provisional translation) released a brand-new preview and poster. This sci-fi series with symbolic significance in Hollywood will once again create a classic sci-fi adventure masterpiece in 2020. It is reported that the film is directed by jason reitman, starring "Ant Man" paul rudd, Carrie Coon, finn wolfhard and McKenna Grace, and the former actors such as bill murray, sigourney weaver, dan aykroyd and Ernie Hudson will return to stage the emotional killing again. At present, North America is scheduled for July 10th, 2020.


"Ant Man" joined the new team to create a "super universe"


In the preview, the young brother and sister followed their mother back to the village hut left by their grandfather. They not only met a new partner in the town, but also met a man who studied the mysterious earthquake in the town. With his appearance, the supernatural phenomenon in the town gradually appeared, and a group of young superheroes were about to fight against the mysterious supernatural threat.


In the poster, the classic "ECTO-1" demon-killing car is fully opened and rushes to the green energy field at the end of the distant sky to explore the unknown. In addition to Ant Man paul rudd, Carrie Coon, the "Dark Night proxima centauri" in Reunion 3 and Reunion 4, finn wolfhard, who starred in the new series "The Clown Comes Back", and McKenna Grace, who starred in Annabel 3 and Captain Surprise, will form a family of three, laying the foundation for the film.


Ghostbuster 3, as the follow-up of Ghostbusters series in 1980s, continued the story line of two previous films. The first two films tell the story of new york in the 1980s and 1990s. Three university professors with strong interest in supernatural phenomena formed a "Super Death Squad" to track and deal with supernatural phenomena in new york with their own scientific instruments, but they were regarded as quackery by mainstream society. Until one day, a group of supernatural forces surrounded new york City, and the Super Death Squad finally solved the crisis with courage, wisdom and high-tech equipment made by itself.

The new york crisis in the 1990s mentioned by paul rudd to two young actors in the preview is exactly the plot of the first two movies, and the appearance of trap weapons and the classic "ECTO-1" demon-reducing car at the same time also implies that this family is a descendant of a member of the last "Super Death Squad".


Science fiction classics return to the famous director Jason Reitman’s sequel.


In 1984, the first "Ghostbusters" grossed $240 million at the box office in North America, and was nominated for the best visual effect and the best original song at the 57th Academy Awards. It is regarded as one of the most popular and funny sci-fi adventure comedies in film history.

Jason reitman, the director of the film Ghostbuster 3, has made a great reputation in Hollywood before, directing such excellent films as Juno and Up in the Air, and won four nominations at the 82nd Academy Awards for Up in the Air. What is even more surprising is that Jason Reiter is the son of ivan reitman, the director of two previous films, and he will once again create an epoch-making sci-fi adventure masterpiece after his father’s footsteps.

 

It is reported that the film Ghostbuster 3 (provisional translation) will be released in North America on July 10th, 2020.

After 00, college students start their own businesses, making millions of dollars a year to make money.

Editor’s Note: This article comes from WeChat WeChat official account Internet, and the author is Yong Yule, and the entrepreneurial state is authorized to reprint it.

According to the Survey on Wealth Values of College Students in China released in 2017, mobile payment accounted for nearly 92% of the post-90s generation in China in 2016. The per capita payment of China college students on Alipay (including data on transfer, online shopping consumption, red envelopes, financial management, etc.) is about 40,839 yuan, an increase of 97% compared with 2015. This is still the data of Alipay platform five years ago.

For contemporary college students, making money is more like a passive behavior of "people are in the rivers and lakes and can’t help themselves".

This year’s college students will spend the most money and make the most money.

For most students, it is difficult to reach home under the self-awareness of adults, and part-time job has become the choice of many people.

exceptBeing able to earn pocket money is also a fresh experience for college students in ivory towers.

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Today, the business model and consumption level are constantly updated and upgraded, and they have grown up in the Internet age.After 00, college students have more ways and means to earn the first pot of gold in life.

Tik Tok, Weibo, bilibili, Xiaohongshu … There are more and more college students’ faces on these platforms. It is not only a platform for young college students to socialize and get information, but also a gold mine for flexible college students to show their talents and discover business opportunities.

Upmaster, game sparring, beauty blogger, short video expertIt has become a new way for college students to make money.

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According to the survey data of Ai Media Consulting,In 2021, the average monthly income of college students in China is 1516 yuan.

Specifically, college students with an average monthly income of 1,000-1,500 yuan account for nearly 40%; College students with 1,500-3,000 yuan also account for the majority, reaching 47.7%, and those with more than 3,000 yuan account for 3.3%.

"Getting rid of poverty" seems to have become the goal that this college student is committed to achieving.

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On August 17th, 2021,After #00, the sophomore girl took a paragraph and earned 700,000 yuan a month #Rushed to the Weibo hot search list, reading 460 million, discussing 24,000.

Wang Zhixin of Hubei UniversityWhen I was a sophomore, a joke that didn’t pass Grade 4 exploded, which made her gain millions of fans. Before graduation, she had her own studio to pay her seniors and realize the freedom of wealth.

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Coincidentally, on November 16, 2021, Weibo topic.# After 00, Xi ‘an’s sideline income exceeded 10,000 yuan per month #Also, "College students identify the authenticity of tide shoes, cosmetic bags and all kinds of bags for their classmates to earn remuneration" was posted on Weibo Hot Search, which gained 150 million readings and 6,143 discussions.

In the comment area, there are also many popular comments from netizens, such as "Please tell me the wealth password, I also want to get rich", "I am jealous of this way of making money" and "I am really caught".

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He Shijie, an undergraduate student at Beijing University of Posts and Telecommunications, started his freshman year in 2017."Hello, teacher. My name is He."In bilibili, I uploaded a video related to digital technology, and explained it in a simple and humorous way, which made people praise it again and again.

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The number of single videos played exceeded 20 million, and the university participated in Hunan Satellite TV’s "Informal Talks" and interviewed Apple CEO Cook.

With a video of more than one minute, Loctek soared by 14%, equivalent to 550 million shares; Among the major e-commerce platforms, several lifting tables mentioned in the video are out of stock.

This advertisement placement has also brought rich income to He. According to a person familiar with the matter, the market price of this video of He is less than 3 million yuan.Even if he does it once every two or three months, he earns tens of millions of yuan every year.

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Even, after graduating from Beihou University, Mr. He boarded a hot search in Weibo, and many students left messages.What’s the experience of graduating college students brushing Weibo to their classmates’ graduation?"

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In fact, at present, college students have all kinds of strange ideas and like to pursue novel things, and those novel ways of making money, such as short video, live selling goods and dubbing, which are developed based on short video platforms, have also become the first choice for college students to work part-time, and their income is relatively higher.

If you are in Little Red Book, Tik Tok or bilibili, search."College students earn more than 10,000 yuan a month"You will find that there are many bloggers who have earned tens of thousands of dollars a month through part-time work during their school days.

There are even post-00 s who have multiple jobs and use school time fragments to continuously improve their capital income.

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However, more college students rely on platforms such as Tik Tok and Xiaohongshu to realize the circle powder.

It is true that for college students, there are countless part-time jobs that can be realized by only one mobile phone.

Released by Tik TokTik Tok University Student Data Report 2020It shows that in 2020, college students in Tik Tok released video broadcasts, with a total of more than 311 trillion times, 118.4 billion likes and 2.7 billion shares.

Dormitory culture, college students’ daily life, graduation, starting school … These college students have become the source of college students’ daily income.

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Short videos are just a way for college students to make money.

Before the Internet was developed,There are many college students scrambling to distribute leaflets, waiters, tutor, promote sales, and even novel scribes.However, the general commission is not high and it takes a lot of time, so it is difficult for college students to really get rich from it.

However, with the rise of short, flat and fast platforms such as Tik Tok, Aauto Quicker and Xiaohongshu, there are also many occupations, such as:Live broadcast with goods, beauty bloggers, wear bloggers, food bloggers, etc.

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On the premise of low threshold and low cost, these "within reach" ways to make money have become the options for college students to earn extra money after school and realize the freedom of pocket money.

According to statistics,In 2021, 83.9% of college students in China’s first tier cities have part-time jobs after class.; 81.8% college students in second-tier cities have extracurricular part-time jobs; Third-tier cities have a higher proportion of extracurricular part-time jobs, reaching 86.1%; The proportion of extracurricular part-time college students in fourth-tier and below cities is 80.0%.

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howeverFrom the perspective of the little red book platform, there are also many internet part-time sharing posts.

Among them, there are more than 30 thousand notes on "sending models", and more than half of them are sharing posts about college students’ experiences as part-time sending models; There are more than 60,000 notes on "College Students Live with Goods"; More than 5,000 notes on "Handmade by College Students"; There are also 5,900 notes on "Student Party Knowledge Sharing".

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On the other hand, the topic of "student party sideline" played on the Tik Tok platform is as high as 276.2W;;# College Students’ Entrepreneurship # The number of topics played was 3.55 billion.

In addition, according to the data released by Cass,"2019 Beauty Short Video KOL Marketing Report"According to the survey, among the beauty bloggers in Tik Tok, Aauto Quicker and bilibili, the age of 18-24 accounts for the most, which means that there are not a few student parties whose sideline business is beauty.

Seeing the cheap and easy-to-use college students’ resources, smart capital began to act, and more and more MCN set their sights on colleges and universities.

We searched the employment networks of Shanghai Normal University, Nanjing Communication College, China Communication University and other universities, and found that "online celebrity" jobs such as recruiting celebrities, talents, UPmasters and anchors after the MCN season also appeared in the recruitment list with high profile.

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The 2021 campus recruitment of MCN organization’s bee colony culture has launched the positions of beauty fashion, life orientation and talent to short video talents. Elephant mutual entertainment also recruits full-time anchors for college students.

theseIt is not without reason that institutions take a fancy to college students.

For example, about 70% of the traffic of talent under the banner of Ivy Culture is concentrated in bilibili, while the audience in bilibili is mainly young people under the age of 23, so the creators of young groups on campus will know more about them.

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Under the promotion of professional MCN institutions, there are indeed college students who have done "online celebrity" in circles.

Funny humor UP main self-invited volume Miki and anime blogger UP main star Youye both entered MCN institutions during their college years, and were discovered and hatched by the company into online celebrity Talent, and now they are all big V’s with millions of fans.

In addition to college students who are out of the circle, there are many college students who get rich by "labor".

Xiaomi, a college student in Beijing.A wide range of hobbies, the pursuit of quality of life, spending as high as seven or eight thousand or even tens of thousands a month. More than half of this is earned by oneself.

From the freshman year, she worked part-time, as a tutor, delivering food, sorting express at the express station during the Double Eleven, playing games, and helping others walk their dogs at night …At the busiest time, she took seven part-time jobs at the same time.

Get up early in the morning to translate subtitles for movies, then go to class, deliver takeout for 2 hours after class, sing in folk bars at night, and help others walk their dogs when they come back. They are busy until eleven or twelve o’clock, and they will also go to the secret room to escape npc…… on weekends … The total income can reach about five or six thousand per month, and sometimes tens of thousands.

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Yu Xia, a college student in ShanghaiSenior script killer fans often go offline to carpool and play books. Because of their clear logic and expression, they are taken by the boss of the script killer shop and work part-time as a DM on weekends.

Because of her extroverted personality and good looks, she became a top-level DM in the store. She can host three screenplay killings in a row on weekends, but the boss promised her a sharing mode, so she can earn nearly 1000 yuan a day.

She now has a plan to kill the author as a script, and plans to write her own script and sell the copyright.

She herself said that when DM only earns some pocket money temporarily, creation is her goal, and DM allows her to jump out of the player’s perspective and feel as much as possible what everyone is interested in and what interesting mechanisms are, which is also helpful for creation.

These accumulated experiences and Internet traffic can still be the key to widening the distance between peers in the future.

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3、College students’ view of money has changed.

For contemporary college students, making money is more like a passive behavior of "people are in the rivers and lakes and can’t help themselves".

We can sum it up as two mountains where "money" is pressing on college students:Freedom of consumption and pressure from classmates.

Going to college is a watershed for personal consumption. In high school, food, clothing, housing and transportation were basically solved within the school, and there was not much extra cost. But after going to college, all kinds of consumption items came.

Freedom of consumption has become the premise of obtaining most other freedoms.

What brand of clothes to wear, what brand of mobile phone and computer to use, which online celebrity restaurant to eat, what kind of exhibitions to watch, and what kind of APP members are … Differences in consumer goods have almost become an important way for college students to show their differences from others.

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Xiaomi in Beijing gives her daily consumption record: it costs 3,000 yuan to eat every month; Falling in love, buying gifts for friends, and attending class reunion are also at least 2,000 yuan per month; Cosmetics and clothes also need about 1000 yuan every month …

Peer comparison also makes college students more active in making money.

The Internet allows people to peek into other people’s lives. Under the general environment of "everyone is rich and beautiful, and everyone is not short of money" in Tik Tok and Xiaohongshu, college students are passively involved, and others who are beautiful find that others are more beautiful, and those who make more money find that others earn more.

I went to 985 and 211, only to find that I had nothing.The author who grew up in a small town had excellent grades since childhood, but after being admitted to a prestigious school in a big city, he found that he was behind his classmates in appearance, family, contacts and vision-"The more difficult it is to climb, the more painful it is to see."

College students’ involution is invisible, and earning money part-time is to prove themselves and relieve anxiety.

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"Part-time job" brings not only "pocket money freedom" to universities, but alsoAfter entering the society, it has become one of the biggest reasons to open the distance between peers.

For college students, when everyone is in school, there may not be much difference for the time being. Even if some people work part-time and some people study hard every minute, these can’t give them too much visual impact, but if they don’t work hard, once they leave the society, they will immediately go to two worlds.

This common and immediate example can be found everywhere among many college students.

In fact, let’s not talk about right and wrong. If you want to get more pocket money to improve your quality of life, you can get it by part-time in your spare time, and you can also accumulate work experience while being self-sufficient.

Because college students are young, they are curious about the unknown world and want to keep exploring and making progress, butIt’s not that they can’t bear hardships, but they don’t want to suffer meaningless and imposed hardships.

This is reflected in the way they make money.

This article (including pictures) is reproduced by the cooperative media and does not represent the position of the entrepreneurial state. Please contact the original author for reprinting. If you have any questions, please contact editor@cyzone.cn.

Bao Beier talked about bad movies with great enthusiasm: I am happy as long as there is a play!

In today’s highly competitive entertainment circle, Bao Beier revealed his real thoughts about his acting career through a frank interview. On October 22nd, when Bao Beier was questioned about "too many bad movies" in an interview, he showed his humorous side and attracted a large number of viewers’ attention. This interview not only let us see a relaxed Bao Beier, but also made us think about the challenges and real feelings that actors face when choosing their works.

Real Bao Beier: Every play is worth cherishing.

At the beginning of the interview, the host asked directly, "Bao Beier, do you think everyone says that many of the films you received are bad? Does this comment have any influence on you?" Bao Beier’s relaxed attitude immediately caused laughter at the scene. He smiled and replied, "Yes, there is nothing else for me! I can shoot whatever I can get, and I am very happy to find me to shoot. I still choose? " This sentence not only reflects Bao Beier’s real professional status, but also shows his love for this job.

Bao Beier further explained in the interview, "Sometimes people think that actors should have their own choices, but do you think, is it really up to me to decide what to play? In most cases, I don’t have so many choices. " Hearing this, many viewers nodded and couldn’t help thinking: How many people can find the ideal path between opportunities and challenges in this competitive industry?

The love of acting: a kind of persistence and persistence

Bao Beier’s career has not been smooth sailing. He admits that he often relies on luck on this road, and the mentality of "relying on luck" makes him cherish every opportunity to appear in front of the screen. As he said, "It seems to me that he is always partial to others." Many viewers may resonate with Bao Beier’s mentality, because in all areas of life, many times we are also groping and trying.

When it comes to the future, Bao Beier is still full of confidence. "If there is an opportunity for me to play the role I want to play, I will certainly look forward to it. But now, for me, a good movie or a good script is hard to come by. I will cherish every opportunity to show myself in front of the camera. " These words not only expressed his persistence in performing arts, but also showed his tenacity and optimism.

Debate on "Bad Film": Actor’s Helplessness and Choice

The topic of "bad movies" always seems to embarrass the actors, but Bao Beier has shown a different attitude towards it. He thinks that the opportunity to appear in every work is hard-won, and every attempt is a challenge to himself. In Bao Beier’s eyes, acting is not only a job, but also a journey of loving and chasing dreams.

Bao Beier said frankly: "In fact, sometimes I also think about why some actors receive big productions, and even perform particularly well in variety shows, while I … There may be many people expecting Bao Beier to have more wonderful works, but my small roles and small scripts are really part of my career."

This kind of thinking makes people deeply moved, and many viewers begin to reflect: How much expectation and pressure should actors face in this industry? Faced with all kinds of unfairness in the industry, Bao Beier chose to move on with optimism, which may be another interpretation of his life.

Love and persistence: for everyone in the industry

At the end of the interview, the host teased whether Bao Beier wanted to transform and try new fields. Bao Beier’s answer made people feel his persistence in performing arts: "Transformation? I think it is better to continue acting. After all, this job makes me happy. "

Bao Beier’s words are particularly touching in today’s society, especially in the fast-changing entertainment industry. It’s rare to stick to what you love. He told us with his own examples that only by truly loving his profession can he find his position in the fierce competition.

Through this interview, we saw a real and amiable Bao Beier. His persistence in acting and his cherishing of every work make us look forward to the future of Bao Beier. As he said: "As long as there is a play, I will basically try. Even if it is a bad film, there are people who support me and understand me. I am willing to stay on this stage and work hard with everyone. "

This is not only a personal reflection on Bao Beier, but also an expectation for the whole entertainment industry. Behind every movie that is considered as a "bad film", there are a group of actors and staff who have paid silently. Their pursuit and persistence in art deserves our respect and understanding.

I hope every reader can enlighten his attitude after reading Bao Beier’s story. What do you think of the actors’ autonomy in choosing their works? Do you have different understandings of "bad movies"? Welcome to leave a message in the comment area and share your views. Every voice is very important, and we look forward to hearing your opinions and stories! In the torrent of the times, let us witness the power brought by love together.

Editor in charge:

The 105km tide electric version is officially launched, and the strength of Haval’s second-generation big dog PHEV is interpreted as a multi-purpose car

  The Mid-Autumn Festival and the 11th holiday are coming soon, and the days of saying goodbye to work for eight consecutive days are like friends who have been away for a long time, which makes people feel happy when they think of it. Taking advantage of the autumn scenery, why not bring your family, make an appointment with friends, go out of the house, and see the great rivers and mountains of the motherland? Between you and an exquisite and comfortable self-driving tour, there may only be a perfect car with powerful functions, awesome battery life, and can meet the needs of outdoor electricity. Don’t worry, Haval’s second-generation big dog PHEV 105km tide electric version is listed for you, and it only costs 165,800 yuan to unlock a comfortable, relaxed, and low-energy self-driving new option. While the pure electric battery life capacity has been greatly improved, Haval’s second-generation big dog PHEV has brought more benefits to the majority of users. If you buy all PHEV models, you can enjoy 3 years or 6 free basic maintenance value-added time-limited benefits, as well as light gifts for incoming calls, intimate gifts for incoming calls, hi-play gifts for incoming calls, guardian gifts for incoming calls, and charging gifts for incoming calls. 5 good car purchase gifts, covering finance, replacement subsidies, vehicle traffic and charging piles, etc.

105Km tide electric version officially launched, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image001

  The second-generation big dog of Haval, which inherits the 3/4 scale family gene, fully meets the needs of vehicles in multiple scenarios with its all-round strength of being urban, wild, and electric. The functions of commuting, camping, and long-distance self-driving tours are fully covered, covering all the fun between urban work and life and outdoor driving, and achieving the perfect balance between the pursuit of family responsibilities and the freedom to please oneself.

105Km tide electric version officially launched, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image002

  Daily commuting is easy and freehand, with longer battery life and lower cost

  To cope with the daily commute from 9 to 6, the traffic jams in the morning and evening peak periods and the cross-city commute, Haval’s second-generation big dog PHEV105km tide electric version comes with low energy consumption advantages, which can further reduce your car cost, bid farewell to the mileage anxiety of new energy, and take you farther and wilder. The 105km pure electric cruising range means that even cross-city commuting can achieve almost 0 fuel consumption, combined with the full fuel and full power NEDC comprehensive battery life of nearly 1000 kilometers, one tank of fuel is enough to commute for a whole month.

105Km tide electric version officially launched, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image003

  Haval’s second-generation Big Dog PHEV has a 1.5T hybrid dedicated engine and the dual blessing of Great Wall Lemon Hybrid DHT technology. The total power of the power system is 240kW, the total torque is 530N · m, and the WLTC feed fuel consumption is only 5.92L/100km. The powerful power system allows Haval’s second-generation Big Dog PHEV to bring a driving experience close to that of pure electric models in urban travel scenarios, with outstanding performance and no fear of fuel consumption.

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  In the configuration commonly used in urban car scenarios, Haval’s second-generation Big Dog PHEV has built-in the latest generation of Coffee OS intelligent cockpit system, intelligent Keyword Spotting 250ms fast response, more support for simultaneous delivery of multiple commands, closer to natural dialogue, and all functions on the car menu can be controlled by voice, no need to be distracted from the operation screen during driving, making the car safer and more focused.

  Exquisite camping and playing outdoors, multiple abilities protect the whole process

  Saying goodbye to work five days a week and having a comfortable and exquisite self-driving camping on the weekend is a favorite way for many people today. Haval’s second-generation big dog PHEV not only has a powerful hybrid system, but also is equipped with the leading 220V reverse discharge function of the same level. It can discharge for 30 hours when fully charged. It can also use electricity at any time during camping. If you connect your computer and mobile phone, you can always stay online. If you connect various small household appliances, you can enjoy barbecue hot pot anytime and anywhere, achieve coffee freedom, or connect the audio projector to a movie under the stars. As long as your imagination is up, no one can limit your play.

105Km tide electric version officially launched, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image005

  Worried about too many mosquitoes outdoors? Haval’s second-generation big dog PHEV can also be equipped with camping mosquito repellent lamps. 5 kinds of light sources such as lighting, mosquito repellent, and strobe can be switched freely, which can be called a camping artifact! In addition to camping, maybe you want to come to a more "wild" outdoor gameplay. No problem, Haval’s second-generation big dog PHEV comes with its own family light off-road strength and has excellent off-road passability. It has a close angle of 24 °, a departure angle of 30 °, and a longitudinal passing angle of 19 °. The minimum ground clearance for no-load is 200mm. The world is so large that it can travel unimpeded. With 360 ° panoramic images and 180 ° transparent chassis function, there is no need to get off the bus when exploring the way in

105Km tide electric version officially listed, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image006

  Haval’s second-generation big dog PHEV body strength is also particularly outstanding, with a deep-sea submarine-grade boron steel body, the torsional stiffness of the body is as high as 20352N · m/°, the strength of the key parts is 2 quadrillion Pa, and the safety of all occupants on the car is guarded with steel and iron bones, so that you can rest assured.

105Km tide electric version officially listed, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image007

  Long-distance travel is stress-free, and the comfortable space is fully equipped

  In addition to the regular 5 + 2 in life, of course, there are also longer holidays such as the 11th, Spring Festival and annual leave. Choose a longer distance self-driving tour, and you can take your family to see the unseen scenery. Long-distance self-driving requires more comfort in the car space, and enough storage space for the family’s luggage and commonly used items. Haval’s second-generation big dog PHEV has a length, width and height of 4705 * 1908 * 1780mm and a wheelbase of 2810mm. Whether it is the whole vehicle space or the riding space, it is very good. The seat layout is more reasonable, which can give the family a more comfortable and relaxing feeling when riding for a long time.

105Km tide electric version officially listed, Haval second generation big dog PHEV strength interpretation of a car multi-purpose _fororder_image008

  There are up to 35 storage spaces in the whole car, and the details are also very elegant. The door is equipped with elastic cup holder straps, which can be adapted to different specifications such as thermos cups, beverages, and coffee. The central armrest box is cleverly designed. In addition to storage, there is also a built-in separate air conditioner for trending. You can chill drinks in summer and keep water temperature in winter. The function is quite intimate.

  In the future, Haval will bring consumers more high-quality SUV products with stronger R & D strength, and meet the demand for vehicles in different scenarios such as urban commuting, exquisite camping, and long-distance self-driving with more surprise benefits.

  From September 25, 2023 to October 31, 2023, if you buy a full range of Haval’s second-generation Big Dog PHEV models, you can enjoy 3 or 6 free basic maintenance benefits, as well as 5 car purchase gifts.

  Light gift for incoming calls: down payment as low as 15%, up to 36 periods of 0 interest or 50%/50% first payment + final payment settlement gift; intimate gift for incoming calls: the replacement subsidy of this brand model is 5,000 yuan, and the replacement subsidy of foreign brands is 4,000 yuan (the purchase restriction is consistent with the purchase restriction city policy); call hi play gift: lifetime free vehicle to everything basic traffic and intelligent control service, 3 years free entertainment traffic; call guardian gift: the first owner (non-operating, non-public households) three electric system lifetime free warranty; call charging gift: the first owner of a 105KM battery life model, free charging pile (wall-mounted charging pile does not contain columns) and 30m cable basic installation service within 2 years of purchase. (Photo: Courtesy of the Great Wall Haval)